Maiden Gully

Maiden Gully lies within the top quartile of areas nationally for population growth performance according to AreaSearch analysis of recent, and medium to long-term trends

Maiden Gully's population was approximately 6,006 as of November 2025. This figure represents an increase of 488 people since the 2021 Census, which recorded a population of 5,518. The growth is inferred from the estimated resident population of 5,848 in June 2024 and an additional 72 validated new addresses since the Census date. This results in a population density ratio of 139 persons per square kilometer. Maiden Gully's 8.8% growth rate exceeded both its SA3 area (5.6%) and SA4 region, making it a growth leader. Interstate migration contributed approximately 59.5% of overall population gains during recent periods.

AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data, AreaSearch utilises VIC State Government's Regional/LGA projections from 2023, adjusted using weighted aggregation methods to SA2 levels. Growth rates by age group are applied across all areas for years 2032 to 2041. By 2041, Maiden Gully is forecasted to increase its population by 2,481 persons, reflecting a total gain of 38.5% over the 17-year period.

Recent residential development output has been above average within Maiden Gully when compared nationally

Maiden Gully averaged approximately 40 new dwelling approvals annually. Between financial years FY-21 and FY-25, a total of 201 homes were approved. In the current financial year FY-26, 16 dwellings have been approved so far.

On average, each dwelling has resulted in 2.4 new residents over the past five financial years. The average construction cost value for new homes is $301,000. This financial year has seen $7.9 million in commercial development approvals, indicating the area's residential character.

Compared to the rest of Victoria, Maiden Gully has similar development levels per capita, suggesting market stability aligned with regional patterns. However, building activity has slowed in recent years. All new construction consists of standalone homes, maintaining the area's low-density character and appealing to families seeking space. With around 214 people per dwelling approval, Maiden Gully indicates a developing market. By 2041, Maiden Gully is projected to grow by 2,315 residents according to AreaSearch's latest quarterly estimate. Building activity is currently keeping pace with growth projections, though increased competition among buyers is expected as the population grows.

Maiden Gully has emerging levels of nearby infrastructure activity, ranking in the 38thth percentile nationally

Changes to local infrastructure significantly impact an area's performance. AreaSearch has identified 12 projects potentially affecting this region. Notable ones are Jobs Gully Road Social Housing Project, Neangar Green Estate, Lansell Square Shopping Centre, and Virginia Hill in Bendigo. The following list details those likely most relevant.

Professional plan users can use the search below to filter and access additional projects.

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AreaSearch analysis of employment trends sees Maiden Gully performing better than 90% of local markets assessed across Australia

Maiden Gully has a skilled workforce with significant representation in essential services sectors. Its unemployment rate is 1.0% as of September 2025, with an estimated employment growth of 2.8% over the past year.

There are 3,218 residents employed, and the unemployment rate is 2.7% lower than Rest of Vic.'s rate of 3.8%. Workforce participation stands at 72.5%, higher than Rest of Vic.'s 57.4%. Employment in Maiden Gully is concentrated in health care & social assistance, construction, and retail trade. The area shows strong specialization in finance & insurance, with an employment share 2.4 times the regional level, while agriculture, forestry & fishing has lower representation at 1.8% compared to the regional average of 7.5%.

Employment opportunities locally appear limited based on Census data comparison. Over the 12 months to September 2025, employment increased by 2.8% and labour force by 2.9%, keeping unemployment relatively stable. In contrast, Rest of Vic. saw employment fall by 0.7% and labour force contract by 0.6%. State-level data to 25-Nov shows VIC employment grew by 1.13% year-on-year, with the state unemployment rate at 4.7%, compared to the national rate of 4.3%. National employment forecasts from May-25 suggest Maiden Gully's employment should increase by 6.3% over five years and 13.3% over ten years based on industry-specific projections.

Income analysis reveals strong economic positioning, with the area outperforming 60% of locations assessed nationally by AreaSearch

AreaSearch's latest postcode level ATO data for financial year 2022 shows Maiden Gully SA2 had a median income among taxpayers of $54,210 and an average of $65,143. These figures are in line with national averages. In comparison, Rest of Vic.'s median was $48,741 and average was $60,693. Based on Wage Price Index growth of 12.16% since financial year 2022, current estimates for Maiden Gully would be approximately $60,802 (median) and $73,064 (average) as of September 2025. The 2021 Census indicates household, family and personal incomes in Maiden Gully cluster around the 72nd percentile nationally. The earnings profile shows that 40.3% of locals (2,420 people) fall into the $1,500 - 2,999 income category. After housing costs, residents retain 88.9% of their income. Maiden Gully's SEIFA income ranking places it in the 6th decile.

