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This analysis uses ABS Statistical Areas Level 2 (SA2) boundaries, which can materially differ from Suburbs and Localities (SAL) even when sharing similar names.
SA2 boundaries are defined by the Australian Bureau of Statistics and are designed to represent communities for statistical reporting (e.g., census and ERP).
Suburbs and Localities (SAL) represent commonly-used suburb/locality names (postal-style areas) and may use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
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ABS ERP | -- people | --
2021 Census | -- people
Sales Activity
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Sales Detail
Population
An assessment of population growth drivers in Keilor East reveals an overall ranking slightly below national averages considering recent, and medium term trends
Keilor East's population is approximately 15,576 as of November 2025. This figure represents an increase of 503 people since the 2021 Census, which recorded a population of 15,073. The growth is inferred from ABS estimated resident population data for June 2024 and validated new addresses since the Census date. As of June 2024, Keilor East had an estimated population of 15,509, with an additional 86 validated new addresses contributing to the increase. This results in a population density ratio of approximately 2,842 persons per square kilometer, placing Keilor East in the upper quartile relative to other areas assessed by AreaSearch. Between Census dates, Keilor East's population grew by 3.3%, which is within 1.2 percentage points of the SA3 area growth rate of 4.5%.
Overseas migration was the primary driver of population growth during this period. AreaSearch uses ABS/Geoscience Australia projections for each SA2 area released in 2024 with a base year of 2022, and VIC State Government's Regional/LGA projections from 2023 adjusted using weighted aggregation methods for areas not covered by the ABS data. Based on these projections, Keilor East is expected to grow by approximately 1,085 persons by 2041, reflecting a total growth rate of around 6.5% over the 17-year period.
Frequently Asked Questions - Population
Development
Recent residential development output has been above average within Keilor East when compared nationally
Keilor East has seen approximately 101 new homes approved annually over the past five financial years, totalling 509 homes. As of FY26 so far, 40 approvals have been recorded. Over these five years, an average of zero new residents per year per dwelling constructed was observed between FY21 and FY25. This indicates that supply is meeting or exceeding demand, offering greater buyer choice while supporting potential population growth above projections.
The average value for new homes being built is $456,000, which is somewhat higher than regional norms, reflecting quality-focused development. In this financial year, $1.1 million in commercial development approvals have been recorded, suggesting a predominantly residential focus. Compared to Greater Melbourne, Keilor East shows comparable new home approvals per capita, supporting market stability inline with regional patterns. New development consists of 37% standalone homes and 63% attached dwellings, promoting higher-density living which creates more affordable entry points for downsizers, investors, and first-home buyers. This represents a significant change from the current housing mix, which is currently 80% houses, reflecting reduced availability of development sites and addressing shifting lifestyle demands and affordability requirements.
With around 179 people per dwelling approval, Keilor East shows characteristics of a low-density area. Population forecasts indicate that Keilor East will gain approximately 1,006 residents by 2041 (based on the latest AreaSearch quarterly estimate). Given current construction levels, housing supply should adequately meet demand, creating favourable conditions for buyers while potentially enabling growth that exceeds current forecasts.
Frequently Asked Questions - Development
Infrastructure
Keilor East has strong levels of nearby infrastructure activity, ranking in the top 40% nationally
Area infrastructure changes significantly influence local performance. AreaSearch identified eight projects potentially impacting the area. Notable projects include Keilor East Station - Melbourne Airport Rail, North Essendon Activity Centre Plan, Valley Lake Estate, and Niddrie (Keilor Road) Activity Centre Structure Plan. Below is a list of those most relevant.
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INFRASTRUCTURE SEARCH
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Frequently Asked Questions - Infrastructure
Sunshine Precinct Development
Comprehensive long-term urban renewal plan to transform the Sunshine area, particularly around the station, into a major activity centre, western CBD, and transport 'superhub'. It leverages the Melbourne Airport Rail connection and includes the Sunshine Station Masterplan, the Albion Quarter Structure Plan, transport improvements, and a focus on mixed-use developments, health, education, and employment (50,000 new jobs by 2055). The first stage of the Sunshine Station Masterplan, funded with $143 million, includes a new bus interchange, station plaza, shared user paths, and open space, with works underway as part of the Melbourne Airport Rail project. The broader precinct vision aims to unlock up to $8 billion of investment potential and accommodate significant population and job growth over the next 30 years.
Keilor East Station - Melbourne Airport Rail
New premium railway station at Keilor East forming part of the Melbourne Airport Rail project. The station will provide the first direct rail connection for more than 150,000 residents in Keilor East, Airport West and Keilor Park. Travel time to Melbourne Airport will be approximately 6 minutes and to Southern Cross Station approximately 27 minutes via the Metro Tunnel. Features include elevated station with island platform, integrated bus interchange, 500-space park-and-ride, kiss-and-ride facilities, and full accessibility. Early works completed; major construction contract awarded to Rail Projects Victoria Delivery Partners (Acciona, CPB Contractors, AECOM, Deutsche Bahn) in December 2024 with works commencing 2025.
