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This analysis uses ABS Statistical Areas Level 2 (SA2) boundaries, which can materially differ from Suburbs and Localities (SAL) even when sharing similar names.
SA2 boundaries are defined by the Australian Bureau of Statistics and are designed to represent communities for statistical reporting (e.g., census and ERP).
Suburbs and Localities (SAL) represent commonly-used suburb/locality names (postal-style areas) and may use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
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ABS ERP | -- people | --
2021 Census | -- people
Sales Activity
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Population
Willow Vale - Pimpama (West) lies within the top 10% of areas nationally in terms of population growth performance according to AreaSearch analysis of short and medium-term trends
Based on AreaSearch's analysis, Willow Vale - Pimpama (West)'s population is around 8449 as of Nov 2025. This reflects an increase of 1422 people (20.2%) since the 2021 Census, which reported a population of 7027 people. The change is inferred from the estimated resident population of 8374 from the ABS as of June 2024 and an additional 211 validated new addresses since the Census date. This level of population equates to a density ratio of 184 persons per square kilometer, providing significant space per person and potential room for further development. Willow Vale - Pimpama (West)'s 20.2% growth since the 2021 census exceeded the non-metro area's 8.8% and the national average, marking it as a growth leader in the region. Population growth was primarily driven by interstate migration contributing approximately 53.7% of overall population gains during recent periods, although all drivers including natural growth and overseas migration were positive factors.
AreaSearch adopts ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data and years post-2032, Queensland State Government's SA2 area projections released in 2023 based on 2021 data are adopted. These state projections do not provide age category splits; hence AreaSearch applies proportional growth weightings in line with the ABS Greater Capital Region projections for each age cohort, released in 2023 and based on 2022 data. Considering projected demographic shifts, a significant population increase in the top quartile of national non-metropolitan areas is forecast for Willow Vale - Pimpama (West), expected to grow by 3094 persons to 2041 based on the latest annual ERP population numbers, reflecting an increase of 35.7% over the 17 years.
Frequently Asked Questions - Population
Development
The level of residential development activity in Willow Vale - Pimpama (West) was found to be higher than 90% of real estate markets across the country
Willow Vale - Pimpama (West) has averaged approximately 115 new dwelling approvals annually over the past five financial years, totalling 576 homes. As of FY-26, 37 approvals have been recorded. On average, 3.6 people moved to the area per year for each dwelling built between FY-21 and FY-25, indicating substantial demand outpacing supply. New properties are constructed at an average cost of $257,000, below regional norms, offering more affordable housing options.
This financial year has seen $10.0 million in commercial development approvals, reflecting moderate levels of commercial activity. Compared to the Rest of Qld, Willow Vale - Pimpama (West) has 67.0% more construction activity per person, providing buyers with greater choice. However, recent periods have shown a moderation in development activity. Nationally, this activity is above average, indicating strong developer confidence in the area. New developments consist of 63.0% detached houses and 37.0% medium to high-density housing, marking a significant shift from existing patterns (currently 79.0% houses). This change suggests diminishing developable land availability and responds to evolving lifestyle preferences and affordability needs.
With approximately 91 people per approval, Willow Vale - Pimpama (West) is a developing area with population forecasts indicating an increase of 3,019 residents by 2041. Current construction levels are expected to meet demand adequately, creating favourable conditions for buyers while potentially enabling growth exceeding current forecasts.
Frequently Asked Questions - Development
Infrastructure
Willow Vale - Pimpama (West) has very high levels of nearby infrastructure activity, ranking in the top 20% nationally
Changes in local infrastructure significantly affect an area's performance. AreaSearch has identified 40 projects likely impacting this region. Notable ones include Pimpama Sports Hub, Home Focus Pimpama, Calli, and GemLife Gold Coast (Pimpama). The following list details those likely most relevant.
Professional plan users can use the search below to filter and access additional projects.
INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Pimpama Sports Hub
The Pimpama Sports Hub is the largest sports precinct on the northern Gold Coast. It serves the rapidly growing community with world-class facilities including a major aquatic centre with five pools, a fitness centre, a community centre with hireable spaces, an eight-court tennis centre, and a twelve-court netball centre. The 14-hectare site is also surrounded by parklands with a playground, BBQ facilities, and an outdoor event space.
Home Focus Pimpama
A $200 million large-format retail and lifestyle precinct featuring Bunnings Warehouse, Officeworks, The Good Guys, Repco, health and wellness facilities, food and beverage outlets and specialty retail. Stage 1 construction commenced August 2024 with progressive openings from mid-2025. Full completion will deliver over 50,000 sqm of lettable area, establishing one of Queenslands largest homemaker centres.
