Jurien Bay

Jurien Bay lies within the top quartile of areas nationally for population growth performance according to AreaSearch analysis of recent, and medium to long-term trends

Based on analysis of ABS population updates for the broader area, and new addresses validated by AreaSearch, Jurien Bay's population is estimated at around 2,262 as of November 2025. This reflects an increase of 277 people (14.0%) since the 2021 Census, which reported a population of 1,985 people. The change is inferred from the resident population of 2,188 estimated by AreaSearch following examination of the latest ERP data release by the ABS in June 2024 and an additional 20 validated new addresses since the Census date. This level of population equates to a density ratio of 4.3 persons per square kilometer. Jurien Bay's growth of 14.0% since the 2021 census exceeded the SA4 region (9.4%) and the national average, marking it as a growth leader in the region. Population growth for the area was primarily driven by interstate migration contributing approximately 47.0% of overall population gains during recent periods, although all drivers including overseas migration and natural growth were positive factors.

AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area as released in 2024 with a base year of 2022. For areas not covered by this data, AreaSearch utilises the growth rates by age cohort provided by the ABS in its latest Greater Capital Region projections released in 2023 based on 2022 data. Anticipating future population dynamics, an above median population growth is projected for locations outside of capital cities. The Jurien Bay statistical area (Lv2) is expected to grow by 367 persons to 2041 based on aggregated SA2-level projections, reflecting a gain of 17.9% in total over the 17 years.

AreaSearch assessment of residential development activity positions Jurien Bay among the top 25% of areas assessed nationwide

AreaSearch analysis of ABS building approval numbers shows Jurien Bay averaged around 18 new dwelling approvals annually. Between FY-21 and FY-25, approximately 91 homes were approved, with another 13 approved in FY-26 so far. On average, each home built over the past five financial years accommodated about 3.5 new residents.

This demand has outpaced supply, potentially influencing prices and buyer competition. Developers target the premium market segment, with new dwellings valued at an average of $435,000. Commercial approvals this year totalled $4.1 million, indicating Jurien Bay's primarily residential nature.

Compared to the Rest of WA, Jurien Bay has slightly more development, 46.0% above the regional average per person over the five-year period. Recent building activity consists solely of standalone homes, preserving the area's low-density character and attracting space-seeking buyers. With around 79 people per dwelling approval, Jurien Bay exhibits growth area characteristics. Population forecasts project an increase of 404 residents by 2041. At current development rates, new housing supply should comfortably meet demand, providing favourable conditions for buyers and potentially supporting population growth beyond current projections.

Jurien Bay has limited levels of nearby infrastructure activity, ranking in the 13thth percentile nationally

No factors influence a region's performance more than local infrastructure changes, major projects, and planning initiatives. AreaSearch has identified zero projects likely to impact this area. Key projects include WA Police Satellite Technology Upgrade, Western Australia Agricultural Supply Chain Improvements, South West Interconnected System Transformation, and Regional And Rural Wa Road Network Safety Improvements. The following list details those most relevant:.

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Employment performance in Jurien Bay exceeds national averages across key labour market indicators

Jurien Bay's workforce comprises both white and blue-collar jobs, with manufacturing and industrial sectors prominent. Its unemployment rate is 2.2%.

As of September 2025, 1,149 residents are employed at an unemployment rate of 1.1% below the Rest of WA's rate of 3.3%. Workforce participation in Jurien Bay lags at 53.7%, compared to Rest of WA's 59.4%. Key industries include construction, mining, and accommodation & food, with accommodation & food showing strong specialization at 1.5 times the regional level. Conversely, agriculture, forestry & fishing is represented at 4.9%, below the regional average of 9.3%.

Local employment opportunities appear limited, as indicated by Census data comparing working population to resident population. Over the 12 months to September 2025, labour force levels decreased by 4.2% alongside a 3.5% employment decline, resulting in an unemployment rate fall by 0.6 percentage points. In contrast, Rest of WA experienced employment growth of 1.4% and labour force growth of 1.2%, with a 0.2 percentage point drop in unemployment rate. Jobs and Skills Australia's national employment forecasts from May-25 project national employment expansion by 6.6% over five years and 13.7% over ten years, but growth rates vary significantly between industry sectors. Applying these projections to Jurien Bay's employment mix suggests local employment should increase by 5.3% over five years and 11.5% over ten years, though this is a simple weighting extrapolation for illustrative purposes and does not account for localised population projections.

The area's income levels rank in the lower 15% nationally based on AreaSearch comparative data

The suburb of Jurien Bay had a median taxpayer income of $44,492 and an average income of $59,917 in financial year 2023, according to postcode level ATO data aggregated by AreaSearch. This is lower than the national averages for Rest of WA, which were $59,973 (median) and $74,392 (average). Based on a 9.62% increase from financial year 2023 to September 2025, estimated incomes would be approximately $48,772 (median) and $65,681 (average) by that date. Census 2021 data shows Jurien Bay's household, family, and personal incomes all fall between the 12th and 16th percentiles nationally. The earnings profile indicates that 25.3% of locals (572 people) earn between $1,500 and $2,999 annually, which is consistent with broader trends across regional levels at 31.1%. Housing affordability pressures are severe in Jurien Bay, with only 84.4% of income remaining after housing costs, ranking at the 13th percentile nationally.

