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This analysis uses Suburbs and Localities (SAL) boundaries, which can materially differ from Statistical Areas (SA2) even when sharing the same name.
SAL boundaries are defined by Australia Post and the Australian Bureau of Statistics to represent commonly-known suburb names used in postal addresses.
Statistical Areas (SA2) are designed for census data collection and may combine multiple suburbs or use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
est. as @ -- *
2021 Census | -- people
Sales Activity
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Population
Ayr has shown very soft population growth performance across periods assessed by AreaSearch
Based on analysis of ABS population updates for the broader area and new addresses validated by AreaSearch, as of Feb 2026, Ayr's estimated population is around 8,866. This reflects an increase of 263 people since the 2021 Census, which reported a population of 8,603. The change is inferred from the resident population of 8,753 estimated by AreaSearch following examination of the latest ERP data release by the ABS in June 2024 and an additional 19 validated new addresses since the Census date. Ayr's population density ratio is 374 persons per square kilometer. Ayr's growth rate of 3.1% since census positions it within 0.7 percentage points of the SA3 area (3.8%). Population growth was primarily driven by overseas migration, contributing approximately 88.0% of overall population gains during recent periods.
AreaSearch is adopting ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered and years post-2032, Queensland State Government's SA2 area projections are adopted, released in 2023 based on 2021 data. These state projections do not provide age category splits; hence AreaSearch applies proportional growth weightings in line with the ABS Greater Capital Region projections for each age cohort, released in 2023 based on 2022 data. Demographic trends anticipate lower quartile growth of locations outside capital cities. The suburb of Ayr is expected to grow by 41 persons to 2041 based on aggregated SA2-level projections, reflecting a reduction of 0.8% in total over the 17 years.
Frequently Asked Questions - Population
Development
Residential development activity is lower than average in Ayr according to AreaSearch's national comparison of local real estate markets
Based on AreaSearch analysis of ABS building approval numbers, Ayr has seen around 6 new homes approved annually over the past five financial years, totalling an estimated 34 homes. So far in FY2025-26, 11 approvals have been recorded. On average, 3.6 new residents per year have been associated with every home built between FY2020-21 and FY2024-25. This supply lag indicates heightened buyer competition and pricing pressures, with new homes being constructed at an average value of $675,000, targeting the premium market segment.
In this financial year, $9.8 million in commercial approvals have been registered, indicating moderate levels of commercial development. Compared to the rest of Queensland, Ayr has significantly less development activity, 63.0% below the regional average per person. This scarcity typically strengthens demand and prices for existing properties but recent construction activity has intensified. Nationally, Ayr's new building activity is also lower, reflecting market maturity and possible development constraints. The area maintains its traditional low density character with 78.0% detached dwellings and 22.0% attached dwellings, focusing on family homes appealing to those seeking space.
With an estimated population of 1029 people per dwelling approval, Ayr's quiet, low activity development environment is expected to experience less housing pressure given stable or declining population forecasts, creating favourable conditions for buyers.
Frequently Asked Questions - Development
Infrastructure
Ayr has strong levels of nearby infrastructure activity, ranking in the top 40% nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified two projects likely impacting the area: Ayr Industrial Precinct, St Francis Catholic School Prep Classrooms Refurbishment, Bowen Pipeline Project, and Bowen Basin Gas Pipeline. The following details projects most relevant.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Queensland Energy Roadmap
A statewide energy transformation program following the 2025 pivot from the original Energy and Jobs Plan. The roadmap shifts focus toward a mix of existing coal asset retention until 2046, new gas-fired generation, and private sector-led renewable growth. Key active components include the CopperString transmission line, the Gladstone Grid Reinforcement, and various battery storage projects aimed at maintaining grid reliability and affordability.
Queensland Energy and Jobs Plan SuperGrid
The Queensland SuperGrid is a high-capacity statewide electricity network connecting renewable energy zones, storage, and demand centers. As of 2026, the program is transitioning under the new Queensland Energy Roadmap, moving from rigid percentage targets to an emission-reduction focus while maintaining critical infrastructure delivery. Major works include the CopperString 2032 link, the Gladstone Grid Reinforcement (Stage 1), and the Borumba Pumped Hydro transmission connections. The plan integrates 22 GW of new renewables through Regional Energy Hubs and state-owned clean energy hubs at repurposed coal-fired power station sites.
Queensland Energy Roadmap
The Queensland Energy Roadmap is the state's revised energy strategy as of 2025-2026, replacing the previous Energy and Jobs Plan. It focuses on a market-based transition to net-zero by 2050 while extending the life of state-owned coal assets until at least 2046. Key components include the delivery of CopperString 2032 (a 1,000km transmission line), the Borumba Pumped Hydro Project, and the conversion of Renewable Energy Zones into Regional Energy Hubs. The plan prioritizes targeted transmission upgrades and gas-fired generation for grid firming.
