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This analysis uses ABS Statistical Areas Level 2 (SA2) boundaries, which can materially differ from Suburbs and Localities (SAL) even when sharing similar names.
SA2 boundaries are defined by the Australian Bureau of Statistics and are designed to represent communities for statistical reporting (e.g., census and ERP).
Suburbs and Localities (SAL) represent commonly-used suburb/locality names (postal-style areas) and may use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
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Sales Activity
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Population
An assessment of population growth drivers in Prahran - Windsor reveals an overall ranking slightly below national averages considering recent, and medium term trends
Prahran - Windsor's population is approximately 21,119 as of May 2026. This figure represents an increase of 2,000 people since the 2021 Census, which recorded a population of 19,119. The increase was inferred from ABS' estimated resident population of 21,112 in June 2025 and an additional 718 validated new addresses post-Census. This results in a population density ratio of 7,257 persons per square kilometer, placing Prahran - Windsor among the top 10% of locations assessed nationwide by AreaSearch. The area's 10.5% growth since the 2021 Census exceeds both state (9.3%) and national averages, indicating strong population growth. Overseas migration contributed approximately 91.9% to Prahran - Windsor's recent population gains.
AreaSearch uses ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data, AreaSearch employs VIC State Government's Regional/LGA projections from 2023 with adjustments made via weighted aggregation methods. Growth rates by age group are applied across all areas for the years 2032 to 2041. Future population trends project an above median growth for statistical areas nationally, with Prahran - Windsor expected to expand by 4,014 persons by 2041, reflecting a total increase of 19.0% over the 16-year period based on latest annual ERP population numbers.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential development activity positions Prahran - Windsor among the top 25% of areas assessed nationwide
Prahran - Windsor averaged approximately 249 new dwelling approvals per year. Between FY-21 and FY-25, a total of 1,246 homes were approved, with an additional 73 approved so far in FY-26. The population has declined recently, suggesting that new supply has been keeping pace with demand, offering buyers good choice.
New homes are being built at an average expected construction cost value of $461,000, which is moderately above regional levels, indicating a focus on quality construction. This financial year, $104.2 million in commercial development approvals have been recorded, reflecting robust local business investment. Compared to Greater Melbourne, Prahran - Windsor shows comparable new home approvals per person, preserving market equilibrium consistent with surrounding areas. Recent construction comprises 3.0% detached houses and 97.0% townhouses or apartments, focusing on higher-density living to create more affordable entry points for downsizers, investors, and first-home buyers. The location has approximately 83 people per dwelling approval, indicating an expanding market.
According to the latest AreaSearch quarterly estimate, Prahran - Windsor is expected to grow by 4,007 residents through to 2041. At current development rates, new housing supply should comfortably meet demand, providing good conditions for buyers and potentially supporting growth beyond current population projections.
Frequently Asked Questions - Development
Development applications around Prahran - Windsor
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SOURCE: Planning portals and council registers, compiled by AreaSearch. Distance & bearing measured from the suburb midpoint.
Infrastructure
Prahran - Windsor has very high levels of nearby infrastructure activity, ranking in the top 20% nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified 55 projects likely impacting the area. Notable ones are Grandview Prahran, Essex Street Public Housing Redevelopment, Prahran Market Restoration, and Chomley Terraces. The following details those expected to be most relevant.
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INFRASTRUCTURE SEARCH
Denotes AI-based impression for illustrative purposes only, not to be taken as definitive under any circumstances. Please follow links and conduct other investigations from the project's source for actual imagery. Developers and project owners wishing us to use original imagery please Contact Us and we will do so.
Frequently Asked Questions - Infrastructure
The Jam Factory
GURNER and Qualitas are redeveloping the 1.9 hectare Jam Factory site into a major mixed-use precinct with about 800 ultra-premium residences, luxury retail and dining, commercial space, hotels, a reimagined Village Cinemas complex, new laneways, a public town square and amphitheatre, while retaining key heritage brick facades and the historic chimney. Stage 3 amendments were approved in 2025 and early works, demolition and construction activity have commenced.
Prahran Market Restoration
The City of Stonnington is undertaking a multi-stage restoration of the iconic Prahran Market to address building condition issues identified in audits. Works include heritage repairs, structural strengthening, upgrades to gas, electrical, stormwater systems, flooring, and disability access improvements. The project commenced in early 2023 and is progressing over three to four years to enhance facilities and maintain its status as a premier food market.
Chapel Street Precinct Improvement Plan
The Chapel Street Precinct Improvement Plan addresses safety, cleanliness, and economic vitality in Melbourne's iconic Chapel Street precinct. It includes initiatives for enhanced patrols, cleaning, business support, and coordination to create a safe, vibrant, and welcoming environment.
One Toorak Place (Orchard Piper Carters Avenue)
Eight-storey mixed-use precinct on the former Mercedes-Benz site, featuring about 43 premium residences above commercial suites and a ground-floor dining and retail precinct with wellness facilities. Architecture by Kerry Hill Architects (KHA).
