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Sales Activity
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Population
Lara lies within the top 10% of areas nationally in terms of population growth performance according to AreaSearch analysis of short and medium-term trends
Based on analysis of ABS population updates for the broader area, and new addresses validated by AreaSearch since the Census, Lara's population is estimated at around 22,320 as of Nov 2025. This reflects an increase of 3,306 people (17.4%) since the 2021 Census, which reported a population of 19,014 people. The change is inferred from the resident population of 21,240, estimated by AreaSearch following examination of the latest ERP data release by the ABS in June 2024, and an additional 1,652 validated new addresses since the Census date. This level of population equates to a density ratio of 249 persons per square kilometer, providing significant space per person and potential room for further development. Lara's 17.4% growth since the 2021 census exceeded the non-metro area (6.0%), along with the SA3 area, marking it as a growth leader in the region. Population growth for the suburb was primarily driven by interstate migration that contributed approximately 55.00000000000001% of overall population gains during recent periods, although all drivers including natural growth and overseas migration were positive factors.
AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, as released in 2024 with 2022 as the base year. For any SA2 areas not covered by this data, AreaSearch is utilising the VIC State Government's Regional/LGA projections released in 2023 with adjustments made employing a method of weighted aggregation of population growth from LGA to SA2 levels. Growth rates by age group from these aggregations are also applied across all areas for years 2032 to 2041. As we examine future population trends, exceptional growth, placing in the top 10 percent of national regional areas, is predicted over the period with the suburb expected to grow by 10,398 persons to 2041 based on aggregated SA2-level projections, reflecting an increase of 40.7% in total over the 17 years.
Frequently Asked Questions - Population
Development
The level of residential development activity in Lara was found to be higher than 90% of real estate markets across the country
Based on AreaSearch analysis of ABS building approval numbers, Lara has recorded around 390 residential properties granted approval annually. Approximately 1,954 homes were approved over the past five financial years, from FY21 to FY25 inclusive. In FY26 up to now, 193 homes have been approved.
On average, 1.3 new residents arrive per year for each new home built in Lara during these five years, indicating a balanced supply and demand scenario with stable market conditions. The average construction value of new properties is $376,000, which is below regional norms, offering more affordable housing options to purchasers. This financial year has seen commercial approvals totalling $1,000.9 million in Lara, indicating high levels of local commercial activity. Compared to the Rest of Vic., Lara shows 91.0% higher development activity per person, providing buyers with ample choice and reflecting strong developer confidence in the area. Recent construction in Lara comprises 96.0% detached dwellings and 4.0% medium to high-density housing, maintaining the area's traditional low-density character focused on family homes appealing to those seeking space.
With around 50 people per approval, Lara reflects a developing area with future projections showing an addition of 9,077 residents by 2041, based on the latest AreaSearch quarterly estimate. At current development rates, new housing supply should comfortably meet demand in Lara, providing good conditions for buyers and potentially supporting growth beyond current population projections.
Frequently Asked Questions - Development
Infrastructure
Lara has very high levels of nearby infrastructure activity, ranking in the top 20% nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified 21 projects likely to impact this area. Notable ones include Lara Lakes Estate, Parkview Lara Estate, Austin Lara Master Planned Community, and Ingenia Lifestyle Lakeside Lara. The following list details those most relevant:.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Lara West Precinct Structure Plan
390-hectare urban growth precinct west of Lara, planned for approximately 6,000 new homes and 11,600 residents over 30+ years. Includes multiple residential communities (Coridale by Villawood Properties, Lara Lakes by Bisinella Developments), two future government schools, community facilities, sporting reserves, local town centre, employment land and extensive parklands. Development is actively underway with multiple stages under construction in 2025.
Northern and Western Geelong Growth Areas
The largest greenfield urban growth project in regional Victoria, the Northern and Western Geelong Growth Areas span approximately 5,300-5,500 hectares and are planned to accommodate more than 110,000 new residents (around 40,000 dwellings) across multiple precincts. Key precincts include Creamery Road, Elcho Road East, Elcho Road West, and Batesford North. Precinct Structure Plans (PSPs), Development Contributions Plans, and strategic environmental assessments are in preparation, with a Standing Advisory Committee established in 2023. The project involves the Victorian Planning Authority and City of Greater Geelong, with federal environmental approvals underway.
Prospect Hill Energy from Waste Facility
A state-of-the-art energy from waste plant that will convert 400,000 tonnes of residual waste into 35 MW of electricity annually, enough to power up to 50,000 homes. The facility will divert waste from landfill and contribute to Victoria's energy security. The project has received EPA development licence approval in December 2023 and is currently in the detailed design phase, though facing community opposition and VCAT appeals.
