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This analysis uses Suburbs and Localities (SAL) boundaries, which can materially differ from Statistical Areas (SA2) even when sharing the same name.
SAL boundaries are defined by Australia Post and the Australian Bureau of Statistics to represent commonly-known suburb names used in postal addresses.
Statistical Areas (SA2) are designed for census data collection and may combine multiple suburbs or use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
est. as @ -- *
2021 Census | -- people
Sales Activity
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Population
Population growth drivers in Maidstone are strong compared to national averages based on AreaSearch's ranking of recent, and medium to long-term trends
Based on ABS population updates and AreaSearch validation, Maidstone's population was estimated at 9,895 as of Feb 2026. This reflects an increase of 506 people since the 2021 Census, which reported a population of 9,389. The change is inferred from AreaSearch's estimate of 9,769 residents following examination of ABS ERP data released in June 2024 and additional validated new addresses since the Census date. This level of population equates to a density ratio of 3,131 persons per square kilometer, placing Maidstone in the upper quartile relative to national locations assessed by AreaSearch. Overseas migration contributed approximately 84.0% of overall population gains during recent periods.
AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area released in 2024 with a base year of 2022. For areas not covered, AreaSearch utilises VIC State Government's Regional/LGA projections from 2023 with adjustments made employing weighted aggregation methods. Growth rates by age group are applied across all areas for years 2032 to 2041. Considering projected demographic shifts, a significant population increase is forecast for Maidstone, expected to reach 13,252 persons by 2041 based on aggregated SA2-level projections, reflecting an increase of 32.6% in total over the 17 years.
Frequently Asked Questions - Population
Development
Recent residential development output has been above average within Maidstone when compared nationally
Based on AreaSearch analysis of ABS building approval numbers allocated from statistical area data, Maidstone has experienced around 51 dwellings receiving development approval each year over the past five financial years ending FY25. This totals an estimated 256 homes. As of FY26 so far, 44 approvals have been recorded. Over these five years, an average of 1.7 new residents per dwelling constructed has been observed, indicating stable market conditions. However, this figure has accelerated to 5.8 people per dwelling over the past two financial years, suggesting increasing demand and tightening supply.
New properties are constructed at an average expected construction cost value of $384,000. This financial year has seen $12.2 million in commercial approvals, demonstrating moderate levels of commercial development. Compared to Greater Melbourne, Maidstone shows substantially reduced construction, with 55.0% below the regional average per person. This scarcity typically strengthens demand and prices for existing properties. The new development consists of 22.0% detached dwellings and 78.0% attached dwellings, marking a significant departure from existing housing patterns which are currently 48.0% houses. Maidstone reflects a low density area with around 212 people per approval.
According to AreaSearch's latest quarterly estimate, Maidstone is forecasted to gain 3,231 residents through to 2041. If current development rates continue, housing supply may not keep pace with population growth, potentially increasing competition among buyers and supporting stronger price growth.
Frequently Asked Questions - Development
Infrastructure
Maidstone has very high levels of nearby infrastructure activity, ranking in the top 10% nationally
Changes to local infrastructure significantly impact an area's performance. AreaSearch identified 12 projects likely influencing the region. Key initiatives include Defence Site Maribyrnong Redevelopment, Hampstead Park Maidstone, West Footscray Community Facilities Plan, and New Footscray Hospital. The following list details those most relevant.
Professional plan users can use the search below to filter and access additional projects.
INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
New Footscray Hospital
A $2 billion redevelopment delivering Victoria's largest health infrastructure project, replacing the ageing 1950s hospital. The new facility features over 500 inpatient beds, a 12-storey main tower, an expanded emergency department for 20,000 extra patients annually, and specialized mental health and cancer services. Designed by COX Architecture and Billard Leece Partnership, the precinct includes a central village green and a footbridge connection to Victoria University, integrating health, research, and education. The project is being delivered as a Public Private Partnership with the Plenary Health consortium.
Braybrook Activity Centre (Tottenham Station)
The Braybrook Activity Centre planning is a state-led urban renewal initiative focused on the Tottenham Station precinct and its 800m walkable catchment. Integrated into the Victorian Government's expanded Activity Centres Program, the project aims to deliver up to 10,000 new dwellings by 2051. The plan facilitates significant housing growth through new built-form controls, including a 'core' area for taller buildings near the station and lower-scale townhouses in the surrounding catchment. Key objectives include the renewal of public housing stock, improved community facilities, enhanced transport links to the Sunbury Line and Metro Tunnel, and the revitalisation of open spaces like Stony Creek. Phase 2 community consultation for this centre is scheduled from February 11 to March 22, 2026.
Highpoint Shopping Centre
One of Australia's premier super-regional retail destinations with over 420 tenancies across 149,600 sqm GLA. Anchored by David Jones, Myer, Zara, Apple, UNIQLO, Sephora, supermarkets, discount department stores, and a Hoyts cinema. Comprehensive aesthetic and amenity upgrade completed between 2020 and 2023, enhancing retail, dining, and entertainment experiences. Annual turnover exceeds $778 million.