Maiden Gully is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership

Maiden Gully's dwelling structure, as per the latest Census, was 98.9% houses and 1.2% other dwellings. In comparison, Non-Metro Vic had 90.6% houses and 9.4% other dwellings. Home ownership in Maiden Gully stood at 37.0%, with mortgaged dwellings at 55.7% and rented ones at 7.3%. The median monthly mortgage repayment was $1,690, higher than Non-Metro Vic's average of $1,408. Median weekly rent in Maiden Gully was $380, compared to Non-Metro Vic's $295. Nationally, Maiden Gully's mortgage repayments were lower at $1,690 vs Australia's average of $1,863, while rents were higher at $380 vs the national figure of $375.

Maiden Gully features high concentrations of family households, with a higher-than-average median household size

Family households account for 87.1% of all households, including 49.6% couples with children, 28.2% couples without children, and 8.3% single parent families. Non-family households make up the remaining 12.9%, consisting of 11.3% lone person households and 1.8% group households. The median household size is 3.1 people, larger than the Rest of Vic. average of 2.4.

Maiden Gully performs slightly above the national average for education, showing competitive qualification levels and steady academic outcomes

The area's university qualification rate is 22.1%, significantly lower than Victoria's average of 33.4%. Bachelor degrees are the most common at 15.1%, followed by graduate diplomas (3.6%) and postgraduate qualifications (3.4%). Vocational credentials are prevalent, with 40.3% of residents aged 15+ holding them, including advanced diplomas (10.8%) and certificates (29.5%). Educational participation is high, with 31.9% currently enrolled in formal education, comprising 13.0% in primary, 10.0% in secondary, and 3.0% in tertiary education.

Educational participation is notably high, with 31.9% of residents currently enrolled in formal education. This includes 13.0% in primary education, 10.0% in secondary education, and 3.0% pursuing tertiary education.

Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Maiden Gully has 30 active public transport stops operating within its boundaries. These stops are served by a mix of buses running along seven individual routes, collectively providing 334 weekly passenger trips. Transport accessibility is rated as good, with residents typically located 336 meters from the nearest transport stop.

Service frequency averages 47 trips per day across all routes, equating to approximately 11 weekly trips per individual stop.

Maiden Gully's residents are healthier than average in comparison to broader Australia with a fairly standard level of common health conditions seen across both young and old age cohorts

Maiden Gully residents show relatively positive health outcomes, with common conditions seen across both young and old age groups.

Private health cover stands at approximately 52%, slightly higher than the average SA2 area (~3,147 people). Asthma and arthritis are the most prevalent medical conditions, affecting 9.6% and 8.1% of residents respectively. About 70.0% of residents report no medical ailments, compared to 62.0% in Rest of Vic.. The area has 14.4% of residents aged 65 and over (866 people), lower than the 18.9% in Rest of Vic.. Health outcomes among seniors are above average, mirroring the general population's health profile.

The latest Census data sees Maiden Gully placing among the least culturally diverse areas in the country when compared across a range of language and cultural background related metrics

Maiden Gully had a cultural diversity below average, with 94.1% of its population born in Australia, 95.2% being citizens, and 96.8% speaking English only at home. The predominant religion was Christianity, making up 48.6% of Maiden Gully's population, compared to 45.8% across the rest of Victoria. In terms of ancestry, the top three represented groups were English (33.7%), Australian (32.3%), and Scottish (9.3%).

Notably, Welsh was overrepresented at 0.6%, Irish at 9.0%, and German at 3.5% compared to regional averages of 0.4%, 10.2%, and 3.2% respectively.

Maiden Gully's population is slightly younger than the national pattern

The median age in Maiden Gully is 37 years, which is lower than Victoria's average of 43 and close to the national average of 38. The age profile shows that individuals aged 5-14 years are prominent at 16.6%, while those aged 75-84 years comprise a smaller proportion at 3.8%. Between 2021 and present, the population aged 15-24 has increased from 12.0% to 13.6%, while the 5-14 age group has decreased from 17.8% to 16.6% and the 0-4 age group has dropped from 6.8% to 5.6%. By 2041, demographic projections indicate significant shifts in Maiden Gully's age structure, with the 25-34 age cohort expected to rise substantially by 511 people (86%), increasing from 595 to 1,107 individuals.