Chart Color Schemes
This analysis uses ABS Statistical Areas Level 2 (SA2) boundaries, which can materially differ from Suburbs and Localities (SAL) even when sharing similar names.
SA2 boundaries are defined by the Australian Bureau of Statistics and are designed to represent communities for statistical reporting (e.g., census and ERP).
Suburbs and Localities (SAL) represent commonly-used suburb/locality names (postal-style areas) and may use different geographic boundaries. For comprehensive analysis, consider reviewing both boundary types if available.
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ABS ERP | -- people | --
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Sales Activity
Curious about local property values? Filter the chart to assess the volume and appreciation (including resales) trends and regional comparisons, or scroll to the map below view this information at an individual property level.
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Population
Ayr has shown very soft population growth performance across periods assessed by AreaSearch
Ayr's population is approximately 9,366 as of February 2026. This figure reflects a growth of 379 people, representing a 4.2% increase since the 2021 Census which reported a population of 8,987. The change was inferred from the estimated resident population of 9,250 in June 2024 and an additional 21 validated new addresses since the Census date. This results in a density ratio of 134 persons per square kilometer, indicating significant space per person and potential for further development. Ayr's growth rate of 4.2% since the 2021 census exceeded the SA3 area average of 3.8%, positioning it as a growth leader in the region. Overseas migration contributed approximately 87.8% of overall population gains during recent periods, driving primary growth for the area.
AreaSearch adopts ABS/Geoscience Australia projections for each SA2 area, released in 2024 with 2022 as the base year. For areas not covered by this data and years post-2032, Queensland State Government's SA2 area projections are used, released in 2023 and based on 2021 data. However, these state projections do not provide age category splits; hence proportional growth weightings aligned with ABS Greater Capital Region projections are applied where utilized. Demographic trends suggest lower quartile growth of regional areas nationally is anticipated, with the area expected to increase by 3 persons to 2041 based on the latest annual ERP population numbers, reflecting a decrease of 1.2% in total over the 17 years.
Frequently Asked Questions - Population
Development
AreaSearch assessment of residential development drivers sees a low level of activity in Ayr, placing the area among the bottom 25% of areas assessed nationally
Ayr has seen approximately 17 new homes approved annually over the past five financial years, totalling 86 homes. As of FY26, 14 approvals have been recorded. On average, 1.4 new residents per year have arrived with each new home over the last five financial years (FY21 to FY25), indicating balanced supply and demand. However, this figure has increased to 5.6 people per dwelling over the past two financial years, suggesting growing demand and tightening supply. The average construction value of development projects in Ayr is $308,000, below regional norms, reflecting more affordable housing options for purchasers.
This year, $19.1 million in commercial approvals have been registered, indicating balanced commercial development activity. Compared to the Rest of Qld, Ayr records 10.0% less building activity per person and ranks among the 27th percentile nationally, suggesting limited buyer options but strengthening demand for established properties. This level is below average nationally, reflecting the area's maturity and possible planning constraints. New building activity comprises 80.0% detached dwellings and 20.0% medium and high-density housing, maintaining Ayr's traditional low density character focused on family homes appealing to those seeking space.
The estimated population per dwelling approval in Ayr is 777 people, reflecting its quiet development environment. With a stable or declining population expected, Ayr should see reduced pressure on housing, potentially creating opportunities for buyers.
Frequently Asked Questions - Development
Infrastructure
Ayr has strong levels of nearby infrastructure activity, ranking in the top 40% nationally
Changes to local infrastructure significantly influence an area's performance. AreaSearch identified two projects likely impacting the area: Ayr Industrial Precinct, St Francis Catholic School Prep Classrooms Refurbishment, Bowen Pipeline Project, and Bowen Basin Gas Pipeline. The following details projects likely most relevant.
Professional plan users can use the search below to filter and access additional projects.
INFRASTRUCTURE SEARCH
Denotes AI-based impression for illustrative purposes only, not to be taken as definitive under any circumstances. Please follow links and conduct other investigations from the project's source for actual imagery. Developers and project owners wishing us to use original imagery please Contact Us and we will do so.
Frequently Asked Questions - Infrastructure
Queensland Energy Roadmap
A statewide energy transformation program following the 2025 pivot from the original Energy and Jobs Plan. The roadmap shifts focus toward a mix of existing coal asset retention until 2046, new gas-fired generation, and private sector-led renewable growth. Key active components include the CopperString transmission line, the Gladstone Grid Reinforcement, and various battery storage projects aimed at maintaining grid reliability and affordability.
Queensland Energy and Jobs Plan SuperGrid
The Queensland SuperGrid is a high-capacity statewide electricity network connecting renewable energy zones, storage, and demand centers. As of 2026, the program is transitioning under the new Queensland Energy Roadmap, moving from rigid percentage targets to an emission-reduction focus while maintaining critical infrastructure delivery. Major works include the CopperString 2032 link, the Gladstone Grid Reinforcement (Stage 1), and the Borumba Pumped Hydro transmission connections. The plan integrates 22 GW of new renewables through Regional Energy Hubs and state-owned clean energy hubs at repurposed coal-fired power station sites.
