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Sales Activity
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Population
Heyfield has seen population growth performance typically on par with national averages when looking at short and medium term trends
Based on analysis of ABS population updates for the broader area, and new addresses validated by AreaSearch since the Census, Heyfield's population is estimated at around 2,174 as of Nov 2025. This reflects an increase of 124 people (6.0%) since the 2021 Census, which reported a population of 2,050 people. The change is inferred from the resident population of 2,136 estimated by AreaSearch following examination of the latest ERP data release by the ABS in June 2024 and an additional 30 validated new addresses since the Census date. This level of population equates to a density ratio of 28 persons per square kilometer. Heyfield's 6.0% growth since the 2021 census exceeded the SA3 area (5.0%), marking it as a growth leader in the region. Population growth for the area was primarily driven by interstate migration, contributing approximately 53.0% of overall population gains during recent periods, although all drivers including overseas migration and natural growth were positive factors.
AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, as released in 2024 with 2022 as the base year. For any SA2 areas not covered by this data, AreaSearch is utilising the VIC State Government's Regional/LGA projections released in 2023 with adjustments made employing a method of weighted aggregation of population growth from LGA to SA2 levels. Growth rates by age group from these aggregations are also applied across all areas for years 2032 to 2041. Considering the projected demographic shifts, a significant population increase in the top quartile of non-metropolitan areas nationally is forecast, with the suburb expected to grow by 697 persons to 2041 based on aggregated SA2-level projections, reflecting an increase of 31.1% in total over the 17 years.
Frequently Asked Questions - Population
Development
AreaSearch analysis of residential development drivers sees Heyfield recording a relatively average level of approval activity when compared to local markets analysed countrywide
AreaSearch analysis of ABS building approval numbers indicates Heyfield has received around 11 dwelling approvals per year on average over the past five financial years. This totals an estimated 56 homes from FY-21 to FY-25. As of FY-26, 5 approvals have been recorded. The area has seen an average of 2.6 people moving in annually for each new home constructed between FY-21 and FY-25.
New homes are being built at an average expected construction cost of $434,000. In FY-26, there have been $2.3 million in commercial approvals, reflecting the area's residential nature. Heyfield's development levels per capita are similar to those in the Rest of Vic., maintaining market equilibrium with surrounding areas.
Recent construction comprises 91% detached dwellings and 9% attached dwellings, preserving the area's traditional low density character. There are approximately 285 people per dwelling approval in Heyfield, indicating a low density market. According to AreaSearch's latest quarterly estimate, Heyfield is forecasted to gain 675 residents by 2041. If current development rates continue, housing supply may not keep pace with population growth, potentially increasing buyer competition and supporting stronger price growth.
Frequently Asked Questions - Development
Infrastructure
Heyfield has moderate levels of nearby infrastructure activity, ranking in the top 50% nationally
No changes can influence a region's performance more than alterations to local infrastructure, major projects, and planning initiatives. Zero projects have been identified by AreaSearch that could impact this area. Key projects include Regional Housing Fund Gippsland, Gippsland Digital Infrastructure Upgrade, Maryvale Energy from Waste (EfW) Facility, and Gippsland Line Upgrade. The following list details those likely to be most relevant:.
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Frequently Asked Questions - Infrastructure
Marinus Link
Marinus Link is a 1,500 MW (2 x 750 MW) high-voltage direct current (HVDC) electricity and telecommunications interconnector between north-west Tasmania and the Latrobe Valley in Victoria. Stage 1 (750 MW) comprises approximately 255 km of subsea HVDC cable across Bass Strait and 90 km of underground HVDC cable in Gippsland, with converter stations at Heybridge (TAS) and Hazelwood (VIC). Early works and major procurement contracts are in place, with main construction now underway for a target energisation in 2030.
Orsted Offshore Australia 1 (Gippsland 1)
Orsted is developing a 2.82 GW far-shore offshore wind farm within the Gippsland declared offshore wind area in Victoria. The project (also referred to as Gippsland 1) sits roughly 56-100 km off the coast. The Australian Government granted feasibility licence FL-004 in April 2024, the feasibility-stage management plan was approved by the Offshore Infrastructure Regulator in March 2025, and geotechnical and geophysical surveys were completed across the two licence areas in May 2025. These activities inform site design, turbine layout and environmental assessments ahead of approvals and offtake steps, with first project completion targeted for the early 2030s.
