Maiden Gully
Statistical Area - sa2

Maiden Gully lies within the top quartile of areas nationally for population growth performance according to AreaSearch analysis of recent, and medium to long-term trends

Maiden Gully's population is 6,006 as of November 2025. This figure reflects an increase from the 2021 Census count of 5,518 people, marking an 8.8% rise since then. The change can be inferred from the estimated resident population of 5,848 in June 2024 and an additional 72 validated new addresses since the Census date. This results in a population density of 139 persons per square kilometer. Maiden Gully's growth rate exceeded that of its SA3 area (5.6%) and SA4 region, making it a growth leader in the region. Interstate migration contributed approximately 59.5% of overall population gains during recent periods, with all drivers being positive factors.

AreaSearch uses ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data, AreaSearch employs the VIC State Government's Regional/LGA projections from 2023, adjusting using weighted aggregation methods to SA2 levels. Growth rates by age group are applied across all areas for years 2032 to 2041. By 2041, Maiden Gully is forecasted to increase its population by 2,481 persons, a gain of 38.5% over the 17-year period.

Recent residential development output has been above average within Maiden Gully when compared nationally

Maiden Gully has averaged approximately 40 new dwelling approvals annually. Over the past five financial years, from FY21 to FY25, a total of 201 homes were approved, with an additional 14 approved in FY26 so far. Each dwelling has attracted an average of 2.4 new residents per year over these five years, indicating strong demand that supports property values.

The construction cost value of new homes averages $301,000. This financial year, $7.9 million worth of commercial development approvals have been recorded, reflecting the area's residential character. Compared to the rest of Victoria, Maiden Gully has similar development levels per capita, suggesting market stability aligned with regional patterns, although building activity has slowed in recent years.

All new construction consists of standalone homes, preserving the area's traditional low-density character and appealing to families seeking space. With around 214 people per dwelling approval, Maiden Gully indicates a developing market. By 2041, Maiden Gully is projected to grow by 2,315 residents. Building activity is keeping pace with these growth projections, but buyers may face increased competition as the population expands.

Maiden Gully has emerging levels of nearby infrastructure activity, ranking in the 34thth percentile nationally

Changes in local infrastructure significantly affect an area's performance. AreaSearch has identified 12 projects likely to impact the area. Notable ones include Jobs Gully Road Social Housing Project, Neangar Green Estate, Lansell Square Shopping Centre, and Chum Street Remediation Project. The following list details those most relevant:.

Professional plan users can use the search below to filter and access additional projects.

Denotes AI-based impression for illustrative purposes only, not to be taken as definitive under any circumstances. Please follow links and conduct other investigations from the project's source for actual imagery. Developers and project owners wishing us to use original imagery please Contact Us and we will do so.

AreaSearch analysis of employment trends sees Maiden Gully performing better than 90% of local markets assessed across Australia

Maiden Gully has a skilled workforce with well-represented essential services sectors. Its unemployment rate was 1.0% as of June 2025.

The area saw an estimated employment growth of 1.4% over the past year. In June 2025, 3,138 residents were employed, with an unemployment rate of 2.7%, below Rest of Vic.'s 3.8%. Workforce participation was high at 72.5% compared to Rest of Vic.'s 57.4%. Key industries for employment include health care & social assistance, construction, and retail trade.

Finance & insurance shows strong specialization with an employment share of 2.4 times the regional level, while agriculture, forestry & fishing has lower representation at 1.8% versus the regional average of 7.5%. Employment opportunities appear limited locally based on Census data analysis. Between June 2024 and June 2025, employment increased by 1.4%, labour force by 1.7%, causing unemployment to rise by 0.3 percentage points. In comparison, Rest of Vic. saw employment fall by 0.9%, labour force contract by 0.4%, and unemployment rise by 0.4 percentage points. Jobs and Skills Australia's national employment forecasts from May 2025 suggest Maiden Gully's local growth could be approximately 6.3% over five years and 13.3% over ten years, based on industry-specific projections applied to the area's employment mix.

Income analysis reveals strong economic positioning, with the area outperforming 60% of locations assessed nationally by AreaSearch

In AreaSearch's latest postcode level ATO data released for financial year ending June 2022, Maiden Gully's median income among taxpayers was $54,210, with an average of $65,143. This is comparable to national averages, with Rest of Vic.'s median being $48,741 and average at $60,693. Based on Wage Price Index growth of 12.16% from financial year ending June 2022 to September 2025, estimated incomes would be approximately $60,802 (median) and $73,064 (average). According to the 2021 Census data, incomes in Maiden Gully cluster around the 72nd percentile nationally. The earnings profile shows that 40.3% of locals (2,420 people) predominantly fall within the $1,500 - 2,999 income category, similar to metropolitan regions where 30.3% occupy this range. After housing costs, residents retain 88.9% of their income, indicating strong purchasing power and placing Maiden Gully in the 6th decile based on its SEIFA income ranking.