Norlane ARC (Northern Aquatic and Community Hub)
State-of-the-art $65.6 million aquatic and community facility featuring 25m indoor pool, hydrotherapy pool, learn to swim pool, water play area, waterslide, 1000sqm multi-purpose community space, spa, sauna, steam room, gymnasium, and extensive landscaped outdoor areas. Replaces former Waterworld and Centenary Hall facilities.
MAB Greater Avalon Business Park
A proposed 780-hectare industrial and business precinct alongside Avalon Airport focused on large-scale manufacturing, transport and logistics, wholesale trade, energy and airport-related uses. Developer guidance indicates planning approvals and stage 1 works target initial operations in 2028, with an estimated investment of about $3.3 billion and 18,000+ jobs.
Austin Lara Master Planned Community
A vibrant new master-planned community in West Lara featuring over 1,000+ residential lots across multiple stages. Combining natural features such as open parkland and waterways with wide tree-lined streets. First titles issued late 2020/early 2021 with ongoing construction across Stages 1-15+. Developed by Austin Land with project management by PPM Group.
Parkview Lara Estate
A master-planned residential estate offering titled lots across 9 stages, featuring 500 approved residential lots on 80 hectares in Lara West. The development includes parks, playgrounds, waterways, and picturesque views to the You Yangs Ranges. Stage 4 is currently launching with lots ranging from 238-344 sqm. Part of the broader Lara West Precinct Structure Plan supporting 11,000 residents and $37 million in infrastructure investment.
Lara Six Ways Intersection Upgrade
Major intersection upgrade to improve traffic flow and safety at the Lara Six Ways intersection. The project includes new traffic signals, road widening, and improved pedestrian and cycling facilities.
Employment
Employment conditions in Lara remain below the national average according to AreaSearch analysis
Lara has a skilled workforce with well-represented essential services sectors. The unemployment rate is 3.6%, and there was an estimated 1.9% employment growth in the past year, according to AreaSearch's statistical area data aggregation.
As of June 2025, 10,402 residents are employed, with an unemployment rate of 0.2% lower than Rest of Vic.'s 3.8%. Workforce participation is at 61.8%, slightly higher than Rest of Vic.'s 57.4%. Key employment industries include health care & social assistance, construction, and retail trade. The area has a notable specialization in transport, postal & warehousing, with an employment share 1.8 times the regional level, but agriculture, forestry & fishing is under-represented at 1.3% compared to Rest of Vic.'s 7.5%.
Employment opportunities appear limited locally, as indicated by the working population vs resident population count. In the 12-month period ending June 2025, employment increased by 1.9%, while labour force grew by 2.3%, leading to a 0.4 percentage point rise in unemployment rate. This contrasts with Rest of Vic., where employment contracted by 0.9%, labour force fell by 0.4%, and unemployment rose by 0.4 percentage points. Jobs and Skills Australia's national employment forecasts from Sep-22 project overall employment growth of 6.6% over five years and 13.7% over ten years, but growth rates vary significantly between sectors. Applying these projections to Lara's employment mix suggests local employment should increase by 6.2% over five years and 13.0% over ten years, though this is a simplified extrapolation for illustrative purposes and does not consider local population projections.
Frequently Asked Questions - Employment
Income
Income analysis reveals strong economic positioning, with the area outperforming 60% of locations assessed nationally by AreaSearch
AreaSearch's latest postcode level ATO data for financial year ended June 2022 indicates that median income in Lara was $56,802 and average income was $67,388. This compares to Rest of Vic.'s median income of $48,741 and average income of $60,693 for the same period. Based on Wage Price Index growth rate of 12.16% from June 2022 to September 2025, estimated median income in Lara would be approximately $63,709 and average income would be around $75,582 by September 2025. According to Census 2021 data, incomes in Lara cluster around the 59th percentile nationally for households, families, and individuals. Income distribution shows that 37.9% of residents earn between $1,500 and $2,999 weekly, which is similar to the metropolitan region where 30.3% fall into this bracket. After accounting for housing costs, 86.4% of income remains for other expenses. Lara's SEIFA income ranking places it in the 5th decile nationally.
