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2021 Census | -- people
Sales Activity
Curious about local property values? Filter the chart to assess the volume and appreciation (including resales) trends and regional comparisons, or scroll to the map below view this information at an individual property level.
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Sales Detail
Population
Population growth drivers in South West Rocks are strong compared to national averages based on AreaSearch's ranking of recent, and medium to long-term trends
As of Nov 2025, the estimated population of South West Rocks is around 5,334, reflecting a growth of 276 people since the 2021 Census. The population was reported as 5,058 in the 2021 Census. This increase can be inferred from AreaSearch's estimation of the resident population at 5,200 following their examination of the latest ERP data release by the ABS (June 2024), along with an additional 217 validated new addresses since the Census date. This results in a density ratio of 389 persons per square kilometer for South West Rocks. The suburb's population growth rate of 5.5% since the 2021 census exceeded both its SA3 area (4.5%) and SA4 region, indicating it as a growth leader in the region. Interstate migration contributed approximately 83.0% of overall population gains during recent periods for South West Rocks.
AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, released in 2024 with 2022 as the base year. For areas not covered by this data, AreaSearch utilises NSW State Government's SA2 level projections, released in 2022 with 2021 as the base year. Growth rates by age group from these aggregations are applied to all areas for years 2032 to 2041. Based on projected demographic shifts and aggregated SA2-level projections, South West Rocks is expected to increase its population by 1,154 persons to 2041, reflecting a gain of 22.2% over the 17-year period. This projection indicates an above median growth for Australian non-metropolitan areas.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential development activity positions South West Rocks among the top 25% of areas assessed nationwide
South West Rocks recorded approximately 66 residential properties granted approval annually, with around 334 homes approved between FY-21 and FY-25. In FY-26, up to the present date, 8 homes have been approved. The average number of new residents per year arriving per new home over the past five financial years was approximately 1.4.
This indicates a balanced supply and demand market, supporting stable conditions. The average construction cost value for new dwellings in South West Rocks is around $429,000, which aligns with regional trends. In FY-26, $925,000 worth of commercial development approvals have been recorded, suggesting a predominantly residential focus. Compared to the Rest of NSW, South West Rocks shows 135% higher construction activity per person, offering buyers greater choice. This level is above the national average, reflecting strong developer confidence in the area.
New developments consist of approximately 82% standalone homes and 18% attached dwellings, maintaining the area's traditional low density character with a focus on family homes appealing to those seeking space. South West Rocks has around 73 people per dwelling approval, indicating a low density market. According to AreaSearch's latest quarterly estimate, South West Rocks is projected to add approximately 1,183 residents by 2041. At current development rates, new housing supply should comfortably meet demand, providing good conditions for buyers and potentially supporting growth beyond current population projections.
Frequently Asked Questions - Development
Infrastructure
South West Rocks has moderate levels of nearby infrastructure activity, ranking in the 49thth percentile nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified 8 projects that could impact this region. Notable ones are Broadlands South West Rocks, Maxus Gardens Estate, Seascape Grove Estate, and Seabreeze Estate. The following details these projects, focusing on those most relevant:.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Low and Mid-Rise Housing Policy
State-wide NSW planning reforms via amendments to the State Environmental Planning Policy to enable more diverse low and mid-rise housing (dual occupancies, terraces, townhouses, manor houses and residential flat buildings up to 6 storeys) in well-located areas within 800 m of selected train, metro and light-rail stations and town centres. Stage 1 (dual occupancies in R2 zones statewide) commenced 1 July 2024. Stage 2 (mid-rise apartments, terraces and dual occupancies near stations) commenced 28 February 2025. Expected to facilitate up to 112,000 additional homes over the next five years.
Broadlands South West Rocks
Broadlands South West Rocks is an over-50s land lease lifestyle community spanning 4 hectares in the scenic coastal town of South West Rocks on the NSW Mid-North Coast. The development comprises 101 quality residential dwellings supported by two two-storey community facilities including a wellness centre, clubhouse, pickleball court, and beautifully landscaped outdoor recreation spaces. Designed by architects King + Campbell, the project exemplifies affordable, lifestyle-focused living for retirees seeking an active and independent community environment with resort-style amenities.
Maxus Gardens Estate
Boutique coastal subdivision of approximately 3.98 hectares with an approved and substantially commenced DA for 44 residential lots (circa 505 sqm to 1,815 sqm). The estate is marketed locally and is subject to a planning agreement with Kempsey Shire Council. Civil works have previously occurred on site to activate the consent.
