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2021 Census | -- people
Sales Activity
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Population
Urraween lies within the top quartile of areas nationally for population growth performance according to AreaSearch analysis of recent, and medium to long-term trends
As of Nov 2025, the estimated population of Urraween is around 8,586. This figure reflects an increase of 635 people since the 2021 Census, which reported a population of 7,951. The change is inferred from AreaSearch's estimation of the resident population at 8,324 following examination of the latest ERP data release by the ABS (June 2024), along with an additional 132 validated new addresses since the Census date. This level of population results in a density ratio of approximately 1,150 persons per square kilometer. Over the past decade, Urraween has shown resilient growth patterns with a compound annual growth rate of 2.5%, outpacing the SA3 area. Interstate migration contributed around 84.0% of overall population gains during recent periods.
AreaSearch adopts ABS/Geoscience Australia projections for each SA2 area, released in 2024 with 2022 as the base year. For areas not covered by this data and years post-2032, Queensland State Government's SA2 area projections are adopted, released in 2023 based on 2021 data. It should be noted that these state projections do not provide age category splits; hence proportional growth weightings aligned with ABS Greater Capital Region projections are applied where utilised. Future population trends suggest a median increase for non-metropolitan areas, with Urraween expected to gain approximately 923 persons by 2041, reflecting a total increase of around 12.5% over the 17 years.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential development activity positions Urraween among the top 25% of areas assessed nationwide
AreaSearch analysis of ABS building approval numbers allocated from statistical area data shows Urraween experienced approximately 42 dwelling approvals per year over the past five financial years, totalling around 211 homes. As of FY-26, 35 approvals have been recorded. This results in an average of about 4.6 new residents per year for every home built between FY-21 and FY-25. The demand significantly exceeds supply, typically leading to price growth and increased buyer competition.
New properties are constructed at an average expected cost value of $370,000, below the regional average, suggesting more affordable housing options. In FY-26, around $1.1 million in commercial approvals have been registered, indicating the area's residential nature. Compared to the Rest of Qld, Urraween has significantly less development activity, about 61.0% below the regional average per person. This limited new supply generally supports stronger demand and values for established dwellings, although development activity has increased in recent periods.
New building activity comprises approximately 92.0% standalone homes and 8.0% medium and high-density housing, maintaining the area's suburban identity with a concentration of family homes suited to buyers seeking space. The location has around 158 people per dwelling approval, suggesting an expanding market. Looking ahead, Urraween is projected to grow by approximately 1,075 residents through to 2041 based on AreaSearch's latest quarterly estimate. If current development patterns continue, new housing supply should readily meet demand, offering favourable conditions for buyers and potentially facilitating population growth beyond current projections.
Frequently Asked Questions - Development
Infrastructure
Urraween has emerging levels of nearby infrastructure activity, ranking in the 26thth percentile nationally
AreaSearch identified 9 projects that could impact the area, with key ones including Maryborough-Hervey Bay Road and Pialba-Burrum Heads Road Intersection Upgrade, Liven Beach Road, The Green Lifestyle Community, and Watson Street Apartment Complex.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Queensland Train Manufacturing Program
The Queensland Train Manufacturing Program is delivering 65 new six-car passenger trains at a new purpose-built manufacturing facility in Torbanlea (Fraser Coast) with an additional maintenance and stabling facility at Ormeau (Gold Coast). Construction of the Torbanlea facility is well advanced in 2025 with major structural works and roofing complete, internal fit-out progressing and utilities connections underway. The first train is scheduled for completion and testing in late 2026, entering service in 2027. All 65 trains will be in service by 2032 to support Cross River Rail and the Brisbane 2032 Olympic and Paralympic Games. The program is currently supporting around 800 jobs in construction and manufacturing.
Wondunna Mixed-Use Development (MCU22/0103)
Development Approved (MCU22/0103) for a material change of use on an 8.08 hectare combined site. The approval allows for a mixed-use development, including a childcare centre, community use, food and drink outlet, health care services, relocatable home park (medium density townhouses), multiple dwelling (accessible dwellings), office, and shop. It is also permit-approved for residential subdivision lots. The total yield could be 148 lots (STCA) or more if community living/over 55's living was applied, with a prior proposal including 209 residential units/townhouses.
The Green Lifestyle Community
A 47-hectare residential estate featuring five gated over 55s lifestyle communities, four premium residential estates, a contemporary aged care facility, medical centres, clubs, restaurant, and extensive recreational facilities. It showcases cutting-edge green technology and a back to basics lifestyle.
