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Sales Activity
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Sales Detail
Population
Strathfieldsaye lies within the top 10% of areas nationally in terms of population growth performance according to AreaSearch analysis of short and medium-term trends
Strathfieldsaye's population was around 12,163 as of Nov 2025. This reflected an increase of 1,444 people since the 2021 Census, which reported a population of 10,719. The change was inferred from the estimated resident population of 11,482 from the ABS in June 2024 and an additional 313 validated new addresses since the Census date. This resulted in a density ratio of 215 persons per square kilometer. Strathfieldsaye's growth of 13.5% since the 2021 census exceeded the SA3 area (5.6%) and the SA4 region, marking it as a growth leader. Population growth was primarily driven by interstate migration contributing approximately 63.5%.
AreaSearch adopted ABS/Geoscience Australia projections for each SA2 area released in 2024 with 2022 as the base year. For areas not covered, they used VIC State Government's Regional/LGA projections released in 2023 with adjustments made employing a method of weighted aggregation of population growth from LGA to SA2 levels. Growth rates by age group were applied across all areas for years 2032 to 2041. Looking forward, exceptional growth was predicted over the period, placing Strathfieldsaye in the top 10 percent of Australia's non-metropolitan areas. The area was expected to increase by 6,983 persons to 2041 based on the latest annual ERP population numbers, reflecting an increase of 51.8% in total over the 17 years.
Frequently Asked Questions - Population
Development
The level of residential development activity in Strathfieldsaye was found to be higher than 90% of real estate markets across the country
Strathfieldsaye has received approximately 119 dwelling approvals per year over the past five financial years, totalling 598 homes. As of FY26, there have been 36 approvals recorded. On average, 2.6 people moved to the area annually for each new home constructed between FY21 and FY25. The average construction cost value of these new homes was $464,000.
In FY26, commercial approvals amounted to $5.3 million, reflecting Strathfieldsaye's primarily residential nature. Compared to Rest of Vic., Strathfieldsaye shows 58% higher building activity per capita. Recent construction comprised 98% standalone homes and 2% medium and high-density housing. The area has approximately 136 people per dwelling approval, indicating an expanding market. By 2041, Strathfieldsaye is projected to grow by 6,300 residents.
Development pace has kept reasonable with projected growth, though increasing competition among buyers is expected as the population expands.
Frequently Asked Questions - Development
Infrastructure
Strathfieldsaye has moderate levels of nearby infrastructure activity, ranking in the 41stth percentile nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified 19 projects likely to impact the area. Key projects include Emu Rise Estate, Strathfieldsaye Supermarket Site, Bendigo Fields Country Club, and Bartels Run Estate. The following list details those most relevant.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
McIvor Forest Estate
A large-scale residential community development located east of Bendigo, featuring more than 400 lots. The project is situated adjacent to the Greater Bendigo National Park and incorporates wetlands, reserves, and high-quality parklands based on Water Sensitive Urban Design (WSUD) principles.
Strathfieldsaye Supermarket Site
An exceptional opportunity to acquire a Commercial 1 Zoned site with a scheme prepared for a full-line 3,600sqm supermarket and cafe development in Strathfieldsaye, one of Bendigo's fastest-growing suburbs. The site is approximately 1.0ha with 100m frontage to Wellington Street, adjoining the new Town Square. It benefits from strong population growth, expected to increase by over 6,500 people by 2046.
Mercy Junortoun Sporting Precinct
A state-of-the-art junior sporting hub and joint-use facility for Catherine McAuley College and the wider community, featuring four AFL/Cricket ovals, two netball courts, an indoor stadium with two courts, a six-lane cricket training net facility, changerooms, and social spaces. The project opened in September 2023.
Strathfieldsaye Town Square (Djayi balak garat)
The Strathfieldsaye Town Square, officially named Djayi balak garat ('tread lightly you lot on Country' in Dja Dja Wurrung language), is a $1.5-2 million central gathering place developed by the City of Greater Bendigo in partnership with DJAARA. Opened on 19 May 2025, it is the first project completed under the Yilingga Marna agreement. Features include flexible paved spaces for markets, events and community gatherings, a north-south shared path, raised garden beds with native planting, shade trees, commercial breakout areas for outdoor dining, open lawn spaces, custom Indigenous artwork, and interpretive signage. The square supports local shopping, cultural celebrations and provides a vibrant community hub.