Queensland New South Wales Interconnector
The proposed Queensland New South Wales Interconnector (QNI Connect) aims to link New England's power to Queensland over approx. 600km, enhancing network capacity by up to 1,700 MW, with anticipated completion by FY2030-31.
NSW Heavy Vehicle Rest Stops Program (TfNSW)
Statewide Transport for NSW program to increase and upgrade heavy vehicle rest stopping across NSW. Works include minor upgrades under the $11.9m Heavy Vehicle Rest Stop Minor Works Program (e.g. new green reflector sites and amenity/signage improvements), early works on new and upgraded formal rest areas in regional NSW, and planning and site confirmation for a major new dedicated rest area in Western Sydney. The program aims to reduce fatigue, improve safety and productivity on key freight routes, and respond to industry feedback collected since 2022.
Seascape Grove Estate
A residential land subdivision being released in stages. Stage 4 is the current release, with lots available for sale.
Seabreeze Estate
A masterplanned land estate adjacent to the coast, offering level lots for new home construction with design guidelines to ensure a high standard of living.
Nine-Building North Coast Complex
A nine-building complex of 282 apartments on a 4.82ha vacant greenfield site. The development features a mix of residential and retail, permitted within the medium-density residential zoning. Stage 2 includes four residential buildings up to five storeys with 108 units, offering one to four-bedroom apartments. The second tranche includes five buildings of up to six storeys with 175 residential and serviced apartments, plus 1000 sqm of retail outlets. This project overlaps with 'The Rocks' development, but the proposed expansion of 'The Rocks' for 282 apartments was refused in 2024, confirming this as a distinct project.
Employment
Employment performance in South West Rocks has been below expectations when compared to most other areas nationally
South West Rocks has a balanced workforce with white and blue collar jobs. The unemployment rate is 4.2% and there's been an estimated employment growth of 0.8% in the past year.
As of June 2025, 1938 residents are employed while the unemployment rate is 0.5% higher than Rest of NSW's rate of 3.7%. Workforce participation is significantly lower at 40.0%, compared to Rest of NSW's 56.4%. Leading employment industries include health care & social assistance, accommodation & food, and retail trade. The area has a particular specialization in accommodation & food with an employment share 1.8 times the regional level.
Agriculture, forestry & fishing has limited presence at 2.5%, compared to the regional average of 5.3%. Employment opportunities locally appear limited based on Census data comparison. Over the year to June 2025, employment increased by 0.8% while labour force grew by 0.8%, with unemployment remaining essentially unchanged. In contrast, Rest of NSW saw employment decline of 0.1% and labour force growth of 0.3%. Jobs and Skills Australia's national employment forecasts from Sep-22 suggest potential future demand within South West Rocks. National employment is forecast to expand by 6.6% over five years and 13.7% over ten years, but growth rates vary significantly between industry sectors. Applying these projections to South West Rocks' employment mix suggests local employment should increase by 6.2% over five years and 13.0% over ten years.
Frequently Asked Questions - Employment
Income
Income metrics place the area in the bottom 10% of locations nationally according to AreaSearch analysis
South West Rocks had a median income among taxpayers of $39,917 in financial year 2022. The average income was $51,277 during the same period. These figures are lower than national averages, which stood at $49,459 and $62,998 for Rest of NSW respectively. By September 2025, estimated median and average incomes in South West Rocks would be approximately $44,951 and $57,743, based on a 12.61% growth in wages since financial year 2022. According to the 2021 Census, household, family, and personal incomes in South West Rocks fall between the 2nd and 5th percentiles nationally. The predominant income bracket spans 32.1% of locals (1,712 people), with incomes between $400 and $799 weekly. This is unlike regional trends where 29.9% fall within the $1,500 to $2,999 range. Lower income households are prevalent in South West Rocks, with 40.2% earning below $800 weekly. Housing affordability pressures are severe, with only 84.5% of income remaining after housing costs, ranking at the 4th percentile nationally.
