Chart Color Schemes
This analysis uses Suburbs and Localities (SAL) boundaries, which can materially differ from Statistical Areas (SA2) even when sharing the same name.
SAL boundaries are defined by Australia Post and the Australian Bureau of Statistics to represent commonly-known suburb names used in postal addresses.
Statistical Areas (SA2) are designed for census data collection and may combine multiple suburbs or use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
est. as @ -- *
2021 Census | -- people
Sales Activity
Curious about local property values? Filter the chart to assess the volume and appreciation (including resales) trends and regional comparisons, or scroll to the map below view this information at an individual property level.
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Sales Detail
Population
Population growth drivers in South West Rocks are strong compared to national averages based on AreaSearch's ranking of recent, and medium to long-term trends
As of May 2026, the estimated population of the suburb of South West Rocks is around 5,179, reflecting an increase of 121 people since the 2021 Census which reported a population of 5,058. This change was inferred from AreaSearch's resident population estimate of 5,163 based on latest ERP data release by ABS in June 2025 and additional 247 validated new addresses since the Census date. The population density ratio is 378 persons per square kilometer. Over the past decade, South West Rocks has shown resilient growth patterns with a compound annual growth rate of 1.0%, outperforming its SA3 area. Interstate migration contributed approximately 83.0% of overall population gains during recent periods. AreaSearch uses ABS/Geoscience Australia projections for each SA2 area released in 2024 with 2022 as the base year, and NSW State Government's SA2 level projections for areas not covered by this data, released in 2022 with 2021 as the base year.
Considering these projections, South West Rocks is expected to increase its population by 986 persons to 2041, reflecting a gain of 18.7% over the 16 years.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential approval activity sees South West Rocks among the top 30% of areas assessed nationwide
South West Rocks recorded approximately 68 residential properties granted approval annually. Between FY-21 and FY-25, around 342 homes were approved, with an additional 24 approved in FY-26. On average, about 0.6 new residents arrived per year for each new home over the past five financial years.
This suggests that supply is meeting or exceeding demand, providing more buyer choices and supporting potential population growth above projections. The average value of new dwellings developed was $429,000, slightly higher than the regional average, indicating a focus on quality developments. In FY-26, $92,000 in commercial development approvals were recorded, suggesting a predominantly residential focus. Compared to the Rest of NSW, South West Rocks shows 141.0% higher construction activity per person, offering buyers greater choice and reflecting strong developer confidence in the area. New developments consist of 85.0% standalone homes and 15.0% attached dwellings, maintaining the area's traditional low density character with a focus on family homes appealing to those seeking space.
The location has approximately 53 people per dwelling approval, indicating a low density market. Future projections show South West Rocks adding 970 residents by 2041, based on the latest AreaSearch quarterly estimate. At current development rates, new housing supply should comfortably meet demand, providing good conditions for buyers and potentially supporting growth beyond current population projections.
Frequently Asked Questions - Development
Development applications around South West Rocks
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SOURCE: Planning portals and council registers, compiled by AreaSearch. Distance & bearing measured from the suburb midpoint.
Infrastructure
South West Rocks has moderate levels of nearby infrastructure activity, ranking in the 48thth percentile nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified eight projects that may impact the area. Notable ones are Broadlands South West Rocks, Maxus Gardens Estate, Seascape Grove Estate, and Seabreeze Estate, with the following list providing more details on those likely to be most relevant.
Professional plan users can use the search below to filter and access additional projects.
INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Low and Mid-Rise Housing Policy
Comprehensive NSW state planning reforms designed to increase housing density in well-located areas. The policy mandates mid-rise apartment buildings (3-6 storeys) and low-rise multi-dwelling housing (terraces, townhouses, and dual occupancies) within 800m of 171 high-frequency transport hubs and town centres. As of May 2026, the policy is fully operational following the phased rollout of dual occupancy provisions in July 2024 and mid-rise apartment provisions in early 2025. Recent updates include refined floor space ratios (FSR) and non-refusal standards to streamline local council assessments.
Broadlands South West Rocks
Broadlands South West Rocks is an over-50s land lease lifestyle community spanning 4 hectares in the scenic coastal town of South West Rocks on the NSW Mid-North Coast. The development comprises 101 quality residential dwellings supported by two two-storey community facilities including a wellness centre, clubhouse, pickleball court, and beautifully landscaped outdoor recreation spaces. Designed by architects King + Campbell, the project exemplifies affordable, lifestyle-focused living for retirees seeking an active and independent community environment with resort-style amenities.
Maxus Gardens Estate
Boutique coastal subdivision of approximately 3.98 hectares with an approved and substantially commenced DA for 44 residential lots (circa 505 sqm to 1,815 sqm). The estate is marketed locally and is subject to a planning agreement with Kempsey Shire Council. Civil works have previously occurred on site to activate the consent.