Flora Hill
Development Victoria is delivering approximately 160 new homes at 2 Osborne Street, Flora Hill, Bendigo, to address housing needs in the growing regional center. The project includes a mix of lot sizes and dwelling types, with around 56 social and affordable homes representing approximately 35% of the development. Early works commenced in July 2025, including site preparation, remediation, vegetation removal, and installation of essential infrastructure such as electricity, gas and roads. The historic Eumana House, built in 1904 and designated as a place of local heritage significance, will be retained and incorporated into the new residential community. Construction of homes is expected to begin in 2027, with staged completion anticipated by 2030. The project is delivered in partnership with City of Greater Bendigo, Homes Victoria, and the Dja Dja Wurrung Clans Aboriginal Corporation (DJAARA), with all early works contractors being local and regional businesses, including Traditional Owner enterprises, supporting local jobs and the regional economy.
Emu Rise Estate
Family-oriented residential estate in Strathfieldsaye offering 119 lots sized from 500m2 to 1000m2, featuring the Barramal Baring Reserve with a lake, picnic areas, play spaces, and multi-purpose courts. Close to schools, shops, and Bendigo CBD.
Bendigo Fields Country Club
Independent living community for over 55s comprising 206 homes with premium facilities including an onsite private golf course, walking tracks, community centre, and bowling green. Stage 1 completed with first residents moved in May 2025, further stages under construction.
Imagine Estate
Residential community in Strathfieldsaye offering large allotments in a cascading landscape, combining country life with city convenience. Features access to Melbourne CBD, safe paths to schools, proximity to scenic lookouts, bushwalking tracks, nature reserves, retail, transport, education, and recreation. Includes home and land packages, a display village, and a future childcare centre starting construction in 2025.
Employment
The exceptional employment performance in Strathfieldsaye places it among Australia's strongest labour markets
Strathfieldsaye has a highly educated workforce with notable representation in essential services sectors. Its unemployment rate was 1.4% as of June 2025, which is 2.4 percentage points lower than the Rest of Vic.'s rate of 3.8%.
Employment growth over the past year was estimated at 1.4%. A total of 5,779 residents were employed in June 2025, with a workforce participation rate of 67.9%, compared to the Rest of Vic.'s 57.4%. Dominant employment sectors include health care & social assistance, education & training, and construction. Finance & insurance is particularly specialized, with an employment share 2.8 times the regional level, while agriculture, forestry & fishing is under-represented at 1.5% compared to Rest of Vic.'s 7.5%.
Employment opportunities appear limited locally, as indicated by Census data. Over the year to June 2025, employment increased by 1.4%, labour force by 1.8%, raising the unemployment rate by 0.4 percentage points. In contrast, Rest of Vic. saw employment decline by 0.9% and labour force decline by 0.4%. State-level data to Nov-25 shows VIC employment grew by 1.13% year-on-year, adding 41,950 jobs, with a state unemployment rate of 4.7%, compared to the national rate of 4.3%. Jobs and Skills Australia's forecasts from May-25 project national employment growth at 6.6% over five years and 13.7% over ten years. Applying these projections to Strathfieldsaye's employment mix suggests local employment should increase by 6.7% over five years and 14.0% over ten years, though this is a simple extrapolation for illustrative purposes only.
Frequently Asked Questions - Employment
Income
The area exhibits notably strong income performance, ranking higher than 70% of areas assessed nationally through AreaSearch analysis
Strathfieldsaye SA2's median income among taxpayers was $54,349 and average income was $65,393 in financial year 2022, according to ATO data aggregated by AreaSearch. These figures compared to Rest of Vic.'s $48,741 (median) and $60,693 (average). By September 2025, estimates based on Wage Price Index growth of 12.16% would be approximately $60,958 (median) and $73,345 (average). Census data shows household, family, and personal incomes in Strathfieldsaye cluster around the 72nd percentile nationally. The largest segment comprises 36.1% earning $1,500 - $2,999 weekly (4,390 residents), mirroring metropolitan regions where 30.3% occupy this bracket. Economic strength is evident with 31.6% of households achieving high weekly earnings exceeding $3,000, supporting elevated consumer spending. After housing costs, residents retain 88.7% of income, reflecting strong purchasing power and the area's SEIFA income ranking places it in the 7th decile.