Maiden Gully is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership

Maiden Gully's dwelling structures, as per the latest Census, were 98.9% houses and 1.2% other dwellings. Non-Metro Vic., in comparison, had 90.6% houses and 9.4% other dwellings. Home ownership in Maiden Gully stood at 37.0%, with mortgaged dwellings at 55.7% and rented ones at 7.3%. The median monthly mortgage repayment was $1,690, higher than Non-Metro Vic.'s average of $1,408. Median weekly rent in Maiden Gully was $380, compared to Non-Metro Vic.'s $295. Nationally, Maiden Gully's mortgage repayments were lower than the Australian average of $1,863, while rents exceeded the national figure of $375.

Maiden Gully features high concentrations of family households, with a higher-than-average median household size

Family households constitute 87.1% of all households, including 49.6% couples with children, 28.2% couples without children, and 8.3% single parent families. Non-family households comprise the remaining 12.9%, with lone person households at 11.3% and group households making up 1.8%. The median household size is 3.1 people, larger than the Rest of Vic. average of 2.4.

Maiden Gully performs slightly above the national average for education, showing competitive qualification levels and steady academic outcomes

The area's university qualification rate is 22.1%, substantially lower than Victoria's average of 33.4%. Bachelor degrees are the most common at 15.1%, followed by graduate diplomas (3.6%) and postgraduate qualifications (3.4%). Vocational credentials are prominent, with 40.3% of residents aged 15+ holding them, including advanced diplomas (10.8%) and certificates (29.5%). Educational participation is high at 31.9%, with 13.0% in primary education, 10.0% in secondary education, and 3.0% in tertiary education.

The area has Maiden Gully Primary School and Marist College Bendigo serving 1,745 students combined, with typical Australian school conditions (ICSEA: 1025) offering balanced educational opportunities. There is one primary and one K-12 school. As an education hub, the area provides 29.1 school places per 100 residents, higher than the regional average of 18.0, attracting students from nearby communities.

Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Transport analysis indicates 30 active stops operating within Maiden Gully, offering a mix of bus services. These stops are served by 7 routes in total, facilitating 334 weekly passenger trips. Transport accessibility is assessed as good, with residents typically located 336 meters from the nearest stop.

Service frequency averages 47 trips per day across all routes, equating to approximately 11 weekly trips per individual stop.

Maiden Gully's residents are healthier than average in comparison to broader Australia with a fairly standard level of common health conditions seen across both young and old age cohorts

Health data shows that Maiden Gully residents have relatively positive health outcomes, with common conditions seen across both young and old age groups at a fairly standard level compared to other areas.

Private health cover is held by approximately 52% of the total population (~3,147 people), which is slightly higher than the average SA2 area. The most prevalent medical conditions are asthma and arthritis, affecting 9.6% and 8.1% of residents respectively. A majority, 70.0%, report being completely free from medical ailments, compared to 62.0% in Rest of Vic.. There are 14.4% of residents aged 65 and over (866 people), lower than the 18.9% seen in Rest of Vic.. Health outcomes among seniors in Maiden Gully are above average and broadly align with the general population's health profile.

The latest Census data sees Maiden Gully placing among the least culturally diverse areas in the country when compared across a range of language and cultural background related metrics

Maiden Gully has a cultural diversity index below the average, with 94.1% of its residents born in Australia, 95.2% holding citizenship, and 96.8% speaking English exclusively at home. Christianity is the predominant religion in Maiden Gully, accounting for 48.6% of the population, compared to 45.8% across the rest of Victoria. The top three ancestry groups in Maiden Gully are English (33.7%), Australian (32.3%), and Scottish (9.3%).

Notably, Welsh (0.6%) and Irish (9.0%) ethnicities are overrepresented compared to regional averages of 0.4% and 10.2%, respectively, while German ethnicity is slightly higher at 3.5%.

Maiden Gully's population is slightly younger than the national pattern

The median age in Maiden Gully is 37 years, which is lower than the average for Rest of Vic., at 43 years, and close to the national average of 38 years. The age profile shows that those aged 5-14 years are prominent, making up 16.6% of the population, while those aged 75-84 years are relatively smaller at 3.8%. Since 2021, the percentage of people aged 15 to 24 has increased from 12.0% to 13.6%, while the percentages for those aged 5 to 14 and 0 to 4 have decreased to 16.6% and 5.6% respectively. By 2041, demographic projections indicate that the age cohort of 25 to 34 years is expected to rise significantly, with an increase of 511 people, from 595 to 1,107.