Gordon (Vic.)

Gordon has seen population growth performance typically on par with national averages when looking at short and medium term trends

Gordon's population, as of May 2026, is approximately 6,632 people. This figure represents an increase of 260 individuals, a 4.1% rise from the 2021 Census count of 6,372 residents. The growth is inferred from ABS estimates of June 2025 showing 6,557 residents and validated new addresses totalling 164 since the Census date. This results in a population density of 7.8 persons per square kilometer. Gordon's growth rate exceeds that of its SA3 area (2.7%), positioning it as a regional growth leader. Natural growth contributed approximately 48% to overall population gains, with other factors such as interstate and overseas migration also positive.

AreaSearch uses ABS/Geoscience Australia projections for each SA2 area, released in 2024 with a base year of 2022. For areas not covered by this data, VIC State Government's Regional/LGA projections from 2023 are utilized with adjustments made via weighted aggregation to SA2 levels. Growth rates by age group are applied across all areas for years 2032 to 2041. By 2041, the area's population is projected to decline by 123 persons, although specific age cohorts like the 25 to 34 group are anticipated to grow, with an increase of 173 people expected in this cohort.

Recent residential development output has been above average within Gordon when compared nationally

Gordon has received approximately 34 dwelling approvals per year. Over the past five financial years, from FY21 to FY25171 homes were approved, with an additional 15 approved in FY26 so far. Each dwelling has resulted in an average of 2.4 new residents per year over these five years, indicating strong demand that supports property values.

The average construction cost value for new dwellings is $450,000, suggesting developers are focusing on the premium market with high-end developments. This financial year, $3.5 million in commercial development approvals have been recorded, reflecting the area's primarily residential nature. Compared to Rest of Vic., Gordon records about three-quarters the building activity per person and ranks among the 62nd percentile nationally when measured by recent building activity.

All recent building activity consists of standalone homes, maintaining the area's traditional low density character with a focus on family homes appealing to those seeking space. The location has approximately 235 people per dwelling approval, indicating a low density market. With population expected to remain stable or decline, Gordon should see reduced pressure on housing in the future, potentially creating opportunities for buyers.

Gordon has strong levels of nearby infrastructure activity, ranking in the top 40% nationally

Changes to local infrastructure significantly influence an area's performance. AreaSearch has identified 60 projects likely impacting the region. Notable initiatives include Elaine Solar Farm, Western Renewables Link - Elaine Terminal Station Upgrade, Lal Lal Wind Farms, and Mount Buninyong Tourism Units. Relevant projects are detailed below.

Professional plan users can use the search below to filter and access additional projects.

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Gordon ranks among the top 25% of areas assessed nationally for overall employment performance

Gordon's workforce is skilled with the construction sector notably represented. As of December 2025, unemployment rate was 1.8%. Over the past year, employment remained stable.

In December 2025, 3627 residents were employed with an unemployment rate of 1.9% lower than Regional Vic.'s 3.7%. Workforce participation was high at 68.0%, compared to Regional Vic.'s 61.0%. According to Census responses, 22.3% of residents worked from home, potentially influenced by Covid-19 lockdowns. Dominant employment sectors were construction, health care & social assistance, and agriculture, forestry & fishing.

Construction had notable concentration with levels at 1.4 times the regional average. Conversely, health care & social assistance showed lower representation at 13.0% versus the regional average of 16.8%. Limited local employment opportunities were indicated by Census working population vs resident population count. In the 12-month period ending December 2025, labour force decreased by 0.6%, employment declined by 0.3%, causing unemployment to fall by 0.3 percentage points. This compared to Regional Vic., where employment fell by 0.6%, labour force contracted by 0.7%, and unemployment fell by 0.1 percentage points. Jobs and Skills Australia's national employment forecasts from May-25 estimated national employment growth at 6.6% over five years and 13.7% over ten years. Applying these projections to Gordon's employment mix, local employment was expected to increase by 6.1% over five years and 12.7% over ten years.

Income levels align closely with national averages, indicating typical economic conditions for Australian communities according to AreaSearch analysis

The Gordon SA2's income level is above the national average according to latest ATO data aggregated by AreaSearch for financial year 2023. The median income among taxpayers in Gordon SA2 is $55,469 and the average income stands at $68,549. This compares with figures for Regional Vic., which are $50,954 and $62,728 respectively. Based on Wage Price Index growth of 9.62% since financial year 2023, current estimates would be approximately $60,805 (median) and $75,143 (average) as of March 2026. Census data reveals household, family and personal incomes all rank modestly in Gordon, between the 41st and 53rd percentiles. The largest income segment comprises 35.4% earning $1,500 - 2,999 weekly, with 2,347 residents falling into this category. This aligns with the surrounding region where this cohort represents 30.3%. After housing costs, residents retain 88.2% of income, reflecting strong purchasing power. The area's SEIFA income ranking places it in the 5th decile.