Frequently Asked Questions - Income
Housing
Strathfieldsaye is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
Strathfieldsaye's dwelling structure, as per the latest Census, was 99.6% houses and 0.4% other dwellings. In comparison, Non-Metro Vic.'s dwelling structure was 90.6% houses and 9.4% other dwellings. Home ownership in Strathfieldsaye stood at 37.6%, with mortgaged dwellings at 52.2% and rented ones at 10.2%. The median monthly mortgage repayment was $1,742, higher than Non-Metro Vic.'s average of $1,408. The median weekly rent in Strathfieldsaye was $400, compared to Non-Metro Vic.'s $295. Nationally, Strathfieldsaye's mortgage repayments were lower than the Australian average of $1,863, while rents exceeded the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Strathfieldsaye features high concentrations of family households, with a higher-than-average median household size
Family households constitute 84.8% of all households, including 45.0% couples with children, 31.0% couples without children, and 8.5% single parent families. Non-family households account for the remaining 15.2%, with lone person households at 14.0% and group households comprising 1.1%. The median household size is 2.9 people, larger than the Rest of Vic. average of 2.4.
Frequently Asked Questions - Households
Local Schools & Education
Strathfieldsaye shows strong educational performance, ranking in the upper quartile nationally when assessed across multiple qualification and achievement indicators
The area's educational profile is notable regionally, with university qualification rates at 30.4% of residents aged 15+, surpassing the Rest of Vic. average of 21.7%. This rate also exceeds that of the SA3 area (23.6%). Bachelor degrees are the most common at 21.0%, followed by postgraduate qualifications (4.8%) and graduate diplomas (4.6%).
Vocational credentials are prominent, with 35.1% of residents aged 15+ holding such qualifications - advanced diplomas account for 11.9% and certificates for 23.2%. Educational participation is high at 32.7%, with 13.0% in primary education, 9.9% in secondary education, and 3.7% pursuing tertiary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Strathfieldsaye has 61 active public transport stops, all of which are bus stops. These stops are served by three different routes that together offer 451 weekly passenger trips. The accessibility of these services is rated as good, with residents on average being located 384 meters from the nearest stop.
Across all routes, there are an average of 64 trips per day, which equates to approximately seven weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Strathfieldsaye's residents are healthier than average in comparison to broader Australia with common health conditions slightly more prevalent than average across both younger and older age cohorts
Strathfieldsaye residents show slightly higher prevalence of common health conditions across both younger and older age groups compared to average figures.
Private health cover stands at approximately 52% of the total population (~6,373 people), leading the average SA2 area rate. Mental health issues and arthritis are the most prevalent medical conditions in the area, affecting 8.7 and 8.4% of residents respectively. About 68.5% of residents report being completely clear of medical ailments, compared to 62.0% across Rest of Vic.. The percentage of residents aged 65 and over is 17.1% (2,085 people), lower than the 18.9% in Rest of Vic., aligning with general population health profiles.
Frequently Asked Questions - Health
Cultural Diversity
Strathfieldsaye is considerably less culturally diverse than average when assessed alongside AreaSearch's national rankings for language and cultural background related metrics
Strathfieldsaye was found to have a cultural diversity below average, with 91.3% of its population born in Australia, 94.0% being citizens, and 95.5% speaking English only at home. The predominant religion in Strathfieldsaye is Christianity, accounting for 52.7% of the population, compared to 45.8% across Rest of Vic.. The top three ancestry groups are English (31.5%), Australian (31.1%), and Irish (11.2%).
Notably, Scottish ancestry is overrepresented at 9.3%, compared to 8.7% regionally, Dutch at 1.3% versus 1.1%, and Sri Lankan at 0.2% versus 0.1%.
Frequently Asked Questions - Diversity
Age
Strathfieldsaye's population aligns closely with national norms in age terms
The median age in Strathfieldsaye is 39 years, which is significantly lower than Rest of Vic.'s average of 43 but essentially aligned with Australia's median age of 38 years. Compared to Rest of Vic., Strathfieldsaye has a higher percentage of residents aged 5-14 (16.2%) but fewer residents aged 65-74 (10.0%). According to the 2021 Census, the population aged 15-24 increased from 11.7% to 12.7%, while the 5-14 age group decreased from 17.2% to 16.2%. By 2041, demographic projections indicate significant shifts in Strathfieldsaye's age structure, with the 25-34 age group expected to grow by 102% (an increase of 1,188 people), reaching a total of 2,356 from its current figure of 1,167.