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This analysis uses Suburbs and Localities (SAL) boundaries, which can materially differ from Statistical Areas (SA2) even when sharing the same name.
SAL boundaries are defined by Australia Post and the Australian Bureau of Statistics to represent commonly-known suburb names used in postal addresses.
Statistical Areas (SA2) are designed for census data collection and may combine multiple suburbs or use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
est. as @ -- *
2021 Census | -- people
Sales Activity
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Population
An assessment of population growth drivers in Eaton reveals an overall ranking slightly below national averages considering recent, and medium term trends
The population of the Eaton (WA) statistical area (Lv2) is estimated to be around 9,340 as of November 2025. This reflects an increase of 671 people since the 2021 Census, which reported a population of 8,669. The change was inferred from AreaSearch's estimate of the resident population at 9,125 in June 2024, based on examination of the latest ERP data release by the ABS, and an additional 101 validated new addresses since the Census date. This results in a population density ratio of 1,441 persons per square kilometer, which is higher than the average seen across national locations assessed by AreaSearch. Over the past decade, Eaton has demonstrated resilient growth patterns with a compound annual growth rate of 1.4%, outpacing the SA3 area. Population growth was primarily driven by interstate migration contributing approximately 39.0% of overall population gains during recent periods.
AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered, AreaSearch utilises growth rates by age cohort provided by the ABS in its latest Greater Capital Region projections (released in 2023, based on 2022 data). Looking ahead, an above median population growth is projected for non-metropolitan areas nationally, with the Eaton (WA) (SA2) expected to increase by 1,660 persons to 2041, reflecting a gain of 17.7% in total over the 17 years.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential approval activity sees Eaton among the top 30% of areas assessed nationwide
Between FY21 and FY25, Eaton recorded approximately 45 residential properties granted approval each year, totalling around 228 homes. In FY26 so far, 42 approvals have been recorded. On average, 2.8 people moved to the area per new home constructed over these five financial years. The average construction cost value of new homes was $374,000 during this period.
Eaton has seen $4.3 million in commercial approvals in FY26, indicating limited commercial development focus compared to residential growth. When compared to Rest of WA, Eaton shows 15.0% lower construction activity per person but ranks among the 70th percentile nationally. New development consists predominantly of detached houses (95.0%) with a smaller proportion of attached dwellings (5.0%), reflecting Eaton's suburban nature and preference for space-seeking buyers.
With around 188 people per dwelling approval, Eaton exhibits characteristics of a growth area. According to the latest AreaSearch quarterly estimate, Eaton is projected to grow by 1,654 residents through to 2041. Construction activity is maintaining pace with projected population growth, though increasing competition among buyers can be expected as the population increases.
Frequently Asked Questions - Development
Infrastructure
Eaton has moderate levels of nearby infrastructure activity, ranking in the top 50% nationally
Changes to local infrastructure significantly impact an area's performance. AreaSearch has identified four projects likely to affect the region: Eaton Fair Shopping Centre Expansion, Eaton Recreation Centre Expansion, Parkridge Estate, and Shire of Dardanup Community Hub, Library and Administration Building. The following details those considered most relevant.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Bunbury Regional Hospital Redevelopment
A $471.5 million redevelopment transforming Bunbury Regional Hospital into Western Australia's largest and most modern regional healthcare facility. Key features include a new seven-storey clinical tower with a rooftop helideck, an expanded emergency department, increased operating theatre and intensive care capacity, and dedicated mental health observation and inpatient units. The project also introduces the state's first regional training, education, and research centre, alongside expanded maternity and neonatal services to support the growing South West community.
Advanced Manufacturing and Technology Hub (AMTECH)
The Advanced Manufacturing and Technology Hub (AMTECH) is a strategic precinct in Picton designed to support Western Australia's energy transition. The project features a common-user facility for manufacturing critical energy infrastructure, such as transmission towers and poles for Western Power. It includes an Industry Development and Skills Centre (IDSC) to provide research, education, and training, alongside shared infrastructure for robotics, AI, and battery supply chain manufacturing.
Eaton Fair Shopping Centre Expansion
The Stage 3 expansion of the South West's largest shopping centre includes a 10,000sqm retail extension, an 8-screen United Cinemas complex with gold class features, a new food and entertainment precinct, and a gymnasium. The project also features 26 residential dwellings across two blocks overlooking a vibrant new town square, creating a comprehensive leisure destination.