Star of the South Offshore Wind Farm
Star of the South is an up to 2.2 GW offshore wind project proposed in a 586 square kilometre licence area in Bass Strait, around 7 to 25 km off the south Gippsland coast in Victoria. The project would install up to 150 seabed fixed turbines and offshore substations, with subsea cables bringing power ashore near Reeves Beach and underground transmission connecting to the VicGrid connection hub in the Latrobe Valley. Star of the South holds a Commonwealth feasibility licence and is in advanced environmental assessment, with a combined EIS EES in preparation and a program of 25 technical studies covering environmental, social, economic and planning impacts. Pending approvals and a successful Victorian offshore wind auction process, the project is targeting first power around 2030 and has the potential to power about 1.2 million homes, support thousands of jobs and provide around 20 percent of Victorias electricity needs.
Victorian Renewable Energy Zones
VicGrid, a Victorian Government agency, is coordinating the planning and staged declaration of six proposed onshore Renewable Energy Zones (plus a Gippsland shoreline zone to support offshore wind). The 2025 Victorian Transmission Plan identifies the indicative REZ locations, access limits and the transmission works needed to connect new wind, solar and storage while minimising impacts on communities, Traditional Owners, agriculture and the environment. Each REZ will proceed through a statutory declaration and consultation process before competitive allocation of grid access to projects.
Gippsland Line Upgrade
The Gippsland Line Upgrade, now complete as of mid-2025, has delivered more frequent and reliable train services to the growing communities of Gippsland. Key features include station upgrades at Bunyip, Longwarry, Morwell, and Traralgon (including new second platforms and accessibility improvements), a new bridge over the Avon River at Stratford, new signalling and train control systems, track duplication, and the extension of VLocity trains to Bairnsdale. From September 2025, over 80 additional weekly services were introduced, enabling trains approximately every 40 minutes between Melbourne and Traralgon for much of the day, 7 days a week. The project created over 500 jobs during construction.
Regional Housing Fund Gippsland
Part of Victorian Government's $1 billion Regional Housing Fund delivering over 1,300 new homes across regional Victoria including Gippsland. Mix of social and affordable housing developed through collaboration with councils and communities.
Gippsland Digital Infrastructure Upgrade
Digital infrastructure improvements across Gippsland addressing gaps identified in the Gippsland Digital Plan. Focused on enhancing connectivity for businesses and communities to support economic transition and remote work capabilities.
Regional Housing Fund (Victoria)
A $1 billion Homes Victoria program delivering around 1,300 new social and affordable homes across at least 30 regional and rural LGAs, using a mix of new builds, purchases in new developments, renewals and refurbishments. Delivery commenced in late 2023 with early completions recorded; overall fund completion is targeted for 2028.
Employment
While Heyfield retains a healthy unemployment rate of 3.9%, recent employment declines have impacted its national performance ranking
Heyfield has a diverse workforce with both white and blue collar jobs, notably in construction. Its unemployment rate is 3.9% as per AreaSearch's statistical area data aggregation.
As of June 2025936 residents are employed, with an unemployment rate of 3.9%, slightly higher than Rest of Vic.'s 3.8%. Workforce participation in Heyfield is lower at 46.7% compared to Rest of Vic.'s 57.4%. Key employment sectors include health care & social assistance, retail trade, and construction. Manufacturing stands out with employment levels at 1.5 times the regional average.
However, education & training employs only 5.8% of local workers, below Rest of Vic.'s 9.1%. The area may lack local job opportunities, as indicated by Census data comparing working population to resident population. Between June 2024 and June 2025, labour force levels decreased by 0.7%, employment fell by 1.4%, leading to a 0.6 percentage point rise in unemployment. In contrast, Rest of Vic.'s employment contracted by 0.9%, labour force fell by 0.4%, and unemployment rose by 0.4 percentage points. Jobs and Skills Australia's national employment forecasts from Sep-22 project overall growth of 6.6% over five years and 13.7% over ten years. Applying these projections to Heyfield's employment mix suggests local job growth could be around 5.6% over five years and 12.2% over ten years, though this is a simplified extrapolation for illustrative purposes only.
Frequently Asked Questions - Employment
Income
Income metrics place the area in the bottom 10% of locations nationally according to AreaSearch analysis
AreaSearch's latest postcode level ATO data, released for financial year 2022, indicates Heyfield's median income among taxpayers is $36,890, with an average of $44,890. This is lower than the national average, compared to Rest of Vic.'s median of $48,741 and average of $60,693. Based on Wage Price Index growth of 12.16% since financial year 2022, current estimates suggest approximately $41,376 (median) and $50,349 (average) as of September 2025. Census 2021 income data shows household, family and personal incomes in Heyfield all fall between the 3rd and 5th percentiles nationally. The $400 - 799 income bracket dominates with 30.7% of residents (667 people), differing from surrounding regions where the $1,500 - 2,999 bracket dominates with 30.3%. Housing costs are modest, with 87.4% of income retained, but total disposable income ranks at just the 6th percentile nationally.