Prahran Town Hall Cultural Hub
The City of Stonnington is transforming the heritage-listed Prahran Town Hall into a premium creative, cultural, and community-focused hub in the heart of the Prahran creative precinct. This involves internal restoration works, relocating the library, and seeking partners for experiential attractions to reestablish Prahran as a centre for arts and creativity in Melbourne.
Grandview Prahran
A boutique collection of 26 luxury residences (including 4 penthouses and 1 sub-penthouse) across four levels in Prahran East Village. Designed by Carr Architecture for Abadeen Group, the project preserves a heritage-listed tree, features a communal courtyard, rooftop terraces with city views, high-end sustainable design (7-star NatHERS rating), and a refined material palette of bagged brick and dark metalwork. Located on a prominent corner site with excellent proximity to Melbourne CBD.
Essex Street Public Housing Redevelopment
The project involves the replacement of 63 older dwellings with 155 new social, affordable, market rental, and specialist disability homes. It will deliver a 37% increase in social housing on the site, featuring a mix of one to four-bedroom apartments and townhouses. The redevelopment also includes a new cafe space, a central plaza, community garden, and picnic area. The new homes will be all-electric, with a 5-star Green Star rating and a 7-star NatHERS average rating.
Chris Gahan Centre Demolition and Park Establishment
Council is demolishing the obsolete Chris Gahan Centre within Grattan Gardens and converting the site to parkland to expand open space and form a green link between Prahran Square and Grattan Gardens. Demolition and site clearance are scheduled for July-August 2025, with interim lawn establishment through October 2025. Detailed landscape and civil design for the permanent park and shared zone is planned July 2025-February 2026, with construction of the permanent treatment expected to commence mid-2026.
Employment
The labour market in Prahran - Windsor demonstrates typical performance when compared to similar areas across Australia
Prahran-Windsor has a highly educated workforce, with the technology sector being notably represented. The unemployment rate was 4.7% as of December 2025, with an estimated employment growth of 4.0% over the past year. This is inline with Greater Melbourne's unemployment rate of 4.8%.
Workforce participation in Prahran-Windsor stands at 82.1%, higher than Greater Melbourne's 69.9%. According to Census responses, 50.4% of residents work from home, potentially influenced by Covid-19 lockdowns. Leading employment industries are professional & technical, health care & social assistance, and retail trade. Professional & technical services have a particularly high concentration with employment levels at 1.8 times the regional average.
Conversely, manufacturing employs only 3.2% of local workers, below Greater Melbourne's 7.2%. While there are local employment opportunities, many residents commute elsewhere for work based on Census data. In the 12-month period ending December 2025, employment increased by 4.0%, while labour force grew by 4.6%, leading to a rise in unemployment rate of 0.6 percentage points. Comparatively, Greater Melbourne recorded employment growth of 2.4% and an unemployment increase of 0.3 percentage points. National employment forecasts from Jobs and Skills Australia, published in May-25, project national employment growth of 6.6% over five years and 13.7% over ten years. Applying these projections to Prahran-Windsor's employment mix suggests local employment should increase by 7.3% over five years and 14.6% over ten years, based on a simple weighting extrapolation for illustrative purposes.
Frequently Asked Questions - Employment
Income
Income metrics indicate excellent economic conditions, with the area achieving higher performance than 75% of national locations assessed by AreaSearch
According to AreaSearch's aggregation of ATO data released for financial year 2023, Prahran - Windsor SA2 had a median income among taxpayers of $73,206. The average income stood at $102,384. Nationally, this places Prahran - Windsor in the top percentile. In Greater Melbourne, median and average incomes were $57,688 and $75,164 respectively. Based on Wage Price Index growth of 9.62% since financial year 2023, estimated current incomes are approximately $80,248 (median) and $112,233 (average) as of March 2026. According to the 2021 Census, individual earnings at the 95th percentile nationally were $1,343 weekly. Income brackets in Prahran - Windsor show that 32.9% of residents earn between $1,500 and $2,999 weekly (6,948 residents). This is similar to regional levels where 32.8% fall into this range. A substantial presence of higher earners is indicated by the 32.8% who exceed $3,000 weekly. High housing costs consume 17.2% of income, but strong earnings place disposable income at the 70th percentile. The area's SEIFA income ranking places it in the 9th decile.