Burdekin Falls Dam Raising and Improvement Project
A major infrastructure proposal to raise the Burdekin Falls Dam spillway by 2 metres, increasing storage capacity by 574,240 megalitres to a total of approximately 2,434,240 megalitres. The project aims to enhance water security for agriculture, urban use, and emerging industries like green hydrogen, while simultaneously performing essential safety improvements to meet modern ANCOLD standards. Works include concrete buttressing of the spillway and abutments, and the raising or construction of several saddle dams. The Environmental Impact Statement (EIS) is currently active with a draft being prepared for adequacy review.
Bowen Pipeline Project
A 182 km underground water pipeline project designed to deliver 100,000 ML of water annually from the Burdekin River to the Bowen and Collinsville regions. The project utilizes high-density polyethylene (HDPE) technology and on-site extrusion to reduce transport emissions. It aims to support the Abbot Point State Development Area, local agriculture (including high-value crops like macadamias and legumes), and emerging green energy industries such as green hydrogen and ammonia production. Notably, the project features a first-of-its-kind equity partnership with the Juru and Bindal Traditional Owners.
Bruce Highway Upgrade Program
The Bruce Highway Upgrade Program is a multi-decade infrastructure initiative improving the 1,677km corridor between Brisbane and Cairns. As of early 2026, the program is focused on the $9 billion Targeted Safety Program, which includes over 80 active or planned projects such as the Rockhampton Ring Road, Tiaro Bypass, and extensive wide centre line treatments. The program aims to achieve a minimum three-star safety rating by 2032 through road widening, flood immunity upgrades, and intersection improvements.
Bowen Basin Gas Pipeline
A proposed 500km gas transmission pipeline to connect coal seam gas reserves in the Bowen Basin to the east coast domestic market and overseas customers via existing pipeline infrastructure. The project completed Phase 1 concept study in December 2021 and Phase 2 market engagement in December 2022. Phase 2 findings showed market interest exists but timing is critical for investor confidence. The pipeline could potentially transport up to 457 TJ/d of gas from three main regions: Moranbah (200 TJ/d), Blackwater (77 TJ/d), and Mahalo (180 TJ/d). The preferred route (Option 2B) would run approximately 390km from the Bowen Basin to connect with existing infrastructure near Rolleston. The project also aims to capture coal mine methane emissions to reduce fugitive emissions and support Queensland's transition to a low-carbon economy.
Ayr Industrial Precinct
Council-led industrial land release in Ayr, North Queensland. Stage 1 lots now selling with highway frontage, underground power, wide roads, services to boundary and design guidelines. Strategic access to Port of Townsville, Townsville Airport and the Bowen Basin.
Employment
AreaSearch assessment indicates Ayr faces employment challenges relative to the majority of Australian markets
Ayr's workforce comprises an equal mix of white and blue-collar jobs, with manufacturing and industrial sectors prominent. The unemployment rate is 5.9%, according to AreaSearch's statistical area data aggregation. As of December 2025, Ayr has 4,014 employed residents, with an unemployment rate at 6.9% (1.9% above Regional Qld's rate).
Workforce participation stands at 57.3%, significantly lower than Regional Qld's 65.4%. Census data reveals that only 4.5% of Ayr's residents work from home, potentially influenced by Covid-19 lockdowns. Employment is concentrated in agriculture, forestry & fishing (3.4 times the regional level), manufacturing, and health care & social assistance. Construction employs just 5.0% of local workers, below Regional Qld's 10.1%.
Ayr appears to offer limited local employment opportunities, as indicated by the working population versus resident population count. Between December 2024 and December 2025, Ayr's labour force decreased by 0.1%, with employment dropping by 1.5%, causing unemployment to rise by 1.4 percentage points. In contrast, Regional Qld saw employment grow by 0.7% during the same period. Jobs and Skills Australia's national employment forecasts from May-25 project overall employment growth of 6.6% over five years and 13.7% over ten years. However, applying these projections to Ayr's industry-specific employment mix suggests local employment should increase by 5.0% over five years and 11.5% over ten years, assuming constant population projections for illustrative purposes.
Frequently Asked Questions - Employment
Income
Income figures position the area below 75% of locations analysed nationally by AreaSearch
AreaSearch's latest postcode level ATO data for financial year 2023 shows that in Ayr, median income is $51,032 and average income is $62,167. This is below Regional Qld's median income of $53,146 and average income of $66,593. Based on Wage Price Index growth of 9.91% since financial year 2023, estimated median income as of September 2025 would be approximately $56,089, and estimated average income would be around $68,328. According to the 2021 Census, Ayr's household, family, and personal incomes fall between the 16th and 28th percentiles nationally. Income brackets indicate that 29.5% of locals (2,615 people) earn between $1,500 - $2,999, similar to the surrounding region where this cohort represents 31.7%. Despite modest housing costs allowing for 88.1% income retention, Ayr's total disposable income ranks at just the 21st percentile nationally.