Radisson Hotel and SunLife Hervey Bay (The Jewel)
Mixed-use proposal in Hervey Bay City Centre comprising a 10-storey Radisson hotel (152 rooms) with wellness centre, conference facilities, restaurant and bar, alongside a 16-storey over-50s apartment tower branded SunLife with about 150 dwellings and a food and retail precinct. Council accepted a conditional $5m tender for the site and the project is progressing through the development application phase.
Marina Square Development
Transformative $60 million waterfront development featuring 144-room four-star international standard hotel in 17-storey tower, rooftop bar, cafe, function centre, and 120 residential apartments across two towers (13 and 15 storeys). Includes views overlooking Urangan Marina, Great Sandy Strait, and Fraser Island. Joint development by Hervey Bay Boat Club and Club Property Solutions, creating 210 jobs (175 during construction, 35 long-term). Part of Fraser Coast Regional Council's Urangan Harbour Master Plan. Construction delayed, likely to begin in 2025 pending finalised harbour master plan.
SPG Hervey Bay Retail Centre
SPG Hervey Bay Retail Centre is a completed large-format retail development by Spotlight Property Group at 200 Boat Harbour Drive, Pialba. The 22,000sqm centre on a 3-hectare site features anchor tenants Spotlight, Anaconda, Harris Scarfe, and The Good Guys, plus retailers including Planet Fitness, Cafe 63, Early Settler, Eureka Furniture, Skechers, The Brave Hen, Hervey Bay Surf Outlet, Country Care Group, and Wholelife Pharmacy & Health Group. It includes a separate two-level Health & Services Hub with medical facilities, 445 car parking spaces (360 undercover), dining options, and EV charging stations.
Hervey Bay Airport Redevelopment
Two-stage redevelopment of the Hervey Bay Airport, including improvements to the main runway, taxiways, and the construction of a specialised aviation and associated supply chain industry subdivision. The project supports regional connectivity, tourism growth, and enhances aviation infrastructure to meet Australian design and safety standards.
Pialba Supported Accommodation Complex
A new supported accommodation complex in Pialba delivering 26 temporary accommodation places for people experiencing or at risk of homelessness. Part of the Queensland Government's 2025-26 Budget commitment of $8.1 billion to secure housing foundations, with construction scheduled to commence in 2025. The project is part of a broader initiative delivering over 290 social and community homes across the Wide Bay-Burnett region.
Employment
The employment landscape in Urraween shows performance that lags behind national averages across key labour market indicators
Urraween has a skilled workforce with well-represented essential services sectors. The unemployment rate was 5.1% as of the past year, with an estimated employment growth of 6.1%.
As of June 2025, 3,153 residents were employed, while the unemployment rate was 1.1% higher than Rest of Qld's rate of 3.9%. Workforce participation in Urraween lagged at 39.1%, compared to Rest of Qld's 59.1%. Dominant employment sectors among residents included health care & social assistance, retail trade, and education & training, with a particular specialization in health care & social assistance (employment share was 1.9 times the regional level). Agriculture, forestry & fishing had limited presence at 0.5% compared to the regional 4.5%.
Many residents commuted elsewhere for work based on Census data. Between June 2024 and June 2025, employment levels increased by 6.1%, labour force by 7.4%, leading to an unemployment rise of 1.1 percentage points. In comparison, Rest of Qld recorded employment growth of 1.8% and unemployment rose by 0.2 percentage points. National employment forecasts from Sep-22 suggest national employment will expand by 6.6% over five years and 13.7% over ten years. Applying these projections to Urraween's employment mix, local employment is estimated to increase by 7.4% over five years and 15.4% over ten years.
Frequently Asked Questions - Employment
Income
Income metrics place the area in the bottom 10% of locations nationally according to AreaSearch analysis
AreaSearch's latest postcode level ATO data released for financial year 2022 shows Urraween's median income among taxpayers is $42,071. The average income in Urraween during this period was $52,894. Both figures are lower than the national averages. Comparing to Rest of Qld, Urraween's median income was $42,071 compared to $50,780, and the average income was $52,894 compared to $64,844. Based on Wage Price Index growth of 13.99% since financial year 2022, current estimates for Urraween's median income would be approximately $47,957 and the average would be around $60,294 as of September 2025. Census data indicates that household, family and personal incomes in Urraween fall between the 5th and 6th percentiles nationally. Income analysis reveals that 30.9% of the population (2,653 individuals) have an income within the $400 - 799 range, which differs from the surrounding region where the $1,500 - 2,999 category is predominant at 31.7%. Housing affordability pressures are severe in Urraween, with only 84.1% of income remaining after housing costs, ranking at the 7th percentile nationally.