Queensland Energy Roadmap
The Queensland Energy Roadmap is the state's revised energy strategy as of 2025-2026, replacing the previous Energy and Jobs Plan. It focuses on a market-based transition to net-zero by 2050 while extending the life of state-owned coal assets until at least 2046. Key components include the delivery of CopperString 2032 (a 1,000km transmission line), the Borumba Pumped Hydro Project, and the conversion of Renewable Energy Zones into Regional Energy Hubs. The plan prioritizes targeted transmission upgrades and gas-fired generation for grid firming.
Burdekin Falls Dam Raising and Improvement Project
A major infrastructure proposal to raise the Burdekin Falls Dam spillway by 2 metres, increasing storage capacity by 574,240 megalitres to a total of approximately 2,434,240 megalitres. The project aims to enhance water security for agriculture, urban use, and emerging industries like green hydrogen, while simultaneously performing essential safety improvements to meet modern ANCOLD standards. Works include concrete buttressing of the spillway and abutments, and the raising or construction of several saddle dams. The Environmental Impact Statement (EIS) is currently active with a draft being prepared for adequacy review.
Bowen Pipeline Project
A 182 km underground water pipeline project designed to deliver 100,000 ML of water annually from the Burdekin River to the Bowen and Collinsville regions. The project utilizes high-density polyethylene (HDPE) technology and on-site extrusion to reduce transport emissions. It aims to support the Abbot Point State Development Area, local agriculture (including high-value crops like macadamias and legumes), and emerging green energy industries such as green hydrogen and ammonia production. Notably, the project features a first-of-its-kind equity partnership with the Juru and Bindal Traditional Owners.
Bruce Highway Upgrade Program
The Bruce Highway Upgrade Program is a multi-decade infrastructure initiative improving the 1,677km corridor between Brisbane and Cairns. As of early 2026, the program is focused on the $9 billion Targeted Safety Program, which includes over 80 active or planned projects such as the Rockhampton Ring Road, Tiaro Bypass, and extensive wide centre line treatments. The program aims to achieve a minimum three-star safety rating by 2032 through road widening, flood immunity upgrades, and intersection improvements.
Bowen Basin Gas Pipeline
A proposed 500km gas transmission pipeline to connect coal seam gas reserves in the Bowen Basin to the east coast domestic market and overseas customers via existing pipeline infrastructure. The project completed Phase 1 concept study in December 2021 and Phase 2 market engagement in December 2022. Phase 2 findings showed market interest exists but timing is critical for investor confidence. The pipeline could potentially transport up to 457 TJ/d of gas from three main regions: Moranbah (200 TJ/d), Blackwater (77 TJ/d), and Mahalo (180 TJ/d). The preferred route (Option 2B) would run approximately 390km from the Bowen Basin to connect with existing infrastructure near Rolleston. The project also aims to capture coal mine methane emissions to reduce fugitive emissions and support Queensland's transition to a low-carbon economy.
Ayr Industrial Precinct
Council-led industrial land release in Ayr, North Queensland. Stage 1 lots now selling with highway frontage, underground power, wide roads, services to boundary and design guidelines. Strategic access to Port of Townsville, Townsville Airport and the Bowen Basin.
Employment
The labour market performance in Ayr lags significantly behind most other regions nationally
Ayr's workforce is balanced across white and blue collar jobs, with significant representation in manufacturing and industrial sectors. The unemployment rate as of September 2025 was 5.9%. In September 2025, Ayr had 4,320 residents employed, an unemployment rate of 1.8% higher than Rest of Qld's rate of 4.1%, and workforce participation at 59.1%, compared to Rest of Qld's 65.7%.
Census data shows that only 5.1% of Ayr residents work from home. The key industries for employment are agriculture, forestry & fishing, manufacturing, and health care & social assistance. Agriculture, forestry & fishing has notable concentration with employment levels at 3.6 times the regional average. Construction employment is limited at 5.1%, compared to 10.1% regionally.
Many Ayr residents commute elsewhere for work based on Census data. Over the year to September 2025, labour force levels decreased by 0.1% and employment decreased by 1.7%, leading to a rise in unemployment rate of 1.5 percentage points. In comparison, Rest of Qld had employment growth of 1.7% and labour force growth of 2.1%, with unemployment rising by 0.3 percentage points. Jobs and Skills Australia's national employment forecasts from May-25 project national employment growth at 6.6% over five years and 13.7% over ten years. Applying these projections to Ayr's employment mix suggests local employment should increase by 5.0% over five years and 11.5% over ten years, though this is a simple extrapolation for illustrative purposes only.