Niddrie (Keilor Road) Activity Centre) Structure Plan
The Niddrie (Keilor Road) Activity Centre Structure Plan was approved in November 2024 via Amendment GC251 as part of the Victorian Government's Activity Centres Program. It establishes a planning framework to deliver at least 3,400 new dwellings by 2051 through mixed-use development, with building heights up to 10 storeys (36 metres) in the core area and 6-8 storeys elsewhere. The plan rezones land to Activity Centre Zone (ACZ1) and applies new DDOs and parking overlays to guide future development around Keilor Road and North Essendon.
Hart Precinct
30-hectare greenfield light industrial and aviation business park at Essendon Fields, 15 minutes from Melbourne CBD. Officially opened February 2025 and named after aviation pioneer James 'Bob' Hart. Offers large-format industrial lots with direct taxiway access, modern hangars and commercial facilities. Stage 1 tenants include Autex Industries (50,000 sqm advanced manufacturing facility), Modscape (20,000 sqm modular construction factory) and Dutton Group wholesale vehicle storage. Forms a key part of the ongoing transformation of the former Essendon Airport into a mixed-use employment and lifestyle precinct.
Joan Kirner Women's and Children's Hospital
A $200 million, 9-storey specialist women's and children's hospital on the Sunshine Hospital campus. Named after Victoria's first female premier, the facility features 237 beds, 20 maternity delivery rooms, 39 special care nursery cots, 4 birthing pools, 4 operating theatres, NICU (western suburbs' first neonatal intensive care unit), and dedicated accommodation rooms. Designed by Lyons Architecture with salutogenic principles to promote healing and wellbeing. Opened May 2019 to serve Melbourne's growing western suburbs with world-class maternity and paediatric services.
Westfield Airport West Redevelopment & Upgrades
Completed redevelopment and upgrade works at Westfield Airport West, featuring a major new fresh food precinct (opened mid-2022) with expanded dining options and entry upgrades. The centre is anchored by Coles, Woolworths, Aldi, Kmart, Target, and a Village Cinemas complex. Recent works focused on modernizing the retail mix and improving amenity.
North Essendon Activity Centre Plan
The North Essendon Activity Centre Plan, developed by the Victorian Planning Authority, aims to unlock approximately 5,100 new homes by 2051 along the Mount Alexander Road corridor. It focuses on medium to high-density housing development, improved connectivity, and infrastructure upgrades to support population growth in established suburbs while maintaining community character.
Valley Lake Estate
Masterplanned residential renewal on the former Niddrie Quarry (approx. 48 ha) delivered by Development Victoria. Around 573 homes, 30% open space, lakeside boardwalk, Valley Lake Lookout and a clifftop walkway with Steele Creek access. Estate assets and responsibilities progressively handed to Moonee Valley City Council with full handover late 2024/2025.
Employment
Employment conditions in Keilor East demonstrate strong performance, ranking among the top 35% of areas assessed nationally
Keilor East has a well-educated workforce with professional services being strongly represented. The unemployment rate was 2.4% in the past year, with an estimated employment growth of 1.3%.
As of September 2025, there are 8,206 residents employed, and the unemployment rate is 2.3% lower than Greater Melbourne's rate of 4.7%. Workforce participation in Keilor East is at 58.8%, compared to Greater Melbourne's 64.1%. The key industries for employment among residents are health care & social assistance, construction, and education & training. There is particular specialization in transport, postal & warehousing with an employment share of 1.3 times the regional level, while health care & social assistance employs 11.9% of local workers, below Greater Melbourne's 14.2%.
Over the 12 months to September 2025, employment increased by 1.3%, labour force increased by 1.5%, resulting in an unemployment rise of 0.2 percentage points. In comparison, Greater Melbourne recorded employment growth of 3.0% and labour force growth of 3.3%, with unemployment rising by 0.3 percentage points. State-level data to 25-Nov shows VIC employment grew by 1.13% year-on-year, adding 41,950 jobs, with the state unemployment rate at 4.7%, compared to the national rate of 4.3%. Jobs and Skills Australia's national employment forecasts from May-25 offer further insight into potential future demand within Keilor East. These projections suggest national employment should expand by 6.6% over five years and 13.7% over ten years, with growth rates differing significantly between industry sectors. Applying these industry-specific projections to Keilor East's employment mix suggests local employment should increase by 6.5% over five years and 13.3% over ten years.
