Potts Point

An assessment of population growth drivers in Potts Point reveals an overall ranking slightly below national averages considering recent, and medium term trends

Based on analysis of ABS population updates for the broader area, as of Nov 2025, Potts Point's estimated population is around 7,746. This reflects an increase of 563 people since the 2021 Census, which reported a population of 7,183. The change was inferred from AreaSearch's resident population estimate of 7,745 following examination of ABS's latest ERP data release in June 2024 and validation of five new addresses since the Census date. This level of population equates to a density ratio of 12,493 persons per square kilometer, placing Potts Point in the top 10% of national locations assessed by AreaSearch. The area's growth rate of 7.8% since the 2021 census exceeded the state's rate of 7.6%. Overseas migration was the primary driver of population gains during recent periods in the Potts Point statistical area (Lv2).

AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data, AreaSearch utilises NSW State Government's SA2 level projections released in 2022 with a base year of 2021. Growth rates by age group from these aggregations are applied to all areas for years 2032 to 2041. By 2041, the Potts Point (SA2) is forecasted to grow by 2,673 persons, reflecting a gain of 35.4% in total over the 17-year period.

The level of residential development activity in Potts Point is very low in comparison to the average area assessed nationally by AreaSearch

AreaSearch analysis of ABS building approval numbers in Potts Point shows around 8 residential properties granted approval each year. Over the past 5 financial years, from FY-21 to FY-25, approximately 43 homes were approved, with another 5 approved so far in FY-26. The population has been declining recently, suggesting new supply is keeping pace with demand and offering good choice for buyers.

New dwellings are developed at an average expected construction cost of $1,870,000, indicating developers target the premium market segment with higher-end properties. This financial year, there have been $5.3 million in commercial approvals, reflecting the area's primarily residential nature. Recent building activity consists entirely of medium and high-density housing, creating more affordable entry points for downsizers, investors, and first-home buyers.

Potts Point has around 1713 people per approval, indicating a mature, established area. By 2041, Potts Point is expected to grow by 2,740 residents, according to the latest AreaSearch quarterly estimate. If current construction levels persist, housing supply may lag population growth, potentially intensifying buyer competition and underpinning price growth.

Potts Point has very high levels of nearby infrastructure activity, ranking in the top 20% nationally

Changes to local infrastructure significantly impact an area's performance. AreaSearch identified 41 projects potentially influencing the region. Notable initiatives include Minerva Theatre Restoration, The Potts Point Hotel Redevelopment (Queensgate), Holiday Inn Potts Point Redevelopment, and 45-53 Macleay Street Mixed-Use Development (The Chimes). Below are projects likely most relevant.

Professional plan users can use the search below to filter and access additional projects.

Denotes AI-based impression for illustrative purposes only, not to be taken as definitive under any circumstances. Please follow links and conduct other investigations from the project's source for actual imagery. Developers and project owners wishing us to use original imagery please Contact Us and we will do so.

Employment conditions in Potts Point remain below the national average according to AreaSearch analysis

Potts Point has a highly educated workforce with significant representation in the technology sector. The unemployment rate is 5.2%, according to AreaSearch's aggregation of statistical area data.

As of September 2025, there are 5,493 residents employed, and the unemployment rate is 1.0% higher than Greater Sydney's rate of 4.2%. Workforce participation in Potts Point is 69.2%, compared to Greater Sydney's 60.0%. The leading employment industries among residents include professional & technical, finance & insurance, and public administration & safety. Professional & technical services have particularly notable concentration with employment levels at 1.9 times the regional average.

Conversely, construction employs only 3.4% of local workers, lower than Greater Sydney's 8.6%. There is one worker for every resident in Potts Point, indicating it functions as an employment hub hosting more jobs than residents and attracting workers from surrounding areas. Over the twelve months to September 2025, labour force levels decreased by 1.1% combined with employment decreasing by 1.7%, resulting in a rise of 0.6 percentage points in the unemployment rate. In contrast, Greater Sydney experienced employment growth of 2.1% and labour force growth of 2.4%, with an increase of 0.2 percentage points in its unemployment rate. Providing broader context, state-level data to 25-Nov shows NSW employment contracted by 0.03% (losing 2,260 jobs), with the state unemployment rate at 3.9%. This compares favourably to the national unemployment rate of 4.3%. Jobs and Skills Australia's national employment forecasts from May-25 offer insight into potential future demand within Potts Point. These projections estimate national employment growth of 6.6% over five years and 13.7% over ten years. Applying these industry-specific projections to Potts Point's employment mix suggests local employment should increase by 7.4% over five years and 14.6% over ten years, though these are simple weighting extrapolations for illustrative purposes and do not account for localised population projections.