Jurien Bay is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership

Jurien Bay's dwelling structure, as per the latest Census, consisted of 92.3% houses and 7.6% other dwellings (semi-detached, apartments, 'other' dwellings). This compares to Non-Metro WA's figures of 95.6% houses and 4.4% other dwellings. Home ownership in Jurien Bay stood at 46.6%, with mortgaged dwellings at 27.0% and rented ones at 26.4%. The median monthly mortgage repayment was $1,625, higher than Non-Metro WA's average of $1,425. Median weekly rent in Jurien Bay was recorded at $320, compared to Non-Metro WA's $231. Nationally, Jurien Bay's median monthly mortgage repayment is lower at $1,625 versus Australia's average of $1,863, and median weekly rent is substantially lower at $320 compared to the national figure of $375.

Jurien Bay has a typical household mix, with a lower-than-average median household size

Family households constitute 69.6% of all households, including 19.2% couples with children, 42.4% couples without children, and 7.4% single parent families. Non-family households account for the remaining 30.4%, with lone person households at 28.0% and group households comprising 2.3% of the total. The median household size is 2.2 people, which is smaller than the Rest of WA average of 2.3.

Jurien Bay faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally

The area's university qualification rate is 12.9%, significantly lower than Australia's average of 30.4%. Bachelor degrees are the most common at 9.9%, followed by postgraduate qualifications (1.5%) and graduate diplomas (1.5%). Vocational credentials are prevalent, with 42.8% of residents aged 15+ holding them - advanced diplomas at 10.5% and certificates at 32.3%. A total of 22.7% of the population is actively pursuing formal education, including 10.9% in primary, 7.0% in secondary, and 1.1% in tertiary education.

A substantial 22.7% of the population actively pursues formal education. This includes 10.9% in primary education, 7.0% in secondary education, and 1.1% pursuing tertiary education.

Transport servicing is very low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

The analysis of public transport in Jurien Bay indicates that there is one active transport stop currently operating within the area. This stop services a mix of bus routes, with only one route actively providing service. The total number of weekly passenger trips facilitated by this route is four.

The accessibility of transport in Jurien Bay is rated as limited, with residents typically located 2169 meters away from the nearest transport stop. The service frequency averages zero trips per day across all routes, equating to approximately four weekly trips per individual stop.

Health performance in Jurien Bay is lower than average with common health conditions somewhat prevalent across both younger and older age cohorts

Jurien Bay faces significant health challenges with common health conditions prevalent across both younger and older age cohorts. The rate of private health cover is relatively low at approximately 51% of the total population (around 1,153 people), compared to 54.4% across the rest of WA.

The most common medical conditions in the area are arthritis and mental health issues, impacting 11.9 and 7.6% of residents respectively. A total of 63.5% of residents declare themselves completely clear of medical ailments, compared to 64.7% across the rest of WA. The area has 26.2% of residents aged 65 and over (592 people), which is higher than the 21.7% in the rest of WA. Health outcomes among seniors are particularly strong, performing better than the general population in health metrics.

Jurien Bay is considerably less culturally diverse than average when assessed alongside AreaSearch's national rankings for language and cultural background related metrics

Jurien Bay's cultural diversity was found to be below average. Its population comprised 86.1% citizens, 83.8% born in Australia, and 96.5% speaking English only at home. Christianity was the predominant religion, with 38.7% of Jurien Bay's population identifying as such.

The category 'Other' showed an overrepresentation in Jurien Bay, comprising 0.6%, compared to 0.5% across Rest of WA. In terms of ancestry, Australian was the most represented group at 34.6%, followed by English at 34.2% and Scottish at 8.4%. Notably, French (0.5%) and New Zealand (0.7%) ethnic groups were overrepresented in Jurien Bay compared to regional figures of 0.4% and 0.8% respectively. Macedonian ethnicity was represented at 0.1%, matching the regional figure.

Jurien Bay ranks among the oldest 10% of areas nationwide

Jurien Bay's median age was 51 years in the census data, which is significantly higher than Rest of WA's median age of 40 years and Australia's median age of 38 years. The age profile showed that the 65-74 year-olds made up 18.4% of Jurien Bay's population, a notably higher percentage compared to Rest of WA and Australia's national figure of 9.4%. Meanwhile, the 15-24 year-old group constituted only 7.6%, which was smaller than in Rest of WA. Post-census data from 2021 showed changes in some age groups: the 25-34 cohort grew from 9.2% to 11.1%, and the 15-24 group increased from 6.5% to 7.6%. However, the 75-84 cohort declined from 7.5% to 5.9%, and the 65-74 group dropped slightly from 19.6% to 18.4%. Demographic modeling predicts significant changes in Jurien Bay's age profile by 2041. The 35-44 age cohort is projected to grow steadily, increasing by 111 people (43%) from 262 to 374. Conversely, population declines are expected for the 15-24 and 75-84 cohorts.