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Sales Activity
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Population
Population growth drivers in Eaton - Pelican Point are strong compared to national averages based on AreaSearch's ranking of recent, and medium to long-term trends
Eaton - Pelican Point's population was 12,327 as of the 2021 Census. By Nov 2025, it had increased to around 13,580, a rise of 1,253 people (10.2%). This growth is inferred from ABS estimates: 13,276 in June 2024 and an additional 175 validated new addresses since the Census date. The population density was 1,364 persons per square kilometer, above national averages assessed by AreaSearch. Eaton - Pelican Point's growth exceeded the national average of 8.9% since the 2021 census. Interstate migration contributed approximately 39.0% of overall population gains during recent periods.
AreaSearch adopts ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data and post-2032 estimates, AreaSearch uses ABS Greater Capital Region projections released in 2023 based on 2022 data. Future projections indicate an above median population growth for non-metropolitan Australia, with Eaton - Pelican Point expected to increase by 2,575 persons to 2041, reflecting a total increase of 16.7% over the 17 years.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential development activity positions Eaton - Pelican Point among the top 25% of areas assessed nationwide
Eaton-Pelican Point has averaged approximately 72 new dwelling approvals annually. Over the past five financial years, from FY21 to FY25, a total of 361 homes were approved, with an additional 69 approved in FY26 as of current figures. Each dwelling has attracted an average of 2.5 new residents per year over these five years, indicating steady demand that supports property values.
New dwellings are being constructed at an average expected cost of $249,000, aligning with broader regional development trends. This financial year has seen $5.6 million in commercial approvals, reflecting the area's residential character. Compared to the rest of WA, Eaton-Pelican Point demonstrates comparable construction activity per capita, maintaining market balance consistent with surrounding areas.
The new development consists predominantly of detached dwellings, with 96% of approved homes being detached and 4% attached, preserving the suburb's suburban nature and attracting space-seeking buyers. With around 158 people per dwelling approval, Eaton-Pelican Point exhibits characteristics of a growth area. Looking ahead, projections indicate an expected increase of 2,271 residents by 2041. Construction activity is maintaining pace with projected population growth, although increasing competition among buyers can be anticipated as the population expands.
Frequently Asked Questions - Development
Infrastructure
Eaton - Pelican Point has emerging levels of nearby infrastructure activity, ranking in the 21stth percentile nationally
The performance of a region can significantly be influenced by changes in local infrastructure, major projects, and planning initiatives. AreaSearch has identified eight such projects that could potentially impact this area. Notable among these are Eaton Fair Shopping Centre Expansion, Eaton Recreation Centre Expansion, Parkridge Estate, and Shire of Dardanup Community Hub, Library and Administration Building. The following list provides details on those projects deemed most relevant.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Bunbury Regional Hospital Redevelopment
A $471.5 million redevelopment to transform Bunbury Regional Hospital into one of the most modern facilities in regional Australia, ensuring South West residents have access to contemporary healthcare. The project includes an expanded emergency department, increased operating theatre capacity, additional medical and intensive care beds, new and expanded maternity, birthing, and neonatal services, a dedicated mental health observation area, expanded mental health inpatient facilities, and WAs first regional training, education, and research centre.
Advanced Manufacturing and Technology Hub (AMTECH)
Western Australia's first dedicated advanced manufacturing, technology and renewables hub in the Picton Industrial Area, Bunbury. Anchored by Western Power, the precinct supports renewable energy manufacturing, critical minerals processing, battery supply chains and defence industries with shared infrastructure, an Industry Development and Skills Centre (IDSC), research facilities and training programs.
Eaton Fair Shopping Centre Expansion
Major expansion of the Eaton Fair Shopping Centre including 10,000sqm of additional retail space, an 8-screen United Cinemas complex with gold class features, new food and entertainment precinct with gym, and 26 residential dwellings to create a vibrant town centre and leisure destination.
Wanju New City Development
A major satellite city development designed to accommodate regional population growth in the Greater Bunbury region. The masterplanned project will deliver approximately 20,000 homes for 60,000 people across 1,245 hectares. Key features include a new city centre, sustainable urban design, a hospital precinct, schools, and significant commercial and retail space, integrated with the nearby Waterloo Industrial Park.
