Maidstone

Population growth drivers in Maidstone are strong compared to national averages based on AreaSearch's ranking of recent, and medium to long-term trends

Based on analysis of ABS population updates for the broader area, and new addresses validated by AreaSearch, the Maidstone statistical area (Lv2) had an estimated population of around 9,878 as of November 2025. This reflected an increase of 489 people (5.2%) since the 2021 Census, which reported a population of 9,389 people. The change was inferred from the resident population of 9,769 estimated by AreaSearch following examination of the latest ERP data release by the ABS in June 2024 and an additional 183 validated new addresses since the Census date. This level of population equated to a density ratio of 3,125 persons per square kilometer, placing it in the upper quartile relative to national locations assessed by AreaSearch. Population growth for the area was primarily driven by overseas migration that contributed approximately 84.0% of overall population gains during recent periods.

AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, as released in 2024 with a base year of 2022. For any SA2 areas not covered by this data, AreaSearch is utilising the VIC State Government's Regional/LGA projections released in 2023 with adjustments made employing a method of weighted aggregation of population growth from LGA to SA2 levels. Growth rates by age group from these aggregations are also applied across all areas for years 2032 to 2041. Considering the projected demographic shifts, a significant population increase in the top quartile of national statistical areas is forecast, with the Maidstone (SA2) expected to increase by 3,421 persons to 2041 based on aggregated SA2-level projections, reflecting an increase of 38.0% in total over the 17 years.

Recent residential development output has been above average within Maidstone when compared nationally

AreaSearch analysis of ABS building approval numbers, allocated from statistical area data, shows Maidstone has experienced around 50 dwellings receiving development approval each year over the past five financial years, totalling an estimated 254 homes. As of FY-26, 43 approvals have been recorded. This results in an average of approximately 1.7 new residents per year per dwelling constructed between FY-21 and FY-25, suggesting a balanced supply and demand creating stable market conditions. However, recent figures indicate this has accelerated to 6.2 people per dwelling over the past two financial years, implying increasing demand and tightening supply. New properties are constructed at an average value of $384,000.

In FY-26, there have been $12.2 million in commercial approvals, demonstrating moderate levels of commercial development compared to Greater Melbourne where Maidstone shows substantially reduced construction, typically strengthening demand and prices for existing properties. New development consists of 24.0% detached dwellings and 76.0% attached dwellings, marking a significant departure from existing housing patterns (currently 48.0% houses), suggesting diminishing developable land availability and responding to evolving lifestyle preferences and housing affordability needs. Maidstone reflects a low density area with around 217 people per approval. Population forecasts indicate Maidstone will gain 3,752 residents through to 2041, potentially increasing competition among buyers and supporting stronger price growth if current development rates do not keep pace with population growth.

Population forecasts indicate Maidstone will gain 3,752 residents through to 2041 (from the latest AreaSearch quarterly estimate). If current development rates continue, housing supply may not keep pace with population growth, potentially increasing competition among buyers and supporting stronger price growth.

Maidstone has very high levels of nearby infrastructure activity, ranking in the top 10% nationally

Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified 12 projects that may impact the area. Key projects include Defence Site Maribyrnong Redevelopment, Hampstead Park Maidstone, West Footscray Community Facilities Plan, and New Footscray Hospital. The following list details those most relevant.

Professional plan users can use the search below to filter and access additional projects.

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Employment performance in Maidstone has been broadly consistent with national averages

Maidstone has a highly educated workforce with professional services being strongly represented. Its unemployment rate was 4.8% in the past year, with an estimated employment growth of 5.7%.

As of September 2025, 6,406 residents were employed while the unemployment rate was 0.1% above Greater Melbourne's rate of 4.7%. Workforce participation was at 66.3%, compared to Greater Melbourne's 64.1%. The leading employment industries among residents comprised health care & social assistance, retail trade, and professional & technical services. Maidstone has a particular employment specialization in transport, postal & warehousing, with an employment share of 1.3 times the regional level.

However, construction employs only 7.4% of local workers, below Greater Melbourne's 9.7%. The area appears to offer limited employment opportunities locally, as indicated by the count of Census working population vs resident population. During the year to September 2025, employment levels increased by 5.7% and labour force increased by 5.7%, leaving unemployment broadly flat. In comparison, Greater Melbourne recorded employment growth of 3.0%, labour force growth of 3.3%, with unemployment rising 0.3 percentage points. State-level data to 25-Nov shows VIC employment grew by 1.13% year-on-year (adding 41,950 jobs), with the state unemployment rate at 4.7%, compared to the national rate of 4.3%. Jobs and Skills Australia's national employment forecasts from May-25 suggest that national employment is forecast to expand by 6.6% over five years and 13.7% over ten years, with growth rates differing significantly between industry sectors. Applying these industry-specific projections to Maidstone's employment mix suggests local employment should increase by 6.6% over five years and 13.5% over ten years.

