Williamstown North

An assessment of population growth drivers in Williamstown North reveals an overall ranking slightly below national averages considering recent, and medium term trends

As of Nov 2025, Williamstown North's population is estimated at around 2,161, reflecting a 33.2% increase since the 2021 Census which reported a population of 1,622. This increase is inferred from AreaSearch's estimate of 2,032 residents following examination of ABS' latest ERP data release in Jun 2024 and an additional 320 validated new addresses since the Census date. This results in a density ratio of 1,207 persons per square kilometer, above the average seen across national locations assessed by AreaSearch. Williamstown North's growth exceeded the SA3 area (7.1%) and the national average, marking it as a growth leader in the region. Overseas migration contributed approximately 91.0% of overall population gains during recent periods. Population projections indicate an above median growth for national areas, with the suburb expected to increase by 302 persons to 2041 based on aggregated SA2-level projections, reflecting a decrease of 6.2% in total over the 17 years.

AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, as released in 2024 with 2022 as the base year. For any SA2 areas not covered by this data, AreaSearch is utilising the VIC State Government's Regional/LGA projections released in 2023 with adjustments made employing a method of weighted aggregation of population growth from LGA to SA2 levels. Growth rates by age group from these aggregations are also applied across all areas for years 2032 to 2041. Looking at population projections moving forward, an above median population growth of national areas is projected, with the area expected to increase by 302 persons to 2041 based on aggregated SA2-level projections, reflecting recording a decrease of 6.2% in total over the 17 years.

AreaSearch analysis of residential development drivers sees Williamstown North recording a relatively average level of approval activity when compared to local markets analysed countrywide

AreaSearch analysis of ABS building approval numbers, allocated from statistical area data, indicates Williamstown North has experienced approximately 41 dwelling approvals annually over the past five financial years, totalling an estimated 206 homes. As of FY-26, three approvals have been recorded. The average population increase per dwelling built in the area between FY-21 and FY-25 was around 0.1 people per year. New construction has matched or outpaced demand, offering buyers more options and enabling population growth.

The average construction value of new properties is $644,000. In FY-26, there have been approximately $20.2 million in commercial approvals, indicating steady commercial investment activity. Compared to Greater Melbourne, Williamstown North records 162.0% more new home approvals per person. New development consists of 25.0% detached dwellings and 75.0% townhouses or apartments. With around 127 people per dwelling approval, Williamstown North shows characteristics of a growth area. Given stable or declining population forecasts, Williamstown North may experience less housing pressure, creating favourable conditions for buyers.

Given stable or declining population forecasts, Williamstown North may experience less housing pressure, creating favourable conditions for buyers.

Williamstown North has very high levels of nearby infrastructure activity, ranking in the top 10% nationally

Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified four projects likely impacting the area: Akuna Dr, Williamstown North, Elements, Williams Point Business Park, and Newport Community Hub Upgrade. These are detailed below as they are most relevant.

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Williamstown North ranks among the top 25% of areas assessed nationally for overall employment performance

Williamstown North has a well-educated workforce with notable representation in the technology sector. Its unemployment rate was 2.9% as of an unspecified date, with estimated employment growth of 5.3% over the past year based on AreaSearch data aggregation.

As of June 2025, 1,119 residents were employed, with an unemployment rate of 1.8% below Greater Melbourne's rate of 4.6%. Workforce participation was 66.6%, compared to Greater Melbourne's 64.1%. Dominant employment sectors included construction, health care & social assistance, and retail trade. The area showed strong specialization in finance & insurance, with an employment share 1.4 times the regional level.

Health care & social assistance had limited presence at 10.5% compared to 14.2% regionally. There were 1.4 workers per resident as of the Census, indicating it functions as an employment hub hosting more jobs than residents and attracting workers from surrounding areas. Over the 12 months to June 2025, employment increased by 5.3%, while labour force increased by 5.9%, causing the unemployment rate to rise by 0.6 percentage points. By comparison, Greater Melbourne recorded employment growth of 3.5%, labour force growth of 4.0%, with unemployment rising 0.5 percentage points. Jobs and Skills Australia's national employment forecasts from Sep-22 suggest potential future demand within Williamstown North. These projections estimate national employment to expand by 6.6% over five years and 13.7% over ten years, but growth rates differ significantly between industry sectors. Applying these projections to Williamstown North's employment mix suggests local employment should increase by 6.6% over five years and 13.3% over ten years, though this is a simple weighting extrapolation for illustrative purposes and does not take into account localised population projections.

Income metrics indicate excellent economic conditions, with the area achieving higher performance than 75% of national locations assessed by AreaSearch

According to AreaSearch's aggregation of latest postcode level ATO data released for financial year ending June 2022, Williamstown North had a median income among taxpayers of $60,811. The average income stood at $93,841. These figures are among the highest in Australia. Comparing with Greater Melbourne's levels of $54,892 and $73,761 respectively. Based on Wage Price Index growth of 12.16% from financial year ending June 2022 to September 2025, estimated incomes would be approximately $68,206 (median) and $105,252 (average). Census data shows household, family and personal incomes rank highly in Williamstown North, between the 75th and 76th percentiles nationally. The earnings profile indicates that the $1,500 - 2,999 income bracket dominates with 27.7% of residents (598 people). This pattern is similar to metropolitan regions where 32.8% occupy this range. A substantial proportion of high earners, 35.3%, have incomes above $3,000 per week, indicating strong economic capacity in the suburb. High housing costs consume 16.4% of income. Despite this, strong earnings place disposable income at the 75th percentile. The area's SEIFA income ranking places it in the 7th decile.