Frequently Asked Questions - Income
Housing
Heyfield is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
Heyfield's dwelling structure, as per the latest Census, consisted of 93.9% houses and 6.1% other dwellings. In comparison, Non-Metro Vic.'s figures were 91.9% houses and 8.1% other dwellings. Home ownership in Heyfield was 46.2%, with mortgaged dwellings at 34.8% and rented ones at 19.0%. The median monthly mortgage repayment was $1,088, lower than Non-Metro Vic.'s average of $1,300. Median weekly rent in Heyfield was $210, compared to Non-Metro Vic.'s $260. Nationally, Heyfield's mortgage repayments were significantly lower at $1,088 versus Australia's average of $1,863, and rents were substantially below the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Heyfield features high concentrations of lone person households, with a fairly typical median household size
Family households constitute 65.0% of all households, including 24.3% couples with children, 28.2% couples without children, and 9.9% single parent families. Non-family households account for the remaining 35.0%, with lone person households at 33.4% and group households comprising 2.4%. The median household size is 2.3 people, which aligns with the average in Rest of Vic.
Frequently Asked Questions - Households
Local Schools & Education
Educational outcomes in Heyfield fall within the lower quartile nationally, indicating opportunities for improvement in qualification attainment
The area's university qualification rate is 10.1%, significantly lower than the Victorian average of 33.4%. Bachelor degrees are most common at 7.6%, followed by graduate diplomas (1.8%) and postgraduate qualifications (0.7%). Vocational credentials are prevalent, with 43.2% of residents aged 15+ holding such qualifications - advanced diplomas at 9.4% and certificates at 33.8%. Educational participation is high, with 29.8% of residents currently enrolled in formal education: 12.0% in primary, 9.9% in secondary, and 2.2% in tertiary.
St Michael's School and Heyfield Primary School serve 184 students collectively, offering balanced educational opportunities (ICSEA: 974). Both schools focus on primary education, with secondary options available nearby. There are 8.5 school places per 100 residents, below the regional average of 14.5. Some students may attend schools in adjacent areas.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is very low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Transport analysis shows three active transport stops in Heyfield, consisting of a mix of buses. These stops are served by three distinct routes, collectively offering 48 weekly passenger trips. Transport accessibility is rated as moderate, with residents typically located 502 meters from the nearest stop.
Service frequency averages six trips per day across all routes, translating to approximately sixteen weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in Heyfield is a key challenge with a range of health conditions having marked impacts on both younger and older age cohorts
Heyfield faces significant health challenges, with various conditions affecting both younger and older age groups. As of approximately February 2018, around 45% (~971 people) had private health cover, compared to Rest of Vic's 49.2%. Nationally, the average is 55.3%.
Key medical issues include arthritis (10.1%) and mental health concerns (9.4%), with 59.9% reporting no ailments, versus Rest of Vic's 62.7%. Around 28.2% (~613 people) are aged 65+, higher than Rest of Vic's 23.5%. Health outcomes among seniors present challenges but perform better than the general population in health metrics.
Frequently Asked Questions - Health
Cultural Diversity
The latest Census data sees Heyfield placing among the least culturally diverse areas in the country when compared across a range of language and cultural background related metrics
Heyfield showed cultural diversity below average levels, with 87.7% citizens, 91.3% born in Australia, and 97.3% speaking English only at home. Christianity dominated as the main religion, comprising 46.0%, compared to 46.9% across Rest of Vic.. The top three ancestry groups were Australian (35.2%), English (32.1%), and Irish (10.4%).
Notably, Dutch representation stood at 2.1% (vs regional 2.1%), Polish at 1.1% (vs 0.6%), and Welsh at 0.6% (vs 0.4%).
Frequently Asked Questions - Diversity
Age
Heyfield hosts an older demographic, ranking in the top quartile nationwide
Heyfield's median age is 46, slightly higher than Victoria's figure of 43 and significantly above Australia's national norm of 38. The 65-74 age group comprises 15.7%, compared to Victoria's 12.9% and the national average of 9.4%. Conversely, the 35-44 cohort is less prevalent at 10.2%. Post-2021 Census data shows the 75-84 age group grew from 8.4% to 9.3%, while the 55-64 cohort declined from 14.0% to 12.0%. By 2041, Heyfield's demographic is expected to shift notably. The 25-34 group will grow by 62%, reaching 378 people from 232, while the 55-64 cohort grows modestly by 7% (17 people).