Frequently Asked Questions - Income
Housing
Lara is characterized by a predominantly suburban housing profile, with ownership patterns similar to the broader region
Lara's dwelling structure, as per the latest Census, consisted of 89.6% houses and 10.4% other dwellings (semi-detached, apartments, 'other' dwellings). This compares to Non-Metro Vic.'s 84.6% houses and 15.4% other dwellings. Home ownership in Lara was at 31.2%, with the remaining dwellings being mortgaged (46.8%) or rented (22.0%). The median monthly mortgage repayment in Lara was $1,733, higher than Non-Metro Vic.'s average of $1,712. The median weekly rent figure in Lara was $370, compared to Non-Metro Vic.'s $335. Nationally, Lara's mortgage repayments were lower than the Australian average of $1,863, and rents were less than the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Lara features high concentrations of family households, with a higher-than-average median household size
Family households account for 77.0% of all households, including 37.3% couples with children, 27.4% couples without children, and 11.4% single parent families. Non-family households constitute the remaining 23.0%, with lone person households at 20.7% and group households comprising 2.3%. The median household size is 2.7 people, larger than the Rest of Vic. average of 2.4.
Frequently Asked Questions - Households
Local Schools & Education
Educational attainment in Lara aligns closely with national averages, showing typical qualification patterns and performance metrics
The area's university qualification rate is 19.6%, significantly lower than Victoria's average of 33.4%. Bachelor degrees are the most common at 13.6%, followed by postgraduate qualifications (3.5%) and graduate diplomas (2.5%). Vocational credentials are prevalent, with 37.2% of residents aged 15+ holding such qualifications - advanced diplomas at 11.5% and certificates at 25.7%. Educational participation is high, with 32.7% of residents currently enrolled in formal education.
This includes 12.1% in primary, 8.8% in secondary, and 4.2% in tertiary education. Lara's four schools have a combined enrollment of 2,347 students, serving distinct age groups with balanced educational opportunities (ICSEA: 1005). School places per 100 residents stand at 10.5, below the regional average of 16.7, indicating some students may attend schools in nearby areas.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Lara has 68 active public transport stops, offering a mix of train and bus services. These stops are served by 8 different routes that collectively facilitate 2,207 weekly passenger trips. The accessibility of these transport services is rated as moderate, with residents typically residing 486 meters away from the nearest stop.
On average, there are 315 trips per day across all routes, which equates to approximately 32 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in Lara is lower than average with common health conditions somewhat prevalent across the board, though to a slightly higher degree among older age cohorts
Lara faces significant health challenges with common health conditions somewhat prevalent across the board, particularly among older age cohorts, at a slightly higher degree.
Approximately 53% (~11,936 people) of the total population has private health cover. The most common medical conditions in the area are mental health issues and asthma, impacting 9.6% and 9.3% of residents respectively. 66.2% of residents declare themselves completely clear of medical ailments, compared to 65.9% across Rest of Vic.. The area has 14.0% (3,124 people) of residents aged 65 and over, which is lower than the 16.8% in Rest of Vic.. Health outcomes among seniors present some challenges requiring more attention than the broader population.
Frequently Asked Questions - Health
Cultural Diversity
In terms of cultural diversity, Lara records figures broadly comparable to the national average, as found in AreaSearch's assessment of a number of language and cultural background related metrics
Lara's cultural diversity aligns with the broader regional average, with 85.1% citizens, 82.0% born in Australia, and 88.2% speaking English only at home. Christianity is the predominant religion, accounting for 48.1%. The 'Other' category shows slight overrepresentation in Lara at 1.7%, compared to 1.2% regionally.
Ancestry-wise, Australian (27.9%), English (27.8%), and Irish (8.5%) are the top groups. Notable divergences include Hungarian (0.5% vs regional 0.3%), Dutch (2.2% vs 2.0%), and Croatian (1.2% vs 1.5%).
Frequently Asked Questions - Diversity
Age
Lara's population is slightly younger than the national pattern
The median age in Lara is 36 years, which is significantly below Rest of Vic.'s average of 43 and somewhat younger than Australia's median age of 38 years. The 25-34 age group constitutes 16.5% of Lara's population, higher than Rest of Vic.'s percentage. Conversely, the 65-74 cohort makes up 7.7% of Lara's population, lower than Rest of Vic.'s figure. Post-2021 Census data shows that the 35 to 44 age group grew from 15.0% to 16.5%, while the 45 to 54 cohort declined from 13.4% to 12.0%, and the 65 to 74 group dropped from 9.0% to 7.7%. Population forecasts for 2041 indicate substantial demographic changes in Lara, with the 25 to 34 age group expected to grow by 60% (adding 2,200 people), reaching a total of 5,883 from its current figure of 3,682.