Gordon (Vic.)
Statistical Area - sa2

Population growth drivers in Gordon are strong compared to national averages based on AreaSearch's ranking of recent, and medium to long-term trends

Gordon's population, as per AreaSearch's analysis, was around 6,653 by August 2025. This figure shows a rise of 281 individuals (4.4%) from the 2021 Census total of 6,372 people. The increase is estimated based on ABS data from June 2024 showing an ERP of 6,537 and validated new addresses since the Census date. This results in a population density ratio of 7.8 persons per square kilometer. Over the past decade, Gordon's growth rate was 1.5% annually, outperforming its SA3 region. Natural growth contributed approximately 74.3% to recent population gains.

AreaSearch uses ABS/Geoscience Australia projections for each SA2 area released in 2024 with a base year of 2022. For uncovered areas, VIC State Government's Regional/LGA projections from 2023 are used, adjusted via weighted aggregation method to SA2 levels and applied until 2041. Future trends indicate an overall population decline by 34 persons by 2041 but growth in specific age cohorts, particularly a rise of 203 people in the 25-34 age group.

Recent residential development output has been above average within Gordon when compared nationally

Gordon receives approximately 37 dwelling approvals annually. The Australian Bureau of Statistics provides data on a financial year basis: 187 homes approved between FY20-FY25, with 3 recorded in FY26 to date. On average, 2.4 people move to the area per new home constructed over these five years. New homes are built at an average cost of $632,000, indicating a focus on premium developments.

In FY26, $3.5 million in commercial development approvals have been recorded. Compared to Rest of Vic., Gordon experiences about three-quarters the building activity per person and ranks among the 62nd percentile nationally. Recent activity consists solely of standalone homes, maintaining the area's low-density character with a focus on family dwellings.

There are approximately 235 people per dwelling approval in the location. With stable or declining population expected, housing pressure may ease, presenting opportunities for buyers.

Gordon has emerging levels of nearby infrastructure activity, ranking in the 26thth percentile nationally

Area infrastructure changes significantly influence local performance. AreaSearch identified 63 potential impact projects in total. Notable ones include Elaine Solar Farm, Western Renewables Link - Elaine Terminal Station Upgrade, Lal Lal Wind Farms, Mount Buninyong Tourism Units. Below details those most relevant.

Professional plan users can use the search below to filter and access additional projects.

AreaSearch analysis of employment trends sees Gordon performing better than 90% of local markets assessed across Australia

Gordon Vic. has a skilled workforce with a notable construction sector, unemployment rate of 2.0%, and estimated employment growth of 7.5% over the past year.

As of June 2025, 3,544 residents are employed, with an unemployment rate of 1.8% below Rest of Vic.'s 3.8%. Workforce participation is high at 63.3%, compared to Rest of Vic.'s 57.4%. Major employment sectors include construction, health care & social assistance, and agriculture, forestry & fishing. Construction has a particularly high concentration with levels at 1.4 times the regional average.

Conversely, health care & social assistance shows lower representation at 13.0% versus the regional average of 16.8%. Employment opportunities locally appear limited based on Census working population vs resident population comparison. From Jun-25 to Jul-25, employment increased by 7.5%, labour force by 7.0%, reducing unemployment rate by 0.5 percentage points. In contrast, Rest of Vic. saw employment fall by 0.9%, labour force contract by 0.4%, and unemployment rise by 0.4 percentage points. State-level data to Sep-25 shows VIC employment grew by 1.08% year-on-year, with a state unemployment rate of 4.7%. National forecasts from May 2025 project national employment growth at 6.6% over five years and 13.7% over ten years. Applying these projections to Gordon's employment mix suggests local growth of approximately 6.1% over five years and 12.7% over ten years, though these are simple extrapolations for illustrative purposes only.

The economic profile demonstrates above-average performance, with income metrics exceeding national benchmarks based on AreaSearch comparative assessment

Gordon's median income among taxpayers was $53,408 during financial year 2022. The average income stood at $65,992. In comparison, the median and average incomes for Rest of Vic were $48,741 and $60,693 respectively. Based on Wage Price Index growth of 10.11% since financial year 2022, current estimates suggest Gordon's median income is approximately $58,808 and the average income is around $72,664 as of March 2025. Census data indicates that household, family, and personal incomes in Gordon rank modestly, between the 42nd and 54th percentiles. The largest segment of income distribution comprises 35.4% earning $1,500-$2,999 weekly, with 2,355 residents falling into this category. This aligns with the surrounding region where this cohort represents 30.3%. After housing costs, residents retain 88.2% of their income, reflecting strong purchasing power. The area's SEIFA income ranking places it in the 5th decile.