Gordon is characterized by a predominantly suburban housing profile, with above-average rates of outright home ownership

In Gordon, as per the latest Census findings, 99.8% of dwellings were houses, with the remaining 0.2% being other types such as semi-detached properties and apartments. This is in contrast to Regional Vic., where 90.1% of dwellings were houses and 9.9% were other types. Home ownership in Gordon stood at 42.8%, similar to Regional Vic.'s rate, with the rest being mortgaged (49.2%) or rented (8.1%). The median monthly mortgage repayment in Gordon was $1,695, higher than Regional Vic.'s average of $1,430. Meanwhile, the median weekly rent in Gordon was $270, compared to Regional Vic.'s $285. Nationally, Gordon's mortgage repayments were lower than the Australian average of $1,863, and rents were substantially below the national figure of $375.

Gordon features high concentrations of family households, with a higher-than-average median household size

Family households account for 77.1% of all households, including 35.6% couples with children, 32.2% couples without children, and 8.6% single parent families. Non-family households make up the remaining 22.9%, with lone person households at 20.8% and group households comprising 1.9%. The median household size is 2.7 people, which is larger than the Regional Vic average of 2.4.

Gordon performs slightly above the national average for education, showing competitive qualification levels and steady academic outcomes

The area's university qualification rate is 22.4%, significantly lower than Victoria's average of 33.4%. Bachelor degrees are the most common at 13.2%, followed by postgraduate qualifications (5.6%) and graduate diplomas (3.6%). Vocational credentials are prevalent, with 40.1% of residents aged 15+ holding them, including advanced diplomas (11.6%) and certificates (28.5%). Educational participation is high, with 29.9% currently enrolled in formal education, comprising 10.7% in primary, 10.0% in secondary, and 3.4% in tertiary education.

Educational participation is notably high, with 29.9% of residents currently enrolled in formal education. This includes 10.7% in primary education, 10.0% in secondary education, and 3.4% pursuing tertiary education.

Transport servicing is very low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Gordon has 31 active public transport stops serviced by five routes offering 53 weekly passenger trips. Residents have good accessibility to these stops, with an average distance of 379 meters to the nearest one. Most residents commute outward from this primarily residential area, with cars being the dominant mode at 92%. The average vehicle ownership is 2.2 per dwelling, higher than the regional average. According to the 2021 Census, 22.3% of residents work from home, which may reflect COVID-19 conditions. On average, there are seven trips per day across all routes, resulting in approximately one weekly trip per individual stop.

Service frequency averages 7 trips per day across all routes, equating to approximately 1 weekly trips per individual stop.

Gordon's residents are extremely healthy with both young and old age cohorts seeing low prevalence of common health conditions

Analysis of health metrics indicates robust performance across Gordon, as per AreaSearch's evaluation of mortality rates and chronic condition prevalence. Both younger and older age groups exhibit low prevalence of common health conditions.

Private health cover stands at approximately 53% of the total population (~3,534 people), leading the average SA2 area rate, which is 50.5% in Regional Vic. The most prevalent medical conditions are arthritis (9.1%) and mental health issues (8.0%), with 68.3% of residents reporting no medical ailments, compared to 63.4% across Regional Vic. Health outcomes among the working-age population are generally typical. Gordon has 19.1% of residents aged 65 and over (1,266 people), lower than Regional Vic.'s 23.9%. Health outcomes among seniors are particularly strong, aligning with national rankings for the general population.

Gordon is considerably less culturally diverse than average when assessed alongside AreaSearch's national rankings for language and cultural background related metrics

Gordon's cultural diversity was found to be below average, with 89.9% of its population being citizens born in Australia who speak English only at home. Christianity is the predominant religion in Gordon, making up 50.8% of people, compared to 47.3% across Regional Vic. The top three represented ancestry groups are English (29.5%), Australian (28.8%), and Irish (13.5%).

Notably, Scottish ancestry is overrepresented at 9.7%, compared to the regional average of 8.8%. Dutch ancestry also stands out at 2.1% versus the regional average of 1.7%, as does Maltese ancestry at 1.7% versus the regional average of 0.5%.

Gordon hosts a notably older demographic compared to the national average

Gordon's median age of 44 years is comparable to Regional Vic.'s 43, both being above the national average of 38 years. Compared to Regional Vic., Gordon has a higher percentage of residents aged 55-64 (15.2%) but fewer residents aged 25-34 (8.0%). Between the 2021 Census and the present day, Gordon's population aged 15-24 has increased from 10.9% to 13.2%, while the 45-54 age group has declined from 15.8% to 13.8%. The 5-14 age group has also decreased from 13.4% to 12.1%. By the year 2041, Gordon's population is projected to experience significant shifts in its age composition. Notably, the 25-34 age group is expected to grow by 29%, increasing from 532 to 686 residents. Conversely, the 75-84 and 5-14 age cohorts are anticipated to see population declines.