Frequently Asked Questions - Income
Housing
South West Rocks is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
South West Rocks' dwelling structures, as per the latest Census, consisted of 81.1% houses and 18.9% other dwellings (semi-detached, apartments, 'other'). This compares to Non-Metro NSW's 88.8% houses and 11.2% other dwellings. Home ownership in South West Rocks stood at 54.8%, with mortgaged dwellings at 20.3% and rented ones at 24.9%. The median monthly mortgage repayment was $1,517, higher than Non-Metro NSW's average of $1,330. Median weekly rent in South West Rocks was $323, compared to Non-Metro NSW's $300. Nationally, South West Rocks' mortgage repayments were lower at $1,517 versus Australia's average of $1,863, and rents were substantially below the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
South West Rocks features high concentrations of lone person households, with a lower-than-average median household size
Family households comprise 66.3% of all households, including 16.1% couples with children, 39.8% couples without children, and 9.4% single parent families. The remaining 33.7% are non-family households, consisting of 30.9% lone person households and 3.0% group households. The median household size is 2.1 people, which is smaller than the Rest of NSW average of 2.3.
Frequently Asked Questions - Households
Local Schools & Education
South West Rocks faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally
The area's university qualification rate is 14.3%, significantly lower than NSW's average of 32.2%. Bachelor degrees are the most common at 10.4%, followed by postgraduate qualifications (2.1%) and graduate diplomas (1.8%). Vocational credentials are prevalent, with 43.0% of residents aged 15+ holding them - advanced diplomas at 10.0% and certificates at 33.0%. A total of 20.4% of the population is actively pursuing formal education, including 8.0% in primary, 5.5% in secondary, and 1.9% in tertiary education.
South West Rocks Public School serves the local area with an enrollment of 329 students. The school focuses on primary education only, with secondary options available nearby. Local school capacity is limited at 6.2 places per 100 residents compared to the regional average of 13.1, resulting in many families traveling for schooling.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Transport analysis indicates 26 active public transport stops in South West Rocks, operated by a mix of buses. These stops are served by 16 individual routes, offering a total of 273 weekly passenger trips. Transport accessibility is rated excellent, with residents typically located 176 meters from the nearest stop.
Service frequency averages 39 trips per day across all routes, equating to approximately 10 weekly trips per stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in South West Rocks is a key challenge with a range of health conditions having marked impacts on both younger and older age cohorts
South West Rocks faces significant health challenges, with various conditions affecting both younger and older residents. Private health cover is low, at approximately 47% (about 2,521 people), compared to the national average of 55.3%.
The most prevalent medical conditions are arthritis and mental health issues, impacting 14.7% and 9.0% of residents respectively. Conversely, 55.5% of residents report no medical ailments, slightly lower than the 58.0% in Rest of NSW. The area has a higher proportion of seniors aged 65 and over, at 39.8% (2,122 people), compared to 28.1% in Rest of NSW. Despite this, health outcomes among seniors are challenging but perform better than the general population in health metrics.
Frequently Asked Questions - Health
Cultural Diversity
South West Rocks is considerably less culturally diverse than average when assessed alongside AreaSearch's national rankings for language and cultural background related metrics
South West Rocks, surveyed in terms of cultural diversity, showed that 89.6% of its population was born in Australia, with 91.3% being citizens and 97.0% speaking English only at home. Christianity was found to be the dominant religion, comprising 57.5% of South West Rocks' population, compared to 54.2% across Rest of NSW. The top three ancestry groups were English (34.8%), Australian (30.3%), and Irish (10.0%).
Notably, Australian Aboriginal was overrepresented at 4.6%, Scottish at 8.1%, and French at 0.4%.
Frequently Asked Questions - Diversity
Age
South West Rocks ranks among the oldest 10% of areas nationwide
South West Rocks has a median age of 58, which is significantly higher than the Rest of NSW figure of 43 and Australia's national average of 38 years. The 65-74 age group constitutes 20.6% of South West Rocks' population, compared to the Rest of NSW figure, while the 25-34 cohort makes up only 6.6%. This concentration in the 65-74 age group is well above the national average of 9.4%. Between January 2021 and December 2021, the population aged 75 to 84 grew from 12.6% to 14.7%, while the 35 to 44 cohort increased from 8.0% to 9.7%. Conversely, the 45 to 54 age group declined from 9.6% to 8.0%, and the 65 to 74 group decreased from 22.0% to 20.6%. By 2041, demographic modeling projects significant changes in South West Rocks' age profile. The 85+ population is expected to grow by 89%, adding 212 people and reaching a total of 453 residents from the previous figure of 240. The 55-64 group will experience more modest growth, with an increase of 7% equating to 56 additional residents.