Wanju New City Development
Wanju is a major satellite city development in the Greater Bunbury region, covering 1,245 hectares. Designed as a sustainable 'smart city,' it will provide approximately 20,000 homes for 60,000 residents. The masterplan includes a new city centre, a hospital precinct, a University of Technology campus, and 370 hectares of open space. The project is integrated with the Waterloo Industrial Park to create 4,000 local jobs and promote a 'live and work locally' lifestyle.
Bunbury-Dardanup Housing Infrastructure (Wanju & Waterloo)
Major enabling infrastructure project to facilitate the development of the new city of Wanju and the expansion of the Dardanup townsite. The project involves critical water, wastewater, and road upgrades to unlock over 3,000 initial residential lots, supported by a 7.3 million dollar investment from the Housing Support Program. Long-term, Wanju is designed as a sustainable 'smart city' for up to 60,000 residents and 20,000 homes. Recent 2026 advocacy focuses on relocating 12.5km of high-voltage transmission lines to enable core urban development and the creation of an Intermodal Terminal at the adjacent Waterloo Industrial Park.
Wilman Wadandi Highway
The Wilman Wadandi Highway (formerly known as the Bunbury Outer Ring Road) is a 27-kilometre four-lane dual carriageway that bypasses Bunbury, connecting Forrest Highway in the north-east to Bussell Highway near Dalyellup in the south-west. Officially opened on December 16, 2024, this $1.46 billion project is the largest road infrastructure project ever undertaken in Western Australia's South-West. It features interchanges, bridges, improved access to Bunbury Port and industrial areas, and ongoing finishing works including permanent signage, artwork on noise walls, and completion of shared pedestrian and cycle paths. The highway reduces travel times by 11-18 minutes, diverts 15,000 vehicles daily from local Bunbury roads, and enhances connectivity and freight efficiency for the South West region.
Australind Community Precinct
A $23.1 million community hub creating a civic heart for Australind, featuring a new library, council administration facilities, community meeting spaces, cultural activities areas, cafe/bookshop, council chambers, and landscaped courtyards. The master plan includes connection to Ridley Place Foreshore, creation of a new high street with mixed-use development, and retention of heritage elements. Designed by Gresley Abas in partnership with CCS Strategic.
Kingston at Australind
A major 1400 lot residential subdivision development on a massive 185 hectare site, currently halfway through development. Kingston provides comprehensive community infrastructure including a primary school, neighbourhood shopping centre, retirement village facilities, and a range of housing styles. The site is bounded by the Brunswick River on northern and western sides, the Australind Bypass Highway to the east, and Leschenault Leisure and Aquatic Centre to the south.
Employment
Employment conditions in Eaton demonstrate strong performance, ranking among the top 35% of areas assessed nationally
Eaton has a diverse workforce with both white and blue collar jobs, predominantly in manufacturing and industrial sectors. Its unemployment rate was 2.8% as of September 2025.
Employment grew by an estimated 5.9% over the preceding year, according to AreaSearch data aggregation. As of September 2025, 5,111 residents were employed with an unemployment rate 0.5% below Rest of WA's rate of 3.3%. Workforce participation was similar to Rest of WA's 59.4%. Key industries for Eaton residents were health care & social assistance, retail trade, and construction.
Manufacturing had a significant presence, with employment share 1.9 times the regional level. Agriculture, forestry & fishing had limited presence at 1.5% compared to the region's 9.3%. Employment opportunities seemed limited locally based on Census data comparison of working population vs resident population. Between September 2024 and September 2025, employment levels increased by 5.9%, labour force grew by 5.7%, reducing unemployment by 0.1 percentage points. In contrast, Rest of WA had employment growth of 1.4% and labour force growth of 1.2%, with a 0.2 percentage point drop in unemployment. National employment forecasts from Jobs and Skills Australia (May-25) suggest national employment could expand by 6.6% over five years and 13.7% over ten years. Applying these projections to Eaton's employment mix, local employment might increase by 5.6% over five years and 12.3% over ten years.
Frequently Asked Questions - Employment
Income
Income levels sit below national averages according to AreaSearch assessment
Eaton's median income among taxpayers was $51,651 in financial year 2023. The suburb's average income stood at $62,825 during the same period. This compares to figures for Rest of WA which were $59,973 and $74,392 respectively. By September 2025, estimates suggest Eaton's median income would be approximately $56,620 and average income around $68,869, based on Wage Price Index growth of 9.62% since financial year 2023. Census data indicates household, family and personal incomes in Eaton rank modestly, between the 31st and 34th percentiles. Income distribution shows that 33.4% of Eaton's community earns between $1,500 - 2,999, mirroring the regional figure of 31.1%. Housing affordability pressures are severe in Eaton, with only 84.3% of income remaining after housing costs, ranking at the 35th percentile.