Frequently Asked Questions - Employment
Income
Income analysis reveals strong economic positioning, with the area outperforming 60% of locations assessed nationally by AreaSearch
AreaSearch's latest postcode level ATO data for financial year 2022 shows that Keilor East SA2 has one of the highest incomes in Australia. The median income is $57,291 and the average income is $77,687. This contrasts with Greater Melbourne's figures, which have a median income of $54,892 and an average income of $73,761. Based on Wage Price Index growth of 12.16% since financial year 2022, estimated incomes as of September 2025 would be approximately $64,258 (median) and $87,134 (average). Census 2021 income data indicates that household income ranks at the 60th percentile ($1,913 weekly) and personal income is at the 40th percentile. Distribution data shows that the $1,500 - 2,999 bracket dominates with 30.2% of residents (4,703 people), which aligns with the surrounding region where this cohort also represents 32.8%. After housing costs, residents retain 87.2% of their income, reflecting strong purchasing power. The area's SEIFA income ranking places it in the 6th decile.
Frequently Asked Questions - Income
Housing
Keilor East is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
Keilor East's dwelling structure, as per the latest Census, had 80.5% houses and 19.4% other dwellings (semi-detached, apartments, 'other' dwellings). This compares to Melbourne metro's 75.8% houses and 24.2% other dwellings. Home ownership in Keilor East was at 47.4%, with mortgaged dwellings at 33.5% and rented ones at 19.1%. The median monthly mortgage repayment was $2,167, aligning with Melbourne metro's average. Median weekly rent was $408, compared to Melbourne metro's $410. Nationally, Keilor East's mortgage repayments were higher than the Australian average of $1,863, and rents exceeded the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Keilor East features high concentrations of family households, with a fairly typical median household size
Family households constitute 77.7% of all households, including 37.8% couples with children, 26.5% couples without children, and 12.3% single parent families. Non-family households comprise the remaining 22.3%, with lone person households at 20.2% and group households at 2.1%. The median household size is 2.6 people, which aligns with the Greater Melbourne average.
Frequently Asked Questions - Households
Local Schools & Education
The educational profile of Keilor East exceeds national averages, with above-average qualification levels and academic performance metrics
In Keilor East, 29.1% of residents aged 15 and above hold university degrees, compared to Greater Melbourne's 37.0%. Bachelor degrees are the most common at 20.6%, followed by postgraduate qualifications at 5.5% and graduate diplomas at 3.0%. Vocational credentials are also prevalent, with 28.4% of residents holding such qualifications; advanced diplomas account for 10.2% and certificates for 18.2%. Educational participation is high, with 27.1% of residents currently enrolled in formal education.
This includes 9.1% in primary education, 8.1% in secondary education, and 4.8% pursuing tertiary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
Transport servicing is high compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility
Keilor East has 62 active public transport stops, all of which are bus stops. These stops are served by 8 different routes that together facilitate 6,468 weekly passenger trips. The accessibility of these services is rated as good, with residents on average located just 204 meters from the nearest stop.
On a daily basis, there are an average of 924 trips across all routes, which translates to about 104 weekly trips per individual stop.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Keilor East's residents are relatively healthy in comparison to broader Australia with common health conditions slightly more prevalent than average across both younger and older age cohorts
Keilor East's health metrics are close to national benchmarks.
Common health conditions are slightly more prevalent than average among both younger and older age groups. The rate of private health cover is exceptionally high at approximately 59% (9,158 people). The most common medical conditions are arthritis and asthma, affecting 8.0 and 6.8% of residents respectively. 69.9% of residents report being completely clear of medical ailments, compared to 70.1% across Greater Melbourne. The area has 22.3% (3,478 people) of residents aged 65 and over, which is broadly in line with the general population's health profile.
Frequently Asked Questions - Health
Cultural Diversity
Keilor East was found to be more culturally diverse than the vast majority of local markets in Australia, upon assessment of a range of language and cultural background related metrics
Keilor East has a higher cultural diversity than most other local markets, with 30.0% of its population born overseas and 34.5% speaking a language other than English at home. Christianity is the predominant religion in Keilor East, accounting for 69.1% of people, compared to 66.4% across Greater Melbourne. The top three ancestry groups in Keilor East are Italian (19.3%), Australian (16.5%), and English (15.7%).
Some ethnic groups have notable differences: Croatian is overrepresented at 1.8%, Greek at 5.8%, and Maltese at 2.7%.
Frequently Asked Questions - Diversity
Age
Keilor East's median age exceeds the national pattern
The median age in Keilor East is 43 years, which is higher than Greater Melbourne's average of 37 years and exceeds the national average of 38 years. The age profile shows that those aged 75-84 are particularly prominent, making up 9.2% of the population, while those aged 25-34 comprise only 10.2%. Between 2021 and present, the percentage of the population aged 15-24 has increased from 10.7% to 12.2%, and the percentage of those aged 85+ has risen from 3.4% to 4.5%. Conversely, the percentage of those aged 65-74 has decreased from 9.8% to 8.7%. Looking ahead to 2041, demographic projections indicate significant shifts in Keilor East's age structure. The 55-64 age cohort is projected to increase by 584 people, rising from 1,816 to 2,401, a growth of 32%. Notably, the combined age groups of 65+ are expected to account for 50% of total population growth. Conversely, the 25-34 and 75-84 cohorts are projected to experience population declines.