Bunbury-Dardanup Housing Infrastructure (Wanju & Waterloo)
Major enabling infrastructure works to support the new city of Wanju and Dardanup townsite expansion, set to deliver over 3,000 new residential lots. The project includes water, wastewater, and road upgrades, supported by a $7.3 million Federal and State Government investment via the Housing Support Program. The broader Wanju development is planned to accommodate up to 20,000 homes and 60,000 people over the long term, with the District Structure Plan currently undergoing amendment.
Australind Community Precinct
A $23.1 million community hub creating a civic heart for Australind, featuring a new library, council administration facilities, community meeting spaces, cultural activities areas, cafe/bookshop, council chambers, and landscaped courtyards. The master plan includes connection to Ridley Place Foreshore, creation of a new high street with mixed-use development, and retention of heritage elements. Designed by Gresley Abas in partnership with CCS Strategic.
Kingston at Australind
A major 1400 lot residential subdivision development on a massive 185 hectare site, currently halfway through development. Kingston provides comprehensive community infrastructure including a primary school, neighbourhood shopping centre, retirement village facilities, and a range of housing styles. The site is bounded by the Brunswick River on northern and western sides, the Australind Bypass Highway to the east, and Leschenault Leisure and Aquatic Centre to the south.
Eaton Recreation Centre Expansion
The expansion of the Eaton Recreation Centre involves adding three new basketball/netball courts, expanded change facilities, and additional spectator seating to establish it as the South West Regional Basketball and Netball Hub. This will support major competitions, local teams like the South West Slammers and South West Jets, and community programs, promoting active lifestyles.
Employment
Eaton - Pelican Point ranks among the top 25% of areas assessed nationally for overall employment performance
Eaton Pelican Point has a balanced workforce with both white and blue collar jobs. Manufacturing and industrial sectors are prominent.
The unemployment rate in June 2025 was 2.5%. Employment grew by 5.6% in the past year. As of June 2025, 7392 residents were employed, with an unemployment rate of 0.7% below Rest of WA's rate of 3.2%. Workforce participation was 62.1%, compared to Rest of WA's 59.4%.
Leading industries include health care & social assistance, construction, and retail trade. Manufacturing is particularly strong, with employment share at 2.0 times the regional level. Agriculture, forestry & fishing is under-represented, at 1.3% compared to Rest of WA's 9.3%. Employment opportunities may be limited locally. Between June 2024 and June 2025, employment levels increased by 5.6%, labour force grew by 5.5%, reducing unemployment by 0.1 percentage points. In comparison, Rest of WA had employment growth of 1.1% and unemployment fell by 0.6 percentage points. Jobs and Skills Australia's national employment forecasts from May 2025 project overall growth of 6.6% over five years and 13.7% over ten years. Applying these projections to Eaton Pelican Point's employment mix suggests local growth of approximately 5.6% over five years and 12.4% over ten years.
Frequently Asked Questions - Employment
Income
The economic profile demonstrates above-average performance, with income metrics exceeding national benchmarks based on AreaSearch comparative assessment
According to AreaSearch's aggregation of latest postcode level ATO data released for financial year ending June 2022, Eaton - Pelican Point had a median income among taxpayers of $55,758 with the average level standing at $67,820. This is above the national average and compares to levels of $57,323 and $71,163 across Rest of WA respectively. Based on Wage Price Index growth of 14.2% from financial year ending June 2022 to September 2025, current estimates would be approximately $63,676 (median) and $77,450 (average). From the Census conducted in August 2021, household, family and personal incomes all rank modestly in Eaton - Pelican Point, between the 44th and 49th percentiles. Income brackets indicate the largest segment comprises 35.3% earning $1,500 - $2,999 weekly (4,793 residents), aligning with the metropolitan region where this cohort likewise represents 31.1%. After housing costs, 85.3% of income remains for other expenses.