Frequently Asked Questions - Employment
Income
Income levels sit below national averages according to AreaSearch assessment
AreaSearch's latest postcode level ATO data for financial year 2023 shows Ayr SA2 had a median income of $53,014 and an average income of $66,170. This is slightly below the national average. The Rest of Qld had a median income of $53,146 and an average of $66,593 during the same period. Based on Wage Price Index growth of 9.91% since financial year 2023, estimated incomes for Ayr SA2 as of September 2025 would be approximately $58,268 (median) and $72,727 (average). The 2021 Census figures indicate that household, family, and personal incomes in Ayr fall between the 18th and 30th percentiles nationally. The income bracket of $1,500 - 2,999 dominates with 30.3% of residents (2,837 people), which is similar to the metropolitan region where this cohort represents 31.7%. Despite modest housing costs allowing for 88.2% income retention, total disposable income in Ayr ranks at just the 23rd percentile nationally.
Frequently Asked Questions - Income
Housing
Ayr is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership
Ayr's dwelling structure, as per the latest Census, consisted of 83.6% houses and 16.5% other dwellings (semi-detached, apartments, 'other' dwellings). In comparison, Non-Metro Qld had 76.4% houses and 23.6% other dwellings. Ayr's home ownership rate was 41.7%, with the remaining dwellings either mortgaged (27.2%) or rented (31.1%). The median monthly mortgage repayment in Ayr was $1,247, lower than Non-Metro Qld's average of $1,655 and significantly below the national average of $1,863. The median weekly rent figure in Ayr was $230, compared to Non-Metro Qld's $345 and substantially below the national figure of $375.
Frequently Asked Questions - Housing
Household Composition
Ayr features high concentrations of lone person households, with a lower-than-average median household size
Family households account for 64.4% of all households, including 22.3% couples with children, 30.4% couples without children, and 10.4% single parent families. Non-family households make up 35.6%, consisting of 32.8% lone person households and 2.9% group households. The median household size is 2.2 people, smaller than the Rest of Qld average of 2.5.
Frequently Asked Questions - Households
Local Schools & Education
Ayr faces educational challenges, with performance metrics placing it in the bottom quartile of areas assessed nationally
The area's university qualification rate is 12.5%, significantly lower than Australia's average of 30.4%. Bachelor degrees are the most common at 10.0%, followed by postgraduate qualifications (1.3%) and graduate diplomas (1.2%). Vocational credentials are prominent, with 39.0% of residents aged 15+ holding them, including advanced diplomas (7.6%) and certificates (31.4%). Educational participation is high, with 26.8% currently enrolled in formal education.
This includes 10.8% in primary education, 9.4% in secondary education, and 2.3% pursuing tertiary education.
Frequently Asked Questions - Education
Schools Detail
Nearby Services & Amenities
Transport
No public transport data available for this catchment area.
Frequently Asked Questions - Transport
Transport Stops Detail
Health
Ayr's residents are relatively healthy in comparison to broader Australia with the level of common health conditions among the general population somewhat typical, though higher than the nation's average among older cohorts
Ayr's health metrics are close to national benchmarks, as assessed by AreaSearch using mortality rates and chronic condition prevalence.
The level of common health conditions among Ayr's general population is somewhat typical but higher than the national average for older cohorts. Private health cover is at approximately 52% of the total population (~4,879 people), slightly lagging behind the average SA2 area. The most prevalent medical conditions are arthritis and mental health issues, affecting 10.9% and 7.3% of residents respectively. Conversely, 65.7% of residents report being completely clear of medical ailments, compared to 67.6% across Rest of Qld. Health outcomes among the working-age population in Ayr are broadly typical. The area has 26.3% of residents aged 65 and over (2,465 people), higher than the 20.4% in Rest of Qld. While health outcomes among seniors present some challenges, they rank lower nationally than those of the broader population.
Frequently Asked Questions - Health
Cultural Diversity
Ayr ranks below the Australian average when compared to other local markets across a number of language and cultural background related metrics
Ayr's cultural diversity was found to be below average, with 86.1% of its population being citizens, 88.5% born in Australia, and 91.9% speaking English only at home. Christianity is the main religion in Ayr, making up 73.3% of people, compared to 52.2% across Rest of Qld. The top three ancestry groups are Australian (26.3%), English (25.0%), and Italian (12.3%), with Italian being substantially higher than the regional average of 2.4%.
Notably, Ayr has overrepresentation of Spanish (1.1% vs regional 0.3%), Australian Aboriginal (5.0% vs 3.9%), and German (3.9% vs 4.7%) ethnic groups.
Frequently Asked Questions - Diversity
Age
Ayr hosts a notably older demographic compared to the national average
Ayr's median age is 44 years, slightly above Rest of Qld's average of 41 and considerably higher than Australia's 38 years. The age profile indicates that those aged 65-74 are particularly prominent at 13.4%, while the 45-54 group is smaller at 10.1% compared to Rest of Qld. Between 2021 and present, Ayr's population has seen changes in its age distribution: the 35-44 age group increased from 10.3% to 11.5%, the 45-54 cohort decreased from 12.4% to 10.1%, and the 5-14 group dropped from 11.6% to 10.3%. Population forecasts for Ayr in 2041 suggest significant demographic shifts, with the 75-84 age group projected to grow by 28%, adding 235 residents to reach 1,065. Residents aged 65 and above are expected to drive 89% of population growth, reflecting aging trends. Conversely, declines are forecast for the 65-74 and 45-54 age cohorts.