Williamstown North displays a diverse mix of dwelling types, with a higher proportion of rental properties than the broader region

In Williamstown North, as per the latest Census, 38.9% of dwellings were houses while 61.1% were other types such as semi-detached homes, apartments, and 'other' dwellings. This contrasts with Melbourne metro's figures of 68.7% houses and 31.3% other dwellings. Home ownership in Williamstown North stood at 25.3%, with mortgaged dwellings at 37.1% and rented ones at 37.6%. The median monthly mortgage repayment was $2,383, higher than Melbourne metro's average of $2,167. The median weekly rent in Williamstown North was $400, compared to Melbourne metro's $386. Nationally, Williamstown North's mortgage repayments were significantly higher than the Australian average of $1,863, while rents exceeded the national figure of $375.

Williamstown North features high concentrations of lone person households, with a lower-than-average median household size

Family households account for 62.8% of all households, including 29.4% couples with children, 23.9% couples without children, and 9.7% single parent families. Non-family households constitute the remaining 37.2%, with lone person households at 33.6% and group households comprising 2.9%. The median household size is 2.3 people, which is smaller than the Greater Melbourne average of 2.5.

Williamstown North demonstrates exceptional educational outcomes, ranking among the top 5% of areas nationally based on AreaSearch's comprehensive analysis of qualification and performance metrics

The area's university qualification rate of 35.9% among residents aged 15+ exceeds the Australian average of 30.4%, as well as the SA4 region's rate of 32.0%. Bachelor degrees are the most common at 22.7%, followed by postgraduate qualifications (9.6%) and graduate diplomas (3.6%). Vocational credentials are also prevalent, with 29.1% of residents aged 15+ holding such qualifications - advanced diplomas at 12.2% and certificates at 16.9%.

Educational participation is high, with 27.2% of residents currently enrolled in formal education. This includes 8.7% in secondary education, 6.4% in tertiary education, and 5.6% pursuing primary education. Educational facilities appear to be located outside the immediate catchment boundaries, requiring families to access schools in neighboring areas.

Transport servicing is moderate compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Public transport analysis shows eight active transport stops operating in Williamstown North, consisting of a mix of bus routes. These stops are served by one individual route collectively providing 275 weekly passenger trips. Transport accessibility is rated as good, with residents typically located 203 meters from the nearest transport stop.

Service frequency averages 39 trips per day across all routes, equating to approximately 34 weekly trips per individual stop.

Health performance in Williamstown North is lower than average with common health conditions somewhat prevalent across the board, though to a slightly higher degree among older age cohorts

Williamstown North faces notable health challenges with common conditions prevalent across all age groups but somewhat more so among older cohorts. Approximately 64% of its total population (1,378 people) has private health cover, compared to Greater Melbourne's 60.9% and the national average of 55.3%. The most prevalent medical conditions are mental health issues (affecting 9.9% of residents) and asthma (8.3%).

However, 67.3% of residents report having no medical ailments, compared to Greater Melbourne's 70.7%. Williamstown North has a higher proportion of seniors aged 65 and over at 21.5% (464 people), compared to Greater Melbourne's 17.8%. Health outcomes among seniors require more attention than those in the broader population.

Williamstown North was found to be more culturally diverse than the vast majority of local markets in Australia, upon assessment of a range of language and cultural background related metrics

Williamstown North had a higher level of cultural diversity compared to most local areas, with 26.6% of its residents born overseas and 16.9% speaking a language other than English at home. Christianity was the predominant religion in Williamstown North, accounting for 44.7% of the population. Notably, Judaism had a higher representation in Williamstown North at 0.3%, compared to 0.1% across Greater Melbourne.

Regarding ancestry, the top three groups were English (24.9%), Australian (23.0%), and Irish (9.0%). Some ethnic groups showed significant differences: Polish was equally represented at 1.0%, Macedonian was lower at 0.8% compared to the regional average of 1.4%, and Maltese was higher at 1.2%.

Williamstown North hosts an older demographic, ranking in the top quartile nationwide

The median age in Williamstown North is 42 years, significantly higher than Greater Melbourne's average of 37 years and Australia's national average of 38 years. The 65-74 age group comprises 11.4% of the population, compared to a lower prevalence of the 5-14 cohort at 7.3%. Post-2021 Census data shows that the 75 to 84 age group has grown from 5.9% to 8.1%, while the 15 to 24 cohort increased from 12.6% to 14.4%. Conversely, the 5 to 14 cohort has declined from 8.5% to 7.3%, and the 45 to 54 group dropped from 15.6% to 14.4%. Population forecasts for 2041 indicate substantial demographic changes in Williamstown North, with the 75 to 84 age group expected to grow by 34% (59 people), reaching 235 from 175. Notably, the combined 65+ age groups will account for 100% of total population growth, reflecting the area's aging demographic profile. In contrast, the 55 to 64 and 45 to 54 cohorts are expected to experience population declines.