Frequently Asked Questions - Income
Housing
Eaton - Pelican Point is characterized by a predominantly suburban housing profile, with ownership patterns similar to the broader region
In Eaton - Pelican Point, as per the latest Census, 91.4% of dwellings were houses, with the remaining 8.5% being semi-detached, apartments, or other types. This compares to Non-Metro WA's 88.1% houses and 11.8% other dwellings. The home ownership rate in Eaton - Pelican Point was 31.3%, with mortgaged dwellings at 47.3% and rented ones at 21.4%. The median monthly mortgage repayment in the area was $1,651, higher than Non-Metro WA's average of $1,616. The median weekly rent figure stood at $350, compared to Non-Metro WA's $300. Nationally, Eaton - Pelican Point's mortgage repayments were lower than the Australian average of $1,863, and rents were less than the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Eaton - Pelican Point has a typical household mix, with a higher-than-average median household size
Family households constitute 75.4% of all households, including 32.7% couples with children, 31.1% couples without children, and 10.7% single parent families. Non-family households account for the remaining 24.6%, with lone person households at 22.4% and group households comprising 2.2% of the total. The median household size is 2.6 people, larger than the Rest of WA average of 2.5.
Frequently Asked Questions - Households
Local Schools & Education
Eaton - Pelican Point faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally
The area's university qualification rate is 13.1%, significantly lower than the Australian average of 30.4%. This presents both a challenge and an opportunity for targeted educational initiatives. Bachelor degrees are most common at 10.2%, followed by postgraduate qualifications (1.5%) and graduate diplomas (1.4%). Vocational credentials are prominent, with 44.7% of residents aged 15+ holding them, including advanced diplomas (9.3%) and certificates (35.4%).
Educational participation is high at 27.9%, comprising primary (10.9%), secondary (8.5%), and tertiary education (2.0%). Eaton - Pelican Point's 3 schools have a combined enrollment of 1,398 students, serving distinct age groups with balanced educational opportunities (ICSEA: 960). School places per 100 residents are lower at 10.4 compared to the regional average of 17.1, indicating some students may attend schools in adjacent areas.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
The analysis of public transport in Eaton - Pelican Point shows that there are 75 active transport stops currently operating. These stops serve a mix of bus routes. There are 3 individual routes in total, which collectively provide 327 weekly passenger trips.
The accessibility of the transport services is rated as good, with residents typically located 215 meters from the nearest transport stop. On average, there are 46 trips per day across all routes, equating to approximately 4 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in Eaton - Pelican Point is lower than average with common health conditions somewhat prevalent across both younger and older age cohorts
Eaton - Pelican Point faces significant health challenges with common health conditions prevalent among both younger and older age cohorts.
Approximately 53% of the total population (~7,251 people) has private health cover. The most common medical conditions are arthritis and mental health issues, affecting 9.3% and 9.0% of residents respectively. About 66.1% of residents declared themselves completely clear of medical ailments compared to 66.4% across the rest of WA. The area has 16.6% of residents aged 65 and over (2,251 people), which is lower than the 17.6% in the rest of WA. This is broadly in line with the general population's health profile.
Frequently Asked Questions - Health
Cultural Diversity
Eaton - Pelican Point ranks below the Australian average when compared to other local markets across a number of language and cultural background related metrics
Eaton-Pelican Point was found to have below average cultural diversity, with 81.2% of its population born in Australia, 88.4% being citizens, and 92.1% speaking English only at home. The dominant religion is Christianity, comprising 45.1% of the population. Islam is overrepresented compared to the rest of WA, making up 1.1% of Eaton-Pelican Point's population versus 0.7%.
The top three ancestry groups are English (33.5%), Australian (29.7%), and Scottish (6.5%). Notably, Maori (1.3%) is overrepresented compared to the regional average of 1.0%, while South African (0.8%) and Italian (4.5%) also show notable divergences in representation.
Frequently Asked Questions - Diversity
Age
Eaton - Pelican Point's population is slightly older than the national pattern
Eaton - Pelican Point's median age is 38 years, which is slightly below the Rest of WA average of 40 but in line with the Australian median of 38. The 25-34 cohort is notably over-represented at 14.8%, compared to the Rest of WA average, while the 55-64 year-olds are under-represented at 11.2%. According to the 2021 Census, the 35-44 age group has grown from 13.3% to 14.8%, and the 25-34 cohort increased from 13.3% to 14.8%. Conversely, the 75-84 cohort has declined from 6.5% to 5.4%, and the 65-74 group dropped from 10.1% to 9.1%. Demographic modeling suggests that Eaton - Pelican Point's age profile will change significantly by 2041. The 25-34 cohort is projected to grow strongly at 47%, adding 937 residents to reach 2,947. Meanwhile, both the 85+ and 15-24 age groups are expected to decrease in numbers.