Income metrics indicate excellent economic conditions, with the area achieving higher performance than 75% of national locations assessed by AreaSearch

The suburb of Potts Point had one of the highest income levels nationally according to AreaSearch's aggregation of latest ATO data for financial year 2023. The median income among taxpayers was $74,025 and the average income stood at $137,247. These figures compared to Greater Sydney's median of $60,817 and average of $83,003 respectively. By September 2025, current estimates based on Wage Price Index growth of 8.86% would be approximately $80,584 (median) and $149,407 (average). According to the 2021 Census, individual earnings in Potts Point ranked at the 97th percentile nationally ($1,534 weekly), while household income ranked lower at the 69th percentile. The data showed that 32.8% of individuals earned between $1,500 and $2,999 weekly (2,540 individuals). This was consistent with broader trends across the surrounding region showing 30.9% in the same category. A substantial proportion of high earners, at 31.9%, indicated strong economic capacity throughout the suburb. High housing costs consumed 19.9% of income, yet strong earnings placed disposable income at the 62nd percentile. The area's SEIFA income ranking placed it in the 9th decile.

Potts Point features a more urban dwelling mix with significant apartment living, with a predominantly rental market

Potts Point's dwelling structure, as per the latest Census, consisted of 0.2% houses and 99.8% other dwellings including semi-detached units, apartments, and 'other' dwellings. Home ownership in Potts Point stood at 17.8%, with 16.1% of dwellings under mortgage and 66.2% rented out. The median monthly mortgage repayment was $2,297, while the median weekly rent was $490. Nationally, Potts Point's mortgage repayments were significantly higher than the Australian average of $1,863, with rents substantially above the national figure of $375.

Potts Point features high concentrations of lone person households and group households, with a median household size of 1.4 people

Family households account for 30.5% of all households, including 3.3% couples with children, 25.0% couples without children, and 1.9% single parent families. Non-family households make up the remaining 69.5%, consisting of 63.8% lone person households and 5.7% group households in total. The median household size is 1.4 people.

Potts Point demonstrates exceptional educational outcomes, ranking among the top 5% of areas nationally based on AreaSearch's comprehensive analysis of qualification and performance metrics

Potts Point has a notably high level of educational attainment among its residents aged 15 and above, with 62.4% holding university qualifications. This figure exceeds the national average of 30.4% and the New South Wales (NSW) average of 32.2%, indicating a significant educational advantage for the area. Bachelor degrees are the most common type of qualification in Potts Point, held by 40.2% of residents aged 15 and above. This is followed by postgraduate qualifications at 18.3% and graduate diplomas at 3.9%.

Vocational pathways account for 21.5% of qualifications among those aged 15 and above, with advanced diplomas held by 10.9% and certificates by 10.6%. A substantial portion of Potts Point's population is actively engaged in formal education, with 24.5% pursuing educational opportunities. This includes 11.7% in tertiary education, 1.7% in primary education, and 1.7% in secondary education.

Transport servicing is high compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Potts Point has 22 active public transport stops, serving a mix of train and bus routes. These stops are covered by 8 different routes, which together facilitate 7,023 weekly passenger trips. The average distance from residents to the nearest stop is 93 meters, indicating excellent transport accessibility.

On average, there are 1,003 daily trips across all routes, translating to approximately 319 weekly trips per individual stop.

Potts Point's residents boast exceedingly positive health performance metrics with very low prevalence of common health conditions across all age groups

Potts Point shows excellent health outcomes with very low prevalence of common conditions across all ages. Approximately 81% of its total population of 6,267 has private health cover, significantly higher than the national average of 55.7%.

Mental health issues and asthma are the most prevalent conditions, affecting 9.6 and 6.6% respectively. Notably, 73.6% of residents report having no medical ailments, contrasting with the 0% reported across Greater Sydney. As of 2021, 13.7% of Potts Point's population is aged 65 or over (1,061 people). Health outcomes among seniors in this area are particularly strong, outperforming general population metrics.

Potts Point was found to be more culturally diverse than the vast majority of local markets in Australia, upon assessment of a range of language and cultural background related metrics

Potts Point's population, as per the 2016 Census, had 19.9% speaking a language other than English at home and 43.1% born overseas. Christianity was the predominant religion, with 32.5%. Judaism, however, was overrepresented at 1.7%, compared to none in Greater Sydney.

For ancestry, the top groups were English (25.0%), Australian (14.2%), and Other (13.5%). Notably, French (1.8%), Spanish (1.1%), and Hungarian (0.5%) were overrepresented compared to regional averages of none.

Potts Point's population is slightly younger than the national pattern

Potts Point has a median age of 37, matching Greater Sydney's figure and being comparable to Australia's 38 years. The 25-34 age group is strongly represented at 31.2%, compared to Greater Sydney's figure, while the 5-14 cohort is less prevalent at 1.3%. This concentration of the 25-34 age group is significantly higher than the national average of 14.5%. Between 2021 and present, the 15-24 age group has grown from 9.1% to 10.7% of Potts Point's population. Conversely, the 45-54 cohort has decreased from 13.9% to 12.6%. Looking ahead to 2041, demographic projections indicate significant shifts in Potts Point's age structure. Notably, the 25-34 group is projected to grow by 26%, adding 622 people and reaching a total of 3,039 from its current figure of 2,416.