Queensland New South Wales Interconnector
The proposed Queensland New South Wales Interconnector (QNI Connect) aims to link New England's power to Queensland over approx. 600km, enhancing network capacity by up to 1,700 MW, with anticipated completion by FY2030-31.
NSW Heavy Vehicle Rest Stops Program (TfNSW)
Statewide Transport for NSW program to increase and upgrade heavy vehicle rest stopping across NSW. Works include minor upgrades under the $11.9m Heavy Vehicle Rest Stop Minor Works Program (e.g. new green reflector sites and amenity/signage improvements), early works on new and upgraded formal rest areas in regional NSW, and planning and site confirmation for a major new dedicated rest area in Western Sydney. The program aims to reduce fatigue, improve safety and productivity on key freight routes, and respond to industry feedback collected since 2022.
Seascape Grove Estate
A residential land subdivision being released in stages. Stage 4 is the current release, with lots available for sale.
Seabreeze Estate
A masterplanned land estate adjacent to the coast, offering level lots for new home construction with design guidelines to ensure a high standard of living.
Nine-Building North Coast Complex
A nine-building complex of 282 apartments on a 4.82ha vacant greenfield site. The development features a mix of residential and retail, permitted within the medium-density residential zoning. Stage 2 includes four residential buildings up to five storeys with 108 units, offering one to four-bedroom apartments. The second tranche includes five buildings of up to six storeys with 175 residential and serviced apartments, plus 1000 sqm of retail outlets. This project overlaps with 'The Rocks' development, but the proposed expansion of 'The Rocks' for 282 apartments was refused in 2024, confirming this as a distinct project.
Employment
Employment performance in South West Rocks has been below expectations when compared to most other areas nationally
South West Rocks has a balanced workforce with both white and blue collar jobs, with essential services well represented. The unemployment rate is 4.2%, according to AreaSearch's aggregation of statistical area data. As of December 2025, there are 1,838 residents employed, while the unemployment rate is 0.2% higher than Regional NSW's rate of 3.9%.
Workforce participation in South West Rocks is lower at 42.5%, compared to Regional NSW's 60.5%. Only 12.8% of residents work from home, based on Census responses. The leading employment industries are health care & social assistance, accommodation & food, and retail trade. Accommodation & food has a particularly high share of employment at 1.8 times the regional level.
However, agriculture, forestry & fishing has limited presence with only 2.5% employment compared to 5.3% regionally. The area appears to offer fewer local employment opportunities, as indicated by the difference between the Census working population and resident population. Over the 12 months to December 2025, labour force levels decreased by 2.3%, alongside a 2.5% decline in employment, leading to an unemployment rate rise of 0.2 percentage points. By comparison, Regional NSW had an employment decline of 1.2%, labour force decline of 0.8%, and unemployment rose by 0.4 percentage points. Jobs and Skills Australia's national employment forecasts from May-25 suggest that while national employment is expected to expand by 6.6% over five years and 13.7% over ten years, growth rates vary significantly between industry sectors. Applying these projections to South West Rocks' employment mix indicates local employment should increase by 6.2% over five years and 13.0% over ten years, although this is a simple weighting extrapolation for illustrative purposes and does not consider localised population projections.
Frequently Asked Questions - Employment
Income
Income metrics place the area in the bottom 10% of locations nationally according to AreaSearch analysis
AreaSearch's aggregation of the latest postcode level ATO data released for financial year 2023 shows South West Rocks had a median income among taxpayers of $39,917 and an average level of $51,277. This is lower than national averages of $52,390 (median) and $65,215 (average). Based on Wage Price Index growth of 10.32% since financial year 2023, estimated median income for South West Rocks as of March 2026 is approximately $44,036, with average income at around $56,569. According to 2021 Census figures, household, family and personal incomes in South West Rocks fall between the 2nd and 5th percentiles nationally. Income brackets indicate that 32.1% of locals (1,662 people) predominantly earn within the $400 - $799 range, unlike regional trends where 29.9% fall within the $1,500 - $2,999 bracket. Lower income households are prevalent, with 40.2% earning below $800 weekly. Housing affordability pressures are severe, with only 84.5% of income remaining after housing costs, ranking at the 4th percentile nationally.