Frequently Asked Questions - Income
Housing
Ayr is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
Ayr's dwelling structure, as per the latest Census, consisted of 82.9% houses and 17.0% other dwellings (semi-detached, apartments, 'other' dwellings). This compares with Regional Qld's 76.4% houses and 23.6% other dwellings. Ayr's home ownership level was 41.4%, with the rest being mortgaged (26.8%) or rented (31.8%). The median monthly mortgage repayment in Ayr was $1,213, below Regional Qld's average of $1,655. The median weekly rent in Ayr was $230, compared to Regional Qld's $345. Nationally, Ayr's mortgage repayments were lower than the Australian average of $1,863, and rents were substantially below the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Ayr features high concentrations of lone person households, with a lower-than-average median household size
Family households comprise 64.0% of all households, including 21.7% couples with children, 30.3% couples without children, and 10.6% single parent families. Non-family households make up the remaining 36.0%, with lone person households at 33.3% and group households comprising 2.9%. The median household size is 2.2 people, which is smaller than the Regional Queensland average of 2.5.
Frequently Asked Questions - Households
Local Schools & Education
Ayr faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally
The area's university qualification rate is 12.7%, significantly lower than Australia's average of 30.4%. This disparity presents both a challenge and an opportunity for targeted educational initiatives. Bachelor degrees are the most common, with 10.3% of residents holding such qualifications, followed by postgraduate qualifications (1.3%) and graduate diplomas (1.1%). Vocational credentials are prevalent among residents aged 15+, with 38.6% holding them, including advanced diplomas (7.5%) and certificates (31.1%).
Educational participation is high, with 26.5% of residents currently enrolled in formal education. This includes primary education (10.8%), secondary education (9.2%), and tertiary education (2.4%).
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
No public transport data available for this catchment area.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Health performance in Ayr is lower than average with common health conditions somewhat prevalent across both younger and older age cohorts
Ayr faces significant health challenges according to AreaSearch's assessment.
Mortality rates and chronic condition prevalence are somewhat prevalent across both younger and older age cohorts. Private health cover is relatively low at approximately 52% of the total population (~4,596 people). The most common medical conditions in the area are arthritis and mental health issues, impacting 11.0% and 7.4% of residents respectively. 65.5% of residents declare themselves completely clear of medical ailments compared to 67.6% across Regional Qld. Health outcomes among the working-age population are broadly typical. The area has 27.1% of residents aged 65 and over (2,402 people), which is higher than the 20.4% in Regional Qld. Health outcomes among seniors present some challenges, with national rankings broadly in line with the general population.
Frequently Asked Questions - Health
Cultural Diversity
Ayr ranks below the Australian average when compared to other local markets across a number of language and cultural background related metrics
Ayr had a lower-than-average cultural diversity, with 85.9% citizens, 88.2% born in Australia, and 91.7% speaking English only at home. Christianity was the predominant religion, at 72.9%, compared to Regional Qld's 52.2%. The top three ancestry groups were Australian (26.3%), English (25.1%), and Italian (11.9%), with Italian being significantly higher than the regional average of 2.4%.
Ayr had notable differences in certain ethnic group representations: Spanish at 1.2% (regional average 0.3%), Australian Aboriginal at 5.2% (regional average 3.9%), and German at 4.0% (regional average 4.7%).
Frequently Asked Questions - Diversity
Age
Ayr hosts a notably older demographic compared to the national average
Ayr's median age is 44 years, which is slightly higher than the Regional Queensland average of 41 years and considerably older than Australia's median age of 38 years. The age profile shows that those aged 65-74 are particularly prominent, making up 13.7% of the population, while the 5-14 age group is relatively smaller at 10.1%. Between 2021 and the present day, the 35-44 age group has grown from 10.1% to 11.5%, and the 65-74 cohort has increased from 12.6% to 13.7%. Conversely, the 45-54 age group has declined from 12.3% to 10.1%, and the 5-14 age group has dropped from 11.4% to 10.1%. Population forecasts for Ayr in 2041 indicate significant demographic changes, with the 85+ cohort projected to grow by 61%, adding 227 residents to reach a total of 600. Senior residents aged 65 and above will drive 91% of population growth, emphasizing aging trends in Ayr's demographics. However, population declines are projected for the 65-74 age group and the 45-54 age group.