Frequently Asked Questions - Income
Housing
Prahran - Windsor features a more urban dwelling mix with significant apartment living, with a higher proportion of rental properties than the broader region
Prahran-Windsor's dwelling structure in the latest Census showed 16.5% houses and 83.4% other dwellings (semi-detached, apartments, 'other' dwellings), compared to Melbourne metro's 67.9% houses and 32.1% other dwellings. Home ownership in Prahran-Windsor was 19.3%, with mortgaged dwellings at 24.4% and rented ones at 56.3%. The median monthly mortgage repayment was $2,200, higher than Melbourne metro's average of $2,000. Median weekly rent in Prahran-Windsor was $421, compared to Melbourne metro's $390. Nationally, Prahran-Windsor's mortgage repayments were significantly higher at $2,200 versus the Australian average of $1,863, and rents were substantially higher at $421 compared to the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Prahran - Windsor features high concentrations of lone person households and group households, with a lower-than-average median household size
Family households constitute 44.1% of all households, including 11.9% couples with children, 26.1% couples without children, and 4.5% single parent families. Non-family households account for the remaining 55.9%, with lone person households at 44.9% and group households comprising 11.0%. The median household size is 1.8 people, which is smaller than the Greater Melbourne average of 2.6.
Frequently Asked Questions - Households
Local Schools & Education
Prahran - Windsor shows strong educational performance, ranking in the upper quartile nationally when assessed across multiple qualification and achievement indicators
Prahran-Windsor residents aged 15+ have a higher university qualification rate of 58.3%, compared to Australia's 30.4% and Victoria's 33.4%. Bachelor degrees are the most common at 39.7%, followed by postgraduate qualifications (14.2%) and graduate diplomas (4.4%). Vocational pathways account for 19.8%, with advanced diplomas at 10.2% and certificates at 9.6%. A total of 23.6% of the population is actively pursuing education, including 10.7% in tertiary, 3.5% in primary, and 3.2% in secondary education.
A substantial 23.6% of the population actively pursues formal education. This includes 10.7% in tertiary education, 3.5% in primary education, and 3.2% pursuing secondary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is high compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Prahran-Windsor has 79 active public transport stops serving a mix of light rail and bus routes. These stops are serviced by 11 individual routes, providing 9,348 weekly passenger trips in total. The area's transport accessibility is rated excellent, with residents typically located 137 meters from the nearest stop. In this primarily residential area, most commuters travel outward. Cars remain the dominant mode of transport at 55%, followed by trains at 14% and walking at 13%. Vehicle ownership averages 0.5 per dwelling, below the regional average.
According to the 2021 Census, a high 50.4% of residents work from home, which may reflect COVID-19 conditions. Service frequency averages 1,335 trips per day across all routes, equating to approximately 118 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Prahran - Windsor's residents are extremely healthy with both young and old age cohorts seeing low prevalence of common health conditions
Analysis of health metrics indicates strong performance across Prahran-Windsor. Mortality rates and chronic condition prevalence were low for both young and old age cohorts. Private health cover was found to be exceptionally high at approximately 72% of the total population (15,269 people), compared to 56.7% in Greater Melbourne and a national average of 55.7%.
The most common medical conditions were mental health issues impacting 10.3% of residents and asthma affecting 8.1%, while 72.3% declared themselves completely clear of medical ailments, similar to the 72.6% in Greater Melbourne. Working-age residents had low chronic condition prevalence. As of 2021, 12.5% of residents were aged 65 and over (2,648 people), lower than the 15.0% in Greater Melbourne. Health outcomes among seniors were strong, with national rankings broadly in line with the general population.
Frequently Asked Questions - Health
Cultural Diversity
The level of cultural diversity witnessed in Prahran - Windsor was found to be above average when compared nationally for a number of language and cultural background related metrics
Prahran-Windsor has a higher cultural diversity than most local areas, with 21.0% of its population speaking languages other than English at home and 33.4% born overseas. The predominant religion in Prahran-Windsor is Christianity, comprising 33.7% of the population. Notably, Judaism is overrepresented at 3.4%, compared to 1.0% across Greater Melbourne.
The top three ancestry groups are English (24.8%), Australian (17.4%), and Other (10.8%). There are significant differences in the representation of certain ethnic groups: Polish is overrepresented at 1.6% versus 0.8% regionally, Greek at 5.0% versus 2.7%, and French at 1.0% versus 0.5%.
Frequently Asked Questions - Diversity
Age
Prahran - Windsor hosts a young demographic, positioning it in the bottom quartile nationwide
Prahran-Windsor has a median age of 33, which is younger than Greater Melbourne's figure of 37 and Australia's national average of 38 years. Compared to Greater Melbourne, Prahran-Windsor has a higher percentage of residents aged 25-34 (34.5%) but fewer residents aged 5-14 (3.8%). This concentration of 25-34 year-olds is significantly higher than the national average of 14.6%. Between the 2021 Census and the present, the population of Prahran-Windsor has seen an increase in the 25 to 34 age group from 32.2% to 34.5%, while the 35 to 44 age cohort grew from 17.5% to 18.6%. Conversely, the 15 to 24 age group decreased from 10.5% to 9.2%, and the 45 to 54 age group dropped from 10.8% to 9.6%. By 2041, population forecasts indicate significant demographic changes in Prahran-Windsor. The 25 to 34 age cohort is projected to grow by 15%, adding 1,122 residents to reach a total of 8,415. Conversely, the 15 to 24 age group is forecasted to decrease by 43 residents.