Dixon Reserve Upgrade
The Dixon Reserve upgrade will transform the 15-hectare reserve into a vibrant, accessible sanctuary for people and wildlife. The project will restore wetlands and native bushland, improve access and paths including footbridge connections, create new areas for play, exercise, and learning, support local biodiversity, and strengthen community connection to nature. ASPECT Studios and Fourfold Studio are leading the design to enhance existing natural features while creating immersive recreational, educational and play experiences that celebrate the unique landscape.
Calli Upper Coomera
Premium master-planned land estate comprising 196 terraced homesites from 400m2 to 1,316m2 in Upper Coomera foothills. Features 53 diverse plant species, 4,446m2 of green space, purpose-built playground and recreation areas with panoramic valley views. Located between Gold Coast and Brisbane with easy access to schools, shopping and transport.
Yawalpah Road Upgrade
Major upgrade of Yawalpah Road transforming it from a 2-lane rural road to a 4-5 lane urban road, including construction of a new 3-lane bridge over the Queensland Rail Gold Coast Line and Old Pacific Highway. The project includes new signalised intersections, pedestrian crossings, 3km of shared pathways, a 2.4m diameter wildlife fauna crossing, and various traffic flow improvements to support the growing northern Gold Coast population.
The Heights
The Heights is a completed master planned development spanning 105 hectares of gentle hillside in Pimpama, featuring six beautiful landscaped parklands, extensive pathways, and tree-lined boulevards. This $200 million joint venture between Sunland Group and Homecorp delivered premium residential living with striking architecture and thoughtful urban planning. The development includes the central Propinqua Reserve park and is located within the burgeoning growth corridor between Brisbane and the Gold Coast.
Pacific Motorway Exit 49 Upgrade Interchange
The Exit 49 interchange upgrade has delivered significant improvements in safety and traffic flow efficiency by keeping traffic moving through the improved interchange and reducing queuing. The project built a new bridge across the M1 with additional lanes, removed existing roundabouts and installed traffic signals, relocated on-ramps and off-ramps away from the main interchange with signalised intersections that work in coordination with the rest of the interchange. Additional features include pedestrian and cyclist connectivity, noise walls, fauna fencing, and improved flood immunity of local roads.
King's Christian College Pimpama Campus Developments
Ongoing campus development at King's Christian College Pimpama featuring multiple construction phases. Current projects include a new 14-classroom primary school building (construction began January 2024, opening January 2025), completed sports ovals with athletics facilities including multilane long/triple jump pit, shot put and discus circles, javelin and running track. Recently completed facilities include a second high school building with 8 classrooms and 2 science laboratories (opened 2023), and community center forecourt. Traffic light installation at campus entrance is underway for completion early 2025.
Employment
Employment conditions in Willow Vale - Pimpama (West) demonstrate exceptional strength compared to most Australian markets
Willow Vale - Pimpama (West) has a skilled workforce with the construction sector being particularly prominent. Its unemployment rate was 3.1% over the past year, with an estimated employment growth of 2.7%.
As of September 2025, 4,952 residents were employed, with an unemployment rate of 3.1%, which is 1.0% below Rest of Qld's rate of 4.1%. Workforce participation was 72.6%, higher than Rest of Qld's 59.1%. Employment is concentrated in health care & social assistance, construction, and retail trade, with construction at 1.4 times the regional average. Agriculture, forestry & fishing has limited presence at 0.8% compared to 4.5% regionally.
The area offers limited local employment opportunities. Between September 2024 and September 2025, employment levels increased by 2.7%, labour force grew by 3.0%, and unemployment rose by 0.3 percentage points. In contrast, Rest of Qld saw employment rise by 1.7% and unemployment increase by 0.3 percentage points. State-level data to 25-Nov-25 shows Queensland employment contracted by 0.01%, with an unemployment rate of 4.2%. Jobs and Skills Australia's national employment forecasts from May-25 project national employment growth at 6.6% over five years and 13.7% over ten years, but growth rates vary between sectors. Applying these projections to Willow Vale - Pimpama (West)'s employment mix suggests local employment should increase by 6.4% over five years and 13.3% over ten years.
Frequently Asked Questions - Employment
Income
Income levels align closely with national averages, indicating typical economic conditions for Australian communities according to AreaSearch analysis
The Willow Vale - Pimpama (West) SA2 had an income level below the national average according to latest ATO data aggregated by AreaSearch for financial year 2022. Its median income among taxpayers was $51,841 and average income stood at $61,286, compared to Rest of Qld's figures of $50,780 and $64,844 respectively. Based on Wage Price Index growth of 13.99% since financial year 2022, estimated incomes as of September 2025 would be approximately $59,094 (median) and $69,860 (average). Census data shows household, family and personal incomes in Willow Vale - Pimpama (West) cluster around the 66th percentile nationally. Income distribution reveals that 44.6% of the population (3,768 individuals) fall within the $1,500 - 2,999 income range, consistent with broader trends across the surrounding region showing 31.7% in the same category. High housing costs consume 19.7% of income, resulting in disposable income at the 60th percentile and placing the area's SEIFA income ranking in the 5th decile.