Frequently Asked Questions - Income
Housing
South West Rocks is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
In South West Rocks, as per the latest Census, 81.1% of dwellings were houses, with the remaining 18.9% being semi-detached homes, apartments, or other types of housing. This is similar to Regional NSW's figures of 82.6% houses and 17.4% other dwellings. Home ownership in South West Rocks stood at 54.8%, with mortgaged properties making up 20.3% and rented dwellings accounting for 24.9%. The median monthly mortgage repayment in the area was $1,517, lower than Regional NSW's average of $1,733. The median weekly rent in South West Rocks was $323, compared to $330 in Regional NSW. Nationally, South West Rocks' median monthly mortgage repayments were significantly lower at $1,517 compared to the Australian average of $1,863, and rents were substantially lower at $323 compared to the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
South West Rocks features high concentrations of lone person households, with a lower-than-average median household size
Family households account for 66.3% of all households, including 16.1% that are couples with children, 39.8% that are couples without children, and 9.4% that are single parent families. Non-family households make up the remaining 33.7%, with lone person households at 30.9% and group households comprising 3.0% of the total. The median household size is 2.1 people, which is smaller than the Regional NSW average of 2.4.
Frequently Asked Questions - Households
Local Schools & Education
South West Rocks faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally
The area's university qualification rate is 14.3%, significantly lower than NSW's average of 32.2%. Bachelor degrees are the most common at 10.4%, followed by postgraduate qualifications (2.1%) and graduate diplomas (1.8%). Vocational credentials are prevalent, with 43.0% of residents aged 15+ holding them - advanced diplomas at 10.0% and certificates at 33.0%. A total of 20.4% of the population is actively engaged in formal education, including 8.0% in primary, 5.5% in secondary, and 1.9% in tertiary education.
A substantial 20.4% of the population actively pursues formal education. This includes 8.0% in primary education, 5.5% in secondary education, and 1.9% pursuing tertiary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
South West Rocks has 25 operational public transport stops, all of which are bus stops. These stops are served by 14 different routes that together facilitate 268 weekly passenger trips. The area's transport accessibility is considered excellent, with residents typically residing just 177 meters from the nearest stop. As a predominantly residential region, most inhabitants commute outwards, primarily by car (90%), while 7% walk. On average, there are 1.2 vehicles per dwelling, which is below the regional norm. According to the 2021 Census, only 12.8% of residents work from home, a figure that may be influenced by COVID-19 conditions.
Across all routes, an average of 38 trips are made daily, equating to roughly 10 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in South West Rocks is lower than average with common health conditions somewhat prevalent across both younger and older age cohorts
South West Rocks faces significant health challenges based on AreaSearch's assessment. Mortality rates and chronic condition prevalence are high, affecting both younger and older age cohorts. Private health cover is low at approximately 47% of the total population (~2,448 people), compared to 51.9% in Regional NSW and a national average of 55.7%.
The most common medical conditions are arthritis (affecting 14.7%) and mental health issues (9.0%). Conversely, 55.5% of residents report being completely clear of medical ailments, compared to 63.3% in Regional NSW. Working-age population faces notable health challenges due to elevated chronic condition rates. The area has a higher proportion of seniors aged 65 and over at 41.2% (2,133 people), compared to 23.4% in Regional NSW. Health outcomes among seniors present some challenges, broadly aligning with national rankings for the general population.
Frequently Asked Questions - Health
Cultural Diversity
South West Rocks is considerably less culturally diverse than average when assessed alongside AreaSearch's national rankings for language and cultural background related metrics
South West Rocks, as per the census conducted in June 2016, exhibited lower cultural diversity with a majority of its population born in Australia (89.6%), being citizens (91.3%), and speaking English only at home (97.0%). Christianity was the dominant religion in South West Rocks, comprising 57.5% of its population, slightly higher than the regional average of 55.9%. The top three ancestry groups were English (34.8%), Australian (30.3%), and Irish (10.0%).
Notably, Australian Aboriginal people were proportionally represented at 4.6%, matching the regional figure, while Scottish individuals made up 8.1% compared to the regional average of 8.0%. French ancestry was also notable with a representation of 0.4%, equal to the regional figure.
Frequently Asked Questions - Diversity
Age
South West Rocks ranks among the oldest 10% of areas nationwide
South West Rocks has a median age of 58, which is significantly higher than the Regional NSW figure of 43 and Australia's national average of 38 years. The 65-74 age group makes up 20.5% of South West Rocks' population, compared to Regional NSW, while the 25-34 cohort represents only 6.5%. This concentration in the 65-74 age group is well above the national average of 9.4%. Between 2021 and now, the 75-84 age group has grown from 12.6% to 15.5%, while the 35-44 cohort increased from 8.0% to 9.7%. Conversely, the 45-54 cohort has declined from 9.6% to 7.9%, and the 55-64 group dropped from 15.9% to 14.4%. By 2041, demographic modeling suggests South West Rocks' age profile will change significantly. The 85+ group is projected to grow by 75%, adding 201 people and reaching 471 from the current figure of 269. The 15-24 group is expected to grow more modestly, with an increase of 7% adding only 28 residents.