Frequently Asked Questions - Income
Housing
Urraween is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
In Urraween, as per the latest Census data, 93.3% of dwellings were houses while 6.7% consisted of other types such as semi-detached homes and apartments. This contrasts with Non-Metro Qld's dwelling structure which was 83.9% houses and 16.1% other dwellings. Home ownership in Urraween stood at 53.2%, with mortgaged properties at 23.8% and rented ones at 22.9%. The median monthly mortgage repayment in the area was $1,500, higher than Non-Metro Qld's average of $1,430. The median weekly rent figure for Urraween was $380 compared to Non-Metro Qld's $335. Nationally, Urraween's mortgage repayments were lower than the Australian average of $1,863 while rents were higher at $375.
Frequently Asked Questions - Housing
Household Composition
Urraween has a typical household mix, with a fairly typical median household size
Family households constitute 71.1% of all households, including 19.8% couples with children, 39.8% couples without children, and 10.9% single parent families. Non-family households comprise the remaining 28.9%, with lone person households at 26.0% and group households making up 2.7% of the total. The median household size is 2.3 people, which aligns with the average for the Rest of Qld.
Frequently Asked Questions - Households
Local Schools & Education
Educational outcomes in Urraween fall within the lower quartile nationally, indicating opportunities for improvement in qualification attainment
The area has university qualification rates at 17.1%, significantly lower than the Australian average of 30.4%. This presents both a challenge and an opportunity for targeted educational initiatives. Bachelor degrees are most common at 12.0%, followed by postgraduate qualifications (3.3%) and graduate diplomas (1.8%). Trade and technical skills are prominent, with 38.5% of residents aged 15+ holding vocational credentials – advanced diplomas (9.9%) and certificates (28.6%).
A substantial 23.3% of the population is actively pursuing formal education, including 8.9% in primary, 6.6% in secondary, and 2.7% in tertiary education. Urraween's 3 schools have a combined enrollment of 2,043 students as of 2021, operating under typical Australian school conditions (ICSEA: 1008) with balanced educational opportunities. The educational mix includes 1 primary and 2 K-12 schools. As of 2020, the area functions as an education hub with 23.8 school places per 100 residents, significantly above the regional average of 14.0, attracting students from surrounding communities.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Urraween has 21 active public transport stops operating, with a mix of bus services. These stops are served by 8 different routes, offering a total of 529 weekly passenger trips. Residents have good accessibility to transport, with an average distance of 381 meters to the nearest stop.
Services run frequently, with an average of 75 trips per day across all routes, equating to around 25 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in Urraween is a key challenge with a range of health conditions having marked impacts on both younger and older age cohorts
Urraween faces significant health challenges, with various conditions affecting both younger and older residents. Approximately 48% (~4,135 people) have private health cover, lower than the national average of 55.3%.
The most prevalent medical conditions are arthritis (14.3%) and mental health issues (9.0%). Conversely, 53.9% report no medical ailments, compared to 56.7% in the rest of Queensland. Residents aged 65 and over comprise 38.5% (3,305 people), higher than the 31.0% state average. Senior health outcomes align with the general population's profile.
Frequently Asked Questions - Health
Cultural Diversity
The level of cultural diversity witnessed in Urraween was found to be above average when compared nationally for a number of language and cultural background related metrics
Urraween's population showed higher cultural diversity, with 9.0% speaking a language other than English at home and 24.1% born overseas. Christianity was the predominant religion in Urraween, at 55.1%, compared to 52.7% across Rest of Qld. In terms of ancestry, the top groups were English (33.7%), Australian (26.4%), and Scottish (7.9%).
Notably, German (5.5%) was slightly overrepresented in Urraween compared to regionally (5.3%), as were New Zealanders (0.8% vs 0.7%) and Dutch (1.4% vs 1.3%).
Frequently Asked Questions - Diversity
Age
Urraween ranks among the oldest 10% of areas nationwide
Urraween's median age is 55, significantly higher than Rest of Qld's figure of 41 and the national norm of 38. Compared to Rest of Qld, Urraween has a higher proportion of residents aged 75-84 (16.4%), but fewer individuals aged 35-44 (9.0%). This concentration of 75-84 year-olds is notably above the national figure of 6%. Between the 2021 Census and present, the population aged 15 to 24 has increased from 7.9% to 8.7%, while those aged 65 to 74 have declined from 17.7% to 15.8%. By 2041, demographic projections indicate significant shifts in Urraween's age structure. The 85+ group is expected to grow by 72%, reaching 931 people from the current 540. This growth will be driven primarily by an aging population dynamic, with those aged 65 and above comprising 62% of projected growth. Conversely, both the 5 to 14 and 15 to 24 age groups are projected to decrease in number.