Braybrook Shopping Centre Upgrade
Significant refurbishment of a neighbourhood shopping centre with over 10,000 square metres of gross leasable area. The upgrade introduced a large format specialty grocer to replace the former Woolworths supermarket which closed in October 2021, a drive-through bottle shop, and enhanced retail and showroom facilities. The centre features 360+ customer car parking spaces and includes a gym, discount retailer, pharmacy, retail services, and food and beverage offerings. Located on the high-traffic corner of Ballarat Road and Ashley Street with approximately 64,000 passing vehicles daily, the centre serves the established suburb of Braybrook, situated 8 kilometres west of Melbourne CBD.
HomeCo Braybrook
A large format retail neighbourhood shopping centre featuring Coles as the anchor tenant, alongside TK Maxx, Chemist Warehouse, The Reject Shop, BCF, Liquorland, Guardian Child Care, and an 800sqm medical and dental centre. The development includes food and beverage outlets such as Guzman y Gomez, El Janah, Burgertory, and various other dining options. Spanning 14,000 sqm GFA, the centre provides free parking, WiFi, and serves as a convenient daily needs shopping destination for the Braybrook community. Initial construction completed in 2018 with additional medical and food service facilities added in 2023.
Defence Site Maribyrnong Redevelopment
Major urban renewal of 127.8 hectare former defence explosives factory site at 2 Cordite Avenue. Plans for 3,300 dwellings housing 6,900 residents plus 1,800 jobs. Includes heritage preservation, river frontage development and extensive remediation works. The Department of Defence is currently assessing open market tenders for remediation and future redevelopment options following the closure of the RFP in July 2024.
West Footscray Community Facilities Plan
Council is delivering the Shorten and Barrett Reserves Master Plan under the West Footscray Community Facilities Plan, including a new RecWest leisure centre (two indoor courts), an expanded and reconstructed Shorten Reserve oval with ground remediation, a cycleable public plaza via partial Market Street closure, new cricket nets, a refreshed playground and landscaping. The Victorian Government has committed $10m alongside Council funding. Demolition and ground works commenced in September 2025 with completion targeted for December 2027.
Wattle House Maidstone
Masterplan community of 79 freehold townhouses designed by Clarke Hopkins Clarke. Features 4-bedroom designs with SMEG appliances, double glazing, engineered timber flooring and no body corporate fees. Includes access to Central Park with BBQ area and children's playground.
Employment
Maidstone has seen below average employment performance when compared to national benchmarks
Maidstone has a highly educated workforce with strong representation in professional services. Its unemployment rate was 5.0% as of December 2021, with an estimated employment growth of 4.0% over the past year (AreaSearch). By December 2025, 6,392 residents were employed, with an unemployment rate of 5.0%, 0.2% above Greater Melbourne's rate of 4.8%.
Workforce participation was 80.5%, compared to Greater Melbourne's 71.3%. According to Census responses, 33.9% of residents worked from home (considering Covid-19 lockdown impacts). Leading employment industries were health care & social assistance, retail trade, and professional & technical services. The area had a particular specialization in transport, postal & warehousing, with an employment share 1.3 times the regional level, while construction employed only 7.4% of local workers, below Greater Melbourne's 9.7%.
Employment levels increased by 4.0% and labour force by 4.5% during the year to December 2025, causing unemployment to rise by 0.4 percentage points. By comparison, Greater Melbourne recorded employment growth of 2.4%, labour force growth of 2.8%, with unemployment rising 0.3 percentage points. National employment forecasts from Jobs and Skills Australia (May-25) project an expansion of 6.6% over five years and 13.7% over ten years, but growth rates vary significantly between industry sectors. Applying these projections to Maidstone's employment mix suggests local employment should increase by 6.6% over five years and 13.5% over ten years (note: this is a simple weighting extrapolation for illustrative purposes).
Frequently Asked Questions - Employment
Income
The area exhibits notably strong income performance, ranking higher than 70% of areas assessed nationally through AreaSearch analysis
AreaSearch aggregated latest postcode level ATO data released for financial year 2023. Maidstone's median income among taxpayers was $61,316 with an average of $72,931, both above Greater Melbourne's averages of $57,688 and $75,164 respectively. By September 2025, estimates based on Wage Price Index growth of 8.25% would be approximately $66,375 (median) and $78,948 (average). Census 2021 income data shows Maidstone's incomes cluster around the 59th percentile nationally. The largest income bracket comprises 34.3% earning $1,500 - $2,999 weekly, with similar patterns seen in the broader area at 32.8%. High housing costs consume 17.1% of income, but strong earnings place disposable income at the 59th percentile nationally. Maidstone's SEIFA income ranking places it in the 6th decile.