Frequently Asked Questions - Income
Housing
Willow Vale - Pimpama (West) is characterized by a predominantly suburban housing profile, with a higher proportion of rental properties than the broader region
Willow Vale - Pimpama (West) dwellings in the latest Census were 79.2% houses and 20.8% other types. Non-Metro Qld had 80.5% houses and 19.4% others. Home ownership in Willow Vale was 10.5%, with mortgages at 36.6% and rentals at 52.9%. Median monthly mortgage repayments were $1,950, below Non-Metro Qld's $2,000. Median weekly rents were $440, compared to Non-Metro Qld's $450. Nationally, Willow Vale's mortgage repayments were higher at $1,950 versus Australia's $1,863, and rents were substantially higher at $440 against the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Willow Vale - Pimpama (West) features high concentrations of family households and group households, with a higher-than-average median household size
Family households account for 83.4% of all households, including 40.2% couples with children, 26.7% couples without children, and 15.3% single parent families. Non-family households constitute the remaining 16.6%, with lone person households at 11.8% and group households comprising 5.1%. The median household size is 3.0 people, which is larger than the Rest of Qld average of 2.9.
Frequently Asked Questions - Households
Local Schools & Education
Willow Vale - Pimpama (West) performs slightly above the national average for education, showing competitive qualification levels and steady academic outcomes
In Willow Vale - Pimpama (West), educational qualifications lag behind regional benchmarks. Specifically, as of the latest data in 2021, 20.7% of residents aged 15 and above hold university degrees compared to Australia's 30.4%. This discrepancy suggests potential for educational development. Bachelor degrees are most common at 14.6%, followed by postgraduate qualifications (3.9%) and graduate diplomas (2.2%).
Vocational credentials are prominent, with 43.1% of residents aged 15 and above holding such qualifications - advanced diplomas account for 13.0% and certificates for 30.1%. Educational participation is high, with 34.2% of residents currently enrolled in formal education as of the latest data in 2021. This includes 12.4% in primary education, 8.4% in secondary education, and 4.8% pursuing tertiary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Transport analysis indicates 20 active stops operating within Willow Vale - Pimpama (West), all bus routes. These are serviced by 3 individual routes, providing a total of 428 weekly passenger trips. Transport accessibility is moderate, with residents typically located 513 meters from the nearest stop.
Service frequency averages 61 trips per day across all routes, equating to approximately 21 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Willow Vale - Pimpama (West)'s residents are extremely healthy with younger cohorts in particular seeing very low prevalence of common health conditions
Analysis of health metrics indicates strong performance throughout Willow Vale - Pimpama (West).
Younger cohorts particularly show low prevalence of common health conditions. Approximately 41% of residents have private health cover (~3,425 people). The most prevalent medical conditions are mental health issues and asthma, affecting 9.8% and 8.9% of residents respectively. About 73.4% of residents report no medical ailments, compared to 71.6% across Rest of Qld. The area has 6.4% of residents aged 65 and over (538 people), lower than the 12.0% in Rest of Qld.
Frequently Asked Questions - Health
Cultural Diversity
The level of cultural diversity witnessed in Willow Vale - Pimpama (West) was found to be slightly above average when compared nationally for a number of language and cultural background related metrics
Willow Vale-Pimpama (West) has a higher cultural diversity than average, with 10.6% of its population speaking languages other than English at home and 26.7% born overseas. Christianity is the predominant religion in Willow Vale-Pimpama (West), comprising 41.1% of its population. Notably, the 'Other' religious category represents 0.8%, compared to 1.2% regionally.
In terms of ancestry, English comprises 29.0%, Australian 26.7%, and Other 7.0%. There are significant differences in the representation of certain ethnic groups: Maori at 3.4% (vs regional 2.9%), New Zealand at 2.1% (vs 1.9%), and South African at 1.3% (vs 1.0%).
Frequently Asked Questions - Diversity
Age
Willow Vale - Pimpama (West) hosts a very young demographic, ranking in the bottom 10% of areas nationwide
Willow Vale - Pimpama (West) has a median age of 29, which is younger than Rest of Qld's figure of 41 and Australia's national average of 38 years. Compared to Rest of Qld, Willow Vale - Pimpama (West) has a higher proportion of residents aged 25-34 (20.8%) but fewer residents aged 65-74 (4.5%). This concentration of 25-34 year-olds is significantly higher than the national average of 14.5%. Between the 2021 Census and the present, the proportion of residents aged 35 to 44 has increased from 14.7% to 16.4%, while the proportion of those aged 5 to 14 has decreased from 15.7% to 14.0%. By 2041, population forecasts indicate significant demographic changes for Willow Vale - Pimpama (West), with the strongest projected growth in the 25 to 34 age group, which is expected to grow by 44%, adding 777 residents to reach a total of 2,535.