The area exhibits notably strong income performance, ranking higher than 70% of areas assessed nationally through AreaSearch analysis

According to AreaSearch's aggregation of the latest postcode level ATO data released for financial year 2023, Maidstone had a median income among taxpayers of $61,316 with an average level of $72,931. Both figures are above the national averages of $57,688 and $75,164 respectively in Greater Melbourne. Based on Wage Price Index growth of 8.25% since financial year 2023, current estimates for Maidstone would be approximately $66,375 (median) and $78,948 (average) as of September 2025. Census 2021 income data shows that incomes in Maidstone cluster around the 59th percentile nationally. The largest income bracket comprises 34.3% earning $1,500 - $2,999 weekly, with a total of 3,388 residents falling into this category. This pattern is similar to the broader area where 32.8% occupy the same income range. High housing costs consume 17.1% of income in Maidstone, yet strong earnings place disposable income at the 59th percentile nationally. The area's SEIFA income ranking places it in the 6th decile.

Maidstone displays a diverse mix of dwelling types, with a higher proportion of rental properties than the broader region

Maidstone's dwelling structure in its latest Census evaluation showed 47.5% houses and 52.4% other dwellings (semi-detached, apartments, 'other' dwellings), compared to Melbourne metro's 49.7% houses and 50.3% other dwellings. Home ownership in Maidstone was at 21.2%, with mortgaged dwellings at 34.7% and rented ones at 44.1%. The median monthly mortgage repayment was $2,000, below Melbourne metro's average of $2,100. Median weekly rent in Maidstone was $381, compared to Melbourne metro's $376. Nationally, Maidstone's mortgage repayments exceeded the Australian average of $1,863, while rents were higher than the national figure of $375.

Maidstone features high concentrations of group households, with a higher-than-average median household size

Family households constitute 65.4% of all households, including 28.3% couples with children, 22.9% couples without children, and 11.7% single parent families. Non-family households account for the remaining 34.6%, with lone person households at 26.9% and group households comprising 7.6%. The median household size is 2.5 people, larger than the Greater Melbourne average of 2.4.

Maidstone demonstrates exceptional educational outcomes, ranking among the top 5% of areas nationally based on AreaSearch's comprehensive analysis of qualification and performance metrics

Maidstone's educational attainment is notably higher than national and regional averages. Among residents aged 15 and above, 42.4% hold university qualifications, compared to 30.4% in Australia and 32.0% in the SA4 region. Bachelor degrees are most prevalent at 27.3%, followed by postgraduate qualifications (11.8%) and graduate diplomas (3.3%). Vocational pathways account for 23.6% of qualifications, with advanced diplomas at 10.3% and certificates at 13.3%.

Educational participation is high, with 31.3% of residents currently enrolled in formal education. This includes 8.2% in tertiary education, 8.0% in primary education, and 6.5% pursuing secondary education.

Transport servicing is good compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Maidstone's public transport analysis indicates there are 41 active transport stops currently operating in the area. These include a mix of light rail and bus services. Seven individual routes serve these stops collectively facilitating 3,558 weekly passenger trips.

Transport accessibility is rated excellent with residents typically situated around 192 meters from their nearest transport stop. Service frequency averages at 508 trips per day across all routes, equating to approximately 86 weekly trips per individual stop.

Maidstone's residents boast exceedingly positive health performance metrics with younger cohorts in particular seeing very low prevalence of common health conditions

Maidstone's health outcomes show exceptional results, with younger age groups having notably low prevalence rates for common health conditions.

Approximately 56% (~5,496 individuals) of Maidstone's total population has private health cover. The most prevalent medical conditions are mental health issues and asthma, affecting 7.6% and 7.0% of residents respectively. Notably, 75.8% of residents report being entirely free from medical ailments, compared to the Greater Melbourne average of 72.7%. Maidstone has an elderly population (aged 65 and over) comprising 11.9%, or 1,175 individuals. While health outcomes for seniors are above average, they require more attention than those in the broader population.

Maidstone is among the most culturally diverse areas in the country based on AreaSearch assessment of a range of language and cultural background related metrics

Maidstone has a high level of cultural diversity, with 47.4% of its population born overseas and 52.6% speaking a language other than English at home. Christianity is the predominant religion in Maidstone, accounting for 36.7% of the population. Notably, Buddhism is more prevalent in Maidstone compared to Greater Melbourne, with 12.9% versus 8.7%.

Regarding ancestry, the top three groups are Other (15.0%), Vietnamese (14.6%), and English (14.5%). The Vietnamese population is significantly higher than the regional average of 8.9%. Additionally, there are notable differences in the representation of certain ethnic groups: Polish (1.1% vs 0.9%), Serbian (0.8% vs 0.6%), and Macedonian (0.9% vs 1.0%).

Maidstone hosts a young demographic, positioning it in the bottom quartile nationwide

Maidstone's median age is 34 years, which is lower than Greater Melbourne's average of 37 and Australia's national average of 38 years. Compared to Greater Melbourne, Maidstone has a higher proportion of residents aged 25-34 (22.3%) but fewer residents aged 5-14 (8.9%). This concentration of 25-34 year-olds is significantly higher than the national average of 14.5%. Between the 2021 Census and now, the proportion of Maidstone's population aged 35 to 44 has increased from 17.4% to 18.5%, while the proportion of residents aged 5-14 has decreased from 10.0% to 8.9%. The 25-34 age group has also seen a decrease, from 23.4% to 22.3%. Population forecasts for Maidstone in 2041 indicate substantial demographic changes, with the strongest projected growth in the 45-54 age cohort, expected to grow by 56% and add 623 residents to reach a total of 1,740.