Frequently Asked Questions - Income
Housing
Maidstone displays a diverse mix of dwelling types, with a higher proportion of rental properties than the broader region
Maidstone's dwelling structures, as per the latest Census, consisted of 47.5% houses and 52.4% other dwellings. This compares to Melbourne metro's figures of 67.9% houses and 32.1% other dwellings. Home ownership in Maidstone was at 21.2%, with mortgaged dwellings at 34.7% and rented ones at 44.1%. The median monthly mortgage repayment in the area was $2,000, aligning with Melbourne metro's average. The median weekly rent figure was $381, compared to Melbourne metro's $2,000 and $390 respectively. Nationally, Maidstone's mortgage repayments exceeded the Australian average of $1,863, while rents surpassed the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Maidstone features high concentrations of group households, with a lower-than-average median household size
Family households account for 65.4% of all households, including 28.3% couples with children, 22.9% couples without children, and 11.7% single parent families. Non-family households comprise the remaining 34.6%, with lone person households at 26.9% and group households making up 7.6%. The median household size is 2.5 people, which is smaller than the Greater Melbourne average of 2.6.
Frequently Asked Questions - Households
Local Schools & Education
Maidstone demonstrates exceptional educational outcomes, ranking among the top 5% of areas nationally based on AreaSearch's comprehensive analysis of qualification and performance metrics
Maidstone's educational attainment is notably higher than national averages. Among residents aged 15+, 42.4% hold university qualifications, surpassing Australia's 30.4% and the SA4 region's 32.0%. Bachelor degrees are most common at 27.3%, followed by postgraduate qualifications (11.8%) and graduate diplomas (3.3%). Vocational pathways account for 23.6% of qualifications, with advanced diplomas at 10.3% and certificates at 13.3%.
Educational participation is high, with 31.3% currently enrolled in formal education. This includes 8.2% in tertiary, 8.0% in primary, and 6.5% in secondary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is good compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Maidstone has 41 active public transport stops, offering a mix of lightrail and bus services. These are served by 7 routes, collectively providing 3,558 weekly passenger trips. The average distance to the nearest stop is 192 meters. Most residents commute outward, with cars being the dominant mode at 78%, followed by trains at 10% and buses at 5%. Vehicle ownership averages 1.1 per dwelling, below the regional average. According to the 2021 Census, 33.9% of residents work from home, which may reflect COVID-19 conditions.
Service frequency averages 508 trips per day across all routes, equating to approximately 86 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
The level of general health in Maidstone is notably higher than the national average with prevalence of common health conditions quite low across both younger and older age cohorts
Maidstone shows superior health outcomes based on AreaSearch's evaluation of mortality rates and chronic condition prevalence.
The prevalence of common health conditions is low across both younger and older age groups. Private health cover is prevalent, with approximately 56% of Maidstone's total population (~5,505 people) having it. Mental health issues and asthma are the most common medical conditions in the area, affecting 7.6 and 7.0% of residents respectively. 75.8% of residents declare themselves completely clear of medical ailments compared to Greater Melbourne's 72.6%. Working-age residents have low chronic condition prevalence. Maidstone has 12.8% of residents aged 65 and over (1,266 people), lower than Greater Melbourne's 15.1%. Health outcomes among seniors are above average, aligning with national rankings for the general population.
Frequently Asked Questions - Health
Cultural Diversity
Maidstone is among the most culturally diverse areas in the country based on AreaSearch assessment of a range of language and cultural background related metrics
Maidstone's population shows high cultural diversity, with 47.4% born overseas and 52.6% speaking a language other than English at home. Christianity is the predominant religion in Maidstone, accounting for 36.7%. Buddhism is notably higher than the regional average, comprising 12.9% of Maidstone's population compared to Greater Melbourne's 4.2%.
In terms of ancestry, the top groups are Other (15.0%), Vietnamese (14.6%, substantially higher than the regional average of 1.9%), and English (14.5%, notably lower than the regional average of 20.1%). Some ethnic groups show notable differences: Polish at 1.1% in Maidstone versus 0.8% regionally, Serbian at 0.8% versus 0.4%, and Macedonian at 0.9% versus 0.7%.
Frequently Asked Questions - Diversity
Age
Maidstone hosts a young demographic, positioning it in the bottom quartile nationwide
Maidstone's median age is 34 years, which is lower than Greater Melbourne's average of 37 and Australia's national average of 38. Compared to Greater Melbourne, Maidstone has a higher percentage of residents aged 25-34 (21.7%), but fewer residents aged 5-14 (8.9%). This concentration of 25-34 year-olds is well above the national average of 14.4%. Between the 2021 Census and the present, the 35 to 44 age group has increased from 17.4% to 18.5% of Maidstone's population. Conversely, the 25 to 34 age group has decreased from 23.4% to 21.7%, and the 5 to 14 age group has dropped from 10.0% to 8.9%. Population forecasts for 2041 suggest substantial demographic changes in Maidstone, with the 45 to 54 age cohort projected to grow by 48%, adding 544 residents to reach a total of 1,673.