Gordon is characterized by a predominantly suburban housing profile, with ownership patterns similar to the broader region

Gordon's dwelling structure, as per the latest Census, consisted of 99.8% houses and 0.2% other dwellings (semi-detached, apartments, 'other' dwellings). Non-Metro Vic., in comparison, had 96.1% houses and 3.9% other dwellings. Home ownership in Gordon was at 42.8%, with the rest being mortgaged (49.2%) or rented (8.1%). The median monthly mortgage repayment in Gordon was $1,695, higher than Non-Metro Vic.'s average of $1,538. The median weekly rent figure in Gordon was recorded at $270, lower than Non-Metro Vic.'s $300. Nationally, Gordon's mortgage repayments were lower than the Australian average of $1,863, and rents were substantially below the national figure of $375.

Gordon features high concentrations of family households, with a higher-than-average median household size

Family households constitute 77.1% of all households, consisting of 35.6% couples with children, 32.2% couples without children, and 8.6% single parent families. Non-family households comprise the remaining 22.9%, with lone person households at 20.8% and group households making up 1.9% of the total. The median household size is 2.7 people, larger than the Rest of Vic. average of 2.4.

Gordon performs slightly above the national average for education, showing competitive qualification levels and steady academic outcomes

The area's university qualification rate is 22.4%, significantly lower than Victoria's average of 33.4%. Bachelor degrees are the most common at 13.2%, followed by postgraduate qualifications (5.6%) and graduate diplomas (3.6%). Vocational credentials are prominent, with 40.1% of residents aged 15+ holding them, including advanced diplomas (11.6%) and certificates (28.5%). Educational participation is high at 29.9%, with 10.7% in primary, 10.0% in secondary, and 3.4% in tertiary education.

Gordon has a network of 8 schools educating approximately 291 students, operating under typical Australian conditions (ICSEA: 1017). These schools focus on primary education; secondary options are available nearby. School places per 100 residents stand at 4.4, below the regional average of 7.4, indicating some students may attend schools in adjacent areas.

Transport servicing is very low compared to other areas nationally based on assessment of service frequency, route connectivity and accessibility

Gordon has 27 operational public transport stops, all of which are bus stops. These stops are served by eight distinct routes that together facilitate 71 weekly passenger trips. The accessibility of public transport in Gordon is rated good, with residents on average situated 379 meters from the nearest stop.

Across all routes, service frequency averages ten trips per day, translating to roughly two weekly trips per individual stop.

Gordon's residents are relatively healthy in comparison to broader Australia with a fairly standard level of common health conditions seen across both young and old age cohorts

Gordon's health metrics closely align with national benchmarks.

Common health conditions seen across both younger and older age groups are relatively standard. Approximately 52% (~3,486 people) have private health cover, slightly higher than the average SA2 area. The most prevalent medical conditions are arthritis (9.1%) and mental health issues (8.0%). About 68.3% of residents report no medical ailments, compared to 63.5% in Rest of Vic.. Around 18.3% (1,220 people) of residents are aged 65 and over, lower than the 24.2% in Rest of Vic.. Health outcomes among seniors in Gordon exceed those of the general population in health metrics.

Gordon is considerably less culturally diverse than average when assessed alongside AreaSearch's national rankings for language and cultural background related metrics

Gordon's cultural diversity was found to be below average, with its population comprising 89.9% citizens, 88.8% born in Australia, and 96.3% speaking English only at home. Christianity was the predominant religion in Gordon, making up 50.8% of its population, compared to 43.8% across Rest of Vic.. The top three ancestry groups were English (29.5%), Australian (28.8%), and Irish (13.5%).

Notable divergences included Scottish being overrepresented at 9.7%, Dutch at 2.1%, and Maltese at 1.7%.

Gordon hosts an older demographic, ranking in the top quartile nationwide

Gordon's median age is 44 years, similar to Rest of Vic.'s 43 and above the national average of 38 years. Compared to Rest of Vic., Gordon has a higher percentage of residents aged 45-54 (14.8%) but fewer residents aged 75-84 (5.1%). Between the 2021 Census and now, the population aged 15-24 has grown from 10.9% to 12.7%, while the percentage of those aged 5-14 has declined from 13.4% to 12.4%. By 2041, Gordon's age composition is expected to change significantly. The 25-34 age group is projected to grow by 33%, reaching 747 people from the current 563. Conversely, the 45-54 and 75-84 age groups are expected to experience population declines.