Frequently Asked Questions - Income
Housing
Eaton is characterized by a predominantly suburban housing profile, with ownership patterns similar to the broader region
Eaton's dwelling structure, as per the latest Census, consisted of 89.8% houses and 10.2% other dwellings (semi-detached, apartments, 'other' dwellings). Non-Metro WA had 88.1% houses and 11.8% other dwellings. Eaton's home ownership rate was 32.7%, similar to Non-Metro WA. Mortgaged dwellings were 44.2% and rented ones were 23.1%. The median monthly mortgage repayment in Eaton was $1,517, lower than Non-Metro WA's average of $1,616. The median weekly rent figure was $340, compared to Non-Metro WA's $300. Nationally, Eaton's mortgage repayments were significantly lower than the Australian average of $1,863, and rents were less than the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Eaton has a typical household mix, with a fairly typical median household size
Family households account for 72.2% of all households, including 28.7% couples with children, 30.6% couples without children, and 12.2% single parent families. Non-family households constitute the remaining 27.8%, with lone person households at 25.2% and group households comprising 2.4%. The median household size is 2.5 people, which aligns with the average for the Rest of WA.
Frequently Asked Questions - Households
Local Schools & Education
Eaton faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally
The area has university qualification rates of 10.9%, significantly lower than the Australian average of 30.4%. This presents both a challenge and an opportunity for targeted educational initiatives. Bachelor degrees are most common at 8.7%, followed by graduate diplomas (1.3%) and postgraduate qualifications (0.9%). Trade and technical skills are prominent, with 44.6% of residents aged 15+ holding vocational credentials - advanced diplomas (9.0%) and certificates (35.6%).
Educational participation is high, with 27.7% of residents currently enrolled in formal education. This includes 10.6% in primary education, 8.5% in secondary education, and 1.8% pursuing tertiary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Eaton has 54 active public transport stops, all of which are bus stops. These stops are served by three different routes that together facilitate 269 weekly passenger trips. The accessibility of these services is rated as good, with residents typically residing just 201 meters from the nearest stop.
On average, there are 38 trips per day across all routes, resulting in approximately four weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in Eaton is lower than average with common health conditions somewhat prevalent across both younger and older age cohorts
Eaton faces significant health challenges with common health conditions prevalent across both younger and older age cohorts. The rate of private health cover in Eaton is approximately 52% of the total population (~4869 people), leading that of the average SA2 area but trailing Rest of WA's 55.4%.
The most common medical conditions are arthritis (10.3%) and mental health issues (9.6%). 63.1% of residents declare themselves completely clear of medical ailments, compared to 66.4% across Rest of WA. Eaton has 18.9% of residents aged 65 and over (1765 people), higher than the 17.6% in Rest of WA. Health outcomes among seniors present challenges broadly in line with the general population's health profile.
Frequently Asked Questions - Health
Cultural Diversity
Eaton ranks below the Australian average when compared to other local markets across a number of language and cultural background related metrics
Eaton's cultural diversity was found to be below average, with 87.5% of its population being citizens, 82.5% born in Australia, and 93.5% speaking English only at home. Christianity was the predominant religion, comprising 44.4% of Eaton's population. Islam, however, showed overrepresentation at 1.2%, compared to the Rest of WA's 0.7%.
In terms of ancestry, the top three groups were English (34.0%), Australian (30.2%), and Scottish (6.6%). Notably, Maori (1.5% vs regional 1.0%) and South African (0.7% vs regional 0.8%) were overrepresented, while Dutch showed slight underrepresentation at 1.5% compared to the region's 1.6%.
Frequently Asked Questions - Diversity
Age
Eaton's median age exceeds the national pattern
The median age in Eaton is 40 years, matching Rest of WA's average but slightly higher than the national average of 38 years. The age profile shows that those aged 15-24 are prominent at 12.0%, while those aged 55-64 are less common at 11.2% compared to Rest of WA. Between 2021 and now, the 25-34 age group has grown from 12.4% to 14.0% of the population, and the 35-44 cohort has also increased from 12.4% to 14.0%. Conversely, the 75-84 age group has decreased from 7.6% to 6.5%. By 2041, projections show significant changes in Eaton's age structure. The 25-34 age cohort is projected to increase by 635 people (49%), from 1,307 to 1,943. Conversely, both the 85+ and 15